群众性体育赛事
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以群众性体育赛事促进文体旅融合发展
Hai Nan Ri Bao· 2025-12-10 01:09
近日,第一届海南省城市足球联赛(简称"琼超")在海口开赛,作为海南本土体育IP的融合式创新实 践,"琼超"吸引了广泛关注。可以正在上演的"琼超"赛事为契机,推动"体育+文化+旅游"融合发展,带 动消费增长。 王云红 如此一来,群众在观赛之余,可以参与地方非遗展示、特色美食体验等,使赛事从单一竞技活动, 升级为带动餐饮、住宿、观光、文创等多元消费的文旅新引擎,形成"以赛促旅、以旅兴赛"的良性循 环。 "琼超"在前期谋划上做了不少努力。比如,短视频平台上"琼超来了"的前期宣传,吸引了不少省内 外的球迷和游客。要乘着这样的势头,在展现地域文化、推动产业发展上持续下功夫。比如,做好跟 着"琼超"游三亚经济圈等活动;策划好特色观赛路线,让边"看球"边来一场"环岛旅行"成为潮流,助力线 上流量转化为线下经济;通过现场向球迷分享海口的海南粉、儋州的特产米烂等美食,带动比赛场地周 边的餐饮、住宿、文旅等消费,努力让"琼超"成为可移动的"海南文化展示大厅",使赛事观众从"匆匆 过客"变为"从容留客",进而撬动多元产业联动增长。 实践证明,通过构建群众主导模式,建立可持续性运作机制,才能将传统的体育竞技活动转化为全 民参与的文旅 ...
苏超决出“四大太保”:南通、南京、无锡、泰州会师半决赛
Xin Lang Cai Jing· 2025-10-08 13:41
Group 1 - The core viewpoint of the news highlights the success of the "Su Super" amateur football league in Jiangsu, showcasing significant audience engagement and participation in the matches [1][2] - The league's regular season attracted a total attendance of 2.11 million people across 78 matches, averaging 27,000 spectators per match, indicating a strong interest in local sports [1] - The quarterfinal matches saw impressive attendance figures, with the highest match drawing 61,000 spectators, reflecting the growing popularity of the league [1] Group 2 - Jiangsu province's economic landscape is characterized by a relatively small GDP disparity among its cities, with all 13 cities ranking within the top 80 nationally, indicating a robust economic environment conducive to large-scale activities [2] - The participating teams in the "Su Super" league include economically significant cities such as Nanjing, Wuxi, and Nantong, with GDP figures indicating strong financial backing for the teams [2] - The semifinals of the "Su Super" league are scheduled for October 18 and 19, featuring matchups between Nantong and Wuxi, and Nanjing and Taizhou, further emphasizing the competitive nature of the league [2]
“常州队一球未进、一场未赢”,官方回应
21世纪经济报道· 2025-08-04 06:55
Core Viewpoint - The "Su Super" league has become a significant economic driver for the city, with low ticket prices attracting a large audience and boosting local service industries [6][5]. Group 1: Match Results and Team Performance - In the eighth round of the "Su Super," the results were: Lianyungang 2:3 Taizhou, Suqian 0:1 Wuxi, and Yancheng 5:0 Changzhou. Changzhou has yet to score a goal or win a match this season [1]. - The Changzhou team expressed their understanding of fans' disappointment and acknowledged the need for improvement in tactics and training [2][3]. Group 2: Fan and Community Support - The team thanked fans for their unwavering support, highlighting their presence during matches and emotional investment despite the team's struggles [2]. - Community support has been crucial for the team's growth, with various stakeholders contributing to the development of local football [2][4]. Group 3: Economic Impact of "Su Super" - The "Su Super" league has generated significant economic activity, with a reported service revenue of 379.6 billion yuan across tourism, dining, and sports sectors, marking a 42.7% year-on-year increase [6]. - The league's low ticket prices have made it accessible, encouraging participation and engagement from a diverse audience, including amateur players from various professions [6]. Group 4: Future Plans and Development - The team plans to enhance training management and tactical strategies to improve performance in upcoming matches, aiming for a more competitive edge [3][4]. - A three-year action plan for high-quality football development in Changzhou will focus on youth training and overall team strength [3][4].
“苏超”火出圈,靠的是群众(现场评论)
Ren Min Ri Bao· 2025-06-11 22:03
Core Viewpoint - The recent rise of the Jiangsu Province City Football League, dubbed "Su Super," highlights the grassroots enthusiasm for sports, emphasizing community participation and cultural engagement rather than commercial exploitation [1][2][3][4]. Group 1: Community Engagement - The league features amateur teams from 13 cities, allowing a mix of players from various backgrounds, which blurs the lines between professional athletes and everyday citizens [1][2]. - The event fosters a sense of unity and pride among participants and spectators, with the focus on collective effort and local identity [1][4]. Group 2: Cultural Interaction - Fans actively engage in creating humorous content and slogans, transforming the matches into cultural events that celebrate local heritage [2][3]. - The league has become a platform for young people to express regional culture in a modern context, enhancing community bonds through shared experiences [2][3]. Group 3: Economic Impact - The league has stimulated local tourism and consumption, with cities offering various incentives to attract visitors, such as free admission to attractions and special dining packages [3][4]. - The economic benefits are evident as cities adapt their offerings to meet the demands of the influx of visitors, showcasing a shift from supply-driven to demand-driven strategies [3][4]. Group 4: Urban Governance - The influx of visitors presents challenges for urban management, prompting collaboration between local businesses, volunteers, and government entities to ensure smooth operations during events [4]. - The league serves as an opportunity for cities to enhance their image and demonstrate their capacity for effective governance and community service [4].