市场有风险，投资需谨慎。本文为AI基于第三方数据生成，仅供参考，不构成个人投资建议。 来源：市场资讯 此外，抖音电商还提醒经营者，不应使用"异常低价"、"每件仅1单"等噱头进行引流，更不得通过"代拍链接"、"扣号过款下单"等非正规方式规避平台审 核。此类操作可能导致价格与商品信息不透明，诱导消费者冲动下单，进而引发货不对板、新旧商品混售等纠纷，扰乱正常经营秩序。平台建议经营者如实 描述商品状态与品质，进行合理定价。 指南亦对以异常低价盲盒等形式售卖服饰的行为作出规范，指出这类营销玩法信息不透明，容易掩盖商品新旧、瑕疵及尺码等关键信息，造成消费者预期落 差与大量退换货投诉。平台要求商家和达人立即对相关问题商品进行下架整改。 抖音电商于1月5日发布了服饰行业经营指南。该指南由平台安全与信任中心制定，旨在针对近期巡查中发现的违规风险场景，向商家和创作者提供明确的合 规要求与操作建议。 根据这份指南，抖音电商明确禁止以任何形式销售非全新服饰，潮奢品类除外。平台指出，非全新服饰可能带来卫生安全隐患、商品磨损及尺码偏差等问 题，容易引发消费者投诉。因此，商家和达人不得使用"二手"、"瑕疵品"、"尾货"等词语或其变体，来明 ...

Core Viewpoint - Douyin E-commerce is taking measures to eliminate malicious logistics providers that engage in fraudulent practices, ensuring the integrity of the platform and protecting consumer rights [1]. Group 1: Actions Taken - Douyin E-commerce has identified and will terminate partnerships with four logistics providers: Zhongtong Cold Chain, Jishida, Shuiqu Daijia, and Tiezhong Express, effective October 29 [1]. - The platform discovered that these logistics providers were involved in creating false logistics trajectories and using third-party electronic waybills to mislead consumers [1]. Group 2: Violations Identified - The core methods of violation included the use of third-party electronic waybills to bypass Douyin's requirements and the construction of false trajectories [1]. - Violations included stitching together normal waybill trajectories with fake ones, and bulk uploading false tracking numbers to misrepresent the status of orders [1]. Group 3: Recommendations for Compliance - Merchants are advised to use Douyin E-commerce's electronic waybills to ensure traceability and avoid using third-party waybills [5][6]. - Logistics providers are urged to connect to Douyin's electronic waybill system to prevent facilitating fraudulent shipments [10][11]. - The platform emphasizes the importance of matching shipping locations with order information and avoiding the use of fake tracking numbers [7][8]. Group 4: Future Measures - Douyin E-commerce will continue to enhance fulfillment rules and risk control capabilities, aiming to create a compliant logistics ecosystem and combat fraudulent practices [12]. - The platform encourages merchants and logistics providers to report any identified violations to maintain a reliable e-commerce environment [12].

9月10日，玉林市市场监督管理局成功举办"网络平台（企业）合规经营和知识产权保护培训班"，全市特色产业电商代表及各县（市、区）市场监管业务 骨干共109人参训。 ▲培训现场 本次培训是贯彻落实玉林市委、市政府关于创建"全国网络市场监管与服务示范区"决策部署的重要举措，也是优化平台营商环境、服务特色传统特色产业 高速发展的具体行动。培训聚焦电商企业合规经营和商标、专利等核心资产保护两大主题，特邀多位在市场监管和知识产权领域兼具理论素养与实践经验 的专家进行授课。 此次培训切实提升了电商企业的合规经营理念和知识产权战略意识，为企业强化风险防控、促进创新成果转化提供了有力支持，将进一步助力玉林市电商 产业提质增效和健康可持续发展。 ▲培训现场 ...