南方财经21世纪经济报道记者李莹亮 近年来，不少海外消费者或许会发现，不仅自己购买的商品来自中国，物流服务商也和中国有关系，而 这其中就跑出了一只"狂飙的兔子"——极兔速递。从2015年成立至今，这只兔子用短短10年时间，跨越 山海阻隔，在13个国家搭建起贯通跨境的物流网络，走出了一条不寻常的全球化之路。 2020年，极兔做出了一个大胆决定，进入全球竞争最激烈的中国快递市场。极兔以补贴加盟商扩网的方 式，迅速扩大市场占有。借助下沉市场和直播电商的爆发带来的大量订单，极兔在国内实现了爆发式增 长。2022年，极兔中国境内包裹量突破120亿件，打破了"外来者难存活"的魔咒。 极兔的全球化之路并未止步东南亚。2022年，极兔将目光投向中东、拉美等新兴市场。然而这条路注定 不是坦途，2023年极兔仍在扩张进程中经历着严峻的考验。但天生就有"全球化基因"的极兔，深知"本 地化"是企业国际化布局成功的核心。2024年，极兔成功实现了全球整体盈利，成为其商业模式成熟的 标志性转折点。2024年财报显示，尽管中东、拉美等新市场仍然面临压力，但新市场全年处理包裹量达 2.81亿件，同比增长22.1%，收入和效率的提升使得亏损迅 ...

Group 1 - Cainiao has established a cross-border logistics network for parcel delivery among the six Gulf Cooperation Council (GCC) countries, enabling delivery within as fast as 3 days [1][2] - The GCC region, which includes the UAE, Oman, Bahrain, Qatar, Kuwait, and Saudi Arabia, is one of the most economically active areas globally, with over 50% of young consumers aged 18-24 opting for online shopping [2][3] - The logistics costs for cross-border e-commerce sellers in the Middle East can account for 20% to 30% of total order value, significantly higher than domestic costs [2][3] Group 2 - Cainiao's G2G logistics service offers customized logistics solutions for local and cross-border e-commerce, utilizing a combination of air and land transport to reduce costs [3] - The company has reported a 2% year-on-year revenue growth in international logistics, reaching 101.27 billion yuan for the fiscal year 2025 [3] - Other Chinese logistics companies, such as JD Logistics and SF Express, are also expanding their presence in the Middle East, indicating a competitive landscape for logistics services in the region [4]