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从“老阿姨考研”到“00后捡菜”,暴力起号还有多少套路
Xin Jing Bao· 2025-09-20 07:42
下班去捡菜 年轻人流行起"0成本生存" 商户还热情送 主打一个不浪费 当事人提醒:坏的菜千万不要捡 网友:弥补了内陆地区不能赶海的遗憾 这股"捡菜风"最初源自网络 某博主发布的检察视频 意外走红后 迅速引发效仿 ▲近段时间,年轻人下班去菜市场捡菜的视频突然火了。图/河南广播电视视频截图 据报道,在傍晚的城市菜市场,有人会背着包、拿着手机,在摊位间低头寻觅,捡起那些被丢弃却依然完好的蔬 菜水果,并用手机记录这个过程。这种看似"没面子"的行为,却在网络上引发大量共鸣与点赞。 如果说这只是一种单纯的日常生活分享,一些博主以此为题材,保持内容输出的"日更"节奏,赢得流量和关注 度,无可厚非。甚至,这类视频的传播还让人看到了另一种生活方式,丰富了短视频内容生态。 但据柳州晚报报道,在"捡菜"人群中,有人戴上了探照灯,全副武装;有人驱车三四十分钟赶来,即便所花停车 费和油费远超所捡菜品的价值,他们也并不计较;有些人甚至会故意买品相不好的菜,放在地上再假装捡起来, 称"拍摄需要"。 捡菜成"暴力起号"新套路 显然,菜市场捡菜这一本身被赋予了节约、勤俭等美德,甚至被视为年轻人夜生活方式的意象,成了某些创作者 起号的"法宝", ...
曾经 “日入百万” 的网红郭有才,跌落神坛后,如今怎样了?
Xin Lang Cai Jing· 2025-07-25 06:27
Core Viewpoint - The article discusses the rise and fall of internet celebrity Guo Youcai, highlighting his initial success and subsequent decline in popularity and income due to increased competition and changes in content creation dynamics [1][9][17]. Group 1: Rise to Fame - Guo Youcai gained popularity through humorous short videos centered around rural life, characterized by his distinctive curly hair and dialect [3][5]. - His content resonated with audiences, particularly those from rural backgrounds, leading to rapid growth in his fanbase during the early days of short video platforms [5][7]. - At the peak of his career, Guo Youcai's commercial value soared, with reports of earning over one million per day during live broadcasts and receiving numerous advertising deals [7][9]. Group 2: Decline in Popularity - The short video industry became increasingly competitive, with new creators emerging and audience preferences evolving, leading to a decline in Guo Youcai's viewership [9][11]. - His content began to feel repetitive and less innovative, resulting in a loss of freshness and a decrease in audience engagement [9][11]. - As his focus shifted towards commercial activities, the quality of his content suffered, causing loyal fans to disengage and followership to decline [11][14]. Group 3: Current Status - Currently, Guo Youcai continues to create short videos, but with a reduced frequency and a focus on personal life rather than commercialized content [14][15]. - He has diversified his income sources by engaging in small advertising collaborations and investing in a local supermarket in his hometown [15][17]. - His journey reflects the challenges faced by many internet celebrities in maintaining relevance and adapting to changing market dynamics [17].
TikTok 公会入驻指南:开启海外直播新征程
Sou Hu Cai Jing· 2025-07-16 03:30
Core Insights - TikTok is a leading social entertainment application with a vast global user base, making it an attractive platform for individuals and organizations looking to enter the live streaming industry [1][3] - TikTok Guilds serve as a bridge between the platform and streamers, focusing on discovering, nurturing, and managing streamers to deliver quality live content and enhance their influence and commercial value [3][5] Group 1: Benefits of Joining TikTok Guilds - Joining a TikTok Guild provides various benefits, including increased exposure through platform traffic support and revenue sharing from live stream gifts [3][5] - Guilds offer professional training and operational guidance to help both the guild and streamers grow [3] Group 2: Requirements for Joining TikTok Guilds - Entities wishing to join TikTok Guilds must possess a valid business license and ideally operate within the cultural, media, or entertainment sectors to enhance their approval chances [5] - A professional team comprising operations, planning, business development, and customer service is essential for successful guild management [5] Group 3: Application Process - The application process involves registering a TikTok account, submitting required documents such as business licenses and operational plans, and ensuring all information is accurate and complete [6] - The review period for applications typically ranges from 7 to 15 business days, during which applicants should remain accessible for communication [6] Group 4: Post-Approval Operations - After approval, the primary task is to recruit quality streamers through various channels, including online job postings and offline recruitment events [6] - Providing systematic training for streamers in areas like live streaming techniques and content creation is crucial for their rapid development [6] Group 5: Content Strategy and Business Development - Diverse live streaming content is key to attracting users, with a focus on different audience segments and market demands [7] - Engaging in business collaborations with brands for advertising and product promotion is vital for guild profitability [7] - Utilizing TikTok's data analysis tools to monitor performance metrics allows for timely adjustments to operational strategies and content [7] Conclusion - Joining TikTok Guilds presents both opportunities and challenges, and thorough preparation and diligent operation can lead to success in the live streaming business on the platform [9]