Core Insights - JD Global Purchase has signed a strategic cooperation agreement with Hegen, marking Hegen's first official e-commerce channel in China [1][3] - The partnership aims to enhance consumer experience through product traceability, co-creation of customized products, and improving user reputation in the bottle category [3] Group 1: JD Global Purchase Overview - JD Global Purchase is a cross-border e-commerce platform under JD, achieving rapid growth for 10 consecutive years, focusing on categories such as infant food, feeding supplies, and baby care products [3] - The platform has become the top-ranked in cross-border import sales in China, with a leading market share across multiple categories [3][5] Group 2: Hegen Brand Highlights - Hegen has established itself as a benchmark brand in the infant feeding sector, recognized for its innovative products and has received accolades for being the top in user reputation for bottles and global sales in smart nipples and PPSU bottles [3] Group 3: Growth Initiatives - The partnership is a significant outcome of JD Global Purchase's "100 Billion, 1,000 Products New Growth Plan," which aims to introduce over 1,000 overseas brands and achieve a sales growth of 10 billion within three years [5] - JD Global Purchase has attracted over 20,000 overseas brands from more than 100 countries, with a product range exceeding 10 million [7] Group 4: Future Plans - JD Global Purchase will continue to deepen its strategic layout under the "100 Billion, 1,000 Products New Growth Plan," expanding cooperation with global brands to facilitate efficient entry into the Chinese market [8]

Core Insights - JD Global Purchase launched the "100 Billion New Growth Plan" at the 2025 China International Service Trade Fair, aiming to introduce 1,000 new overseas brands within three years and achieve a cumulative sales growth of 10 billion yuan [1] Group 1 - The plan officially commenced in July 2025 [1] - The initiative focuses on expanding the product offerings by incorporating international brands [1] - The target sales growth is set at 10 billion yuan over the three-year period [1]

Core Insights - JD Global Purchase has signed a strategic cooperation agreement with Baron Rothschild's DBR Lafite, marking a deep collaboration between an international wine brand and a leading Chinese cross-border e-commerce platform [1][4] - The partnership aims to enhance consumer experience by ensuring product authenticity, developing exclusive products, and promoting wine culture in China [1][4] Group 1 - JD Global Purchase will serve as an important official sales channel for DBR Lafite's product series, providing consumers with dual benefits of product authenticity and quality service [4] - The collaboration reinforces consumer trust in JD Global Purchase's authenticity and offers services such as official self-operated overseas flagship stores and offline tasting opportunities [4] Group 2 - This partnership is a significant outcome of JD Global Purchase's "100 Billion, 1,000 Products New Growth Plan," which aims to introduce over 1,000 overseas new brands and achieve a sales growth of 10 billion within three years [6] - JD Global Purchase has established an efficient service system across supply chain, marketing, and ecosystem to support the effective entry and growth of overseas brands in the Chinese market [6] Group 3 - Currently, JD Global Purchase has attracted over 20,000 overseas brands from more than 100 countries and regions, with over 10 million product types available [8] - Leveraging JD Logistics' network of over 100 bonded warehouses, direct mail warehouses, and overseas warehouses globally, JD Global Purchase provides a one-stop supply chain solution for international brands entering China [8] - The company plans to continue deepening its strategic layout under the "100 Billion, 1,000 Products New Growth Plan," expanding cooperation with global brands to create a more efficient and convenient cross-border import "highway" [8]

Group 1 - The 2025 China International Service Trade Fair (CIFTIS) was held in Beijing from September 10 to 14, attracting nearly 2,000 enterprises, including around 500 Fortune Global 500 and industry-leading companies [1] - JD Group has been the global partner of CIFTIS for six consecutive years, showcasing various sectors including retail, technology, logistics, health, industry, and international business [1] - JD Global Purchase launched the "100 Billion New Growth Plan" at CIFTIS, aiming to introduce 1,000 overseas new brands and achieve a cumulative sales growth of 10 billion yuan over three years [3] Group 2 - The "100 Billion New Growth Plan" includes three major actions: "Centennial Brands," "National Pavilions," and "Global Good Goods Call," providing a full-chain solution for overseas brands from entry to marketing and fulfillment [3] - At the fair, JD Global Purchase showcased growth cases of various brands, benefiting from the "100 Billion New Growth Plan" to leverage JD's supply chain capabilities and extensive user base for rapid brand growth [5] - The brand SHEVEU, a subsidiary of Sanofi, saw a 1,301% year-on-year sales increase due to the "100 Billion New Growth Plan," with its purple bottle shampoo sales growing 18 times year-on-year [7] Group 3 - JD Global Purchase has attracted over 20,000 overseas brands from more than 100 countries and regions, with over 10 million types of products available [9] - JD's logistics network, including over 100 bonded warehouses and overseas warehouses, enables delivery within 48 hours in key cities, with some cities offering hour-level delivery for imported goods [9] - The JD APP launched an online special event "CIFTIS Shopping on JD," allowing consumers to browse and purchase imported goods with limited-time discounts [11]