据悉，此次《仙剑奇侠传四》重制版采用UE5引擎重构场景与角色模型，在保留原作剧情精髓的基础 上，大幅提升视觉品质与交互体验，不仅回应了老玩家的情感期待，也为IP注入新的技术生命力。 国产经典IP《仙剑奇侠传》（以下简称《仙剑》）接连释放重磅消息，引发行业关注。12月29日，由虚 幻引擎5（UE5）打造的《仙剑奇侠传四》重制版正式发布预告，画面表现全面升级，迅速点燃玩家情 怀。12月30日，系列首部官方动画《仙剑奇侠传三》在腾讯视频全网独播，开播前预约量突破100万人 次，上线后迅速登榜平台动漫热搜。 随着游戏行业进入存量竞争阶段，具备高辨识度与情感沉淀的经典IP，逐渐成为企业构建长期竞争力的 关键资产。事实证明，中手游通过对《仙剑》IP的持续投入与系统运营，正在让这个承载了一代人记忆 的经典IP，持续焕发出新的商业生命力。 而《仙剑奇侠传三》动画则力求在情怀与创新之间取得平衡，依托腾讯视频的内容分发能力触达泛用户 群体，为后续长线内容输出打下基础。 自2021年起，中手游通过多轮战略布局，拿下《仙剑》IP全球完整版权。近年来，其积极联手相关领域 顶尖合作伙伴开展全产业链合作，全面覆盖游戏、漫画、文学、内容体验 ...

Group 1 - Blizzard Entertainment has announced a content release plan to launch one to two major digital products annually, including new games, significant expansions, or major updates, aiming to establish a stable and predictable content rhythm [1][4] - The company's strategy will leverage classic IPs such as Diablo and World of Warcraft to continuously attract players and drive business growth in an increasingly competitive gaming market [1][4] - Blizzard's content release model is becoming more systematic post-Microsoft's acquisition of Activision Blizzard, moving away from years-long gaps between major releases to a more regular schedule [4] Group 2 - Blizzard's president, Johanna Faries, emphasized that the annual release plan includes not only full new titles or sequels but also expansions like "King of Hatred" and new content for World of Warcraft, such as the upcoming expansion "Midnight" [4] - Faries mentioned that the company is currently in the second phase of a five-year plan, focusing on maximizing the potential of existing core resources while not ruling out exploration of new areas [4] - The strategy aims to create a product portfolio that ensures at least one to two major releases each year, leveraging the synergy of multiple brand series to maintain industry leadership [4]