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汽车市场结构性调整
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油电竞争共存,汽车行业将迎结构性重塑
Bei Jing Shang Bao· 2025-12-19 12:28
不过,合资品牌仍有机会。相关调研数据显示,77.5%的合资品牌基盘用户换车时仍倾向选择合资品牌。近期,日产N7、丰田博智3X等车型热销,证明合 资品牌依托中国供应链和研发资源,仍有望维持30%左右的市场份额。 此外,汽车行业还将迎来全球布局的战略升级。当前自主品牌海外销量占比16%,徐长明预计2030年将提升至30%,形成海外30%、国内70%的分布格 局。"我国电动汽车在东盟、拉美等新兴市场表现突出,每卖出100辆就有55辆来自中国。油车在新兴市场也占据11%的份额,海外市场已成为自主品牌重要 增长极。"徐长明表示。 对于2026年的汽车市场,徐长明认为,由于国家宏观经济的稳定以及政策的优化,汽车市场将呈现出高位稳定的态势。展望"十五五"期间,行业将出现结构 性的变化。徐长明指出,格局重构的核心在于三大"3比7"比例关系的形成。首先是能源结构的深刻变革,2025年新能源汽车渗透率已达52.7%,全年将突破 53%,较2018年的4.4%实现跨越式增长。预计2030年前后将实现油车30%、电车70%的格局,电动车产品完善、"95后"购车群体占比升至40%、智能化深度 赋能成为三大核心驱动力。 但徐长明也强调, ...
2025中国汽车流通行业百强排行榜即将发布
Huan Qiu Wang· 2025-05-16 07:44
Group 1 - The 2025 China Automobile Dealer Conference will be held from May 21 to 23 in Chengdu, focusing on the release of the "Top 100 Rankings of China's Automobile Circulation Industry" based on total annual revenue as the core evaluation metric [1] - The rankings are being released in conjunction with the 15th anniversary of their establishment and will introduce the "Automobile Dealer Group Performance Assessment Model" (PAM) for the first time, which reconstructs the evaluation standards of enterprise competitiveness through a multi-dimensional indicator system [1][3] - The top 100 enterprises have an annual revenue scale of nearly 2 trillion yuan, selling approximately 10 million vehicles annually, covering nearly 10,000 service outlets, and creating over 400,000 jobs [1] Group 2 - The automotive market is currently undergoing structural adjustments, with a report indicating that the gross profit margin for new car business is expected to continue declining, with a decrease of 6.8 percentage points in January 2025 compared to the same period [3] - The conference will also report on the progress of the "Automobile Dealer Exit Mechanism," which includes proposals for regulatory revisions such as expanding the definition of dealers and strengthening supplier information disclosure obligations [3] - The PAM model introduces 12 core indicators, including profitability, operational efficiency, and customer satisfaction, utilizing an industry quadrant positioning method for visual analysis of enterprise competitiveness, serving as a data support tool for industry policy formulation [3]