一代人有一代人的解压玩具 当来自外界的压力正持续入侵年轻人的精神空间，"情绪价值"越来越成为一代人的刚需。根据《2025Z世代情绪消费报告》显示，超9成青年认可"情绪价 值"，并以不同方式寻找"精神靠岸"，46.8%的青年认为情绪价值"是缓解压力焦虑的良药"。而在盲盒的"惊喜经济"、手串的"文玩风潮"之后，捏捏则成为 年轻人新的"解忧良方"。 惊蛰研究所注意到，截至目前，小红书平台上的"捏捏"话题浏览量就已超54亿，相关商品数量更是超过300万件。有趣的是，尽管同样沉迷于"捏捏"，不 同类型的消费者却展现出截然不同的消费动机。 00后琪琪告诉惊蛰研究所，自己和大多数爱好者一样，最初入坑是看中了手工捏捏的解压特性，但如今她从中收获了更加多维的情绪价值。"玩捏捏、分 享捏、看捏、买捏已经成为我生活的重要组成部分。我发现这个小小的玩具还能够满足更深层的心理需求，比如因压力产生的破坏欲，购买过程中的购物 欲。" 爱捏泡泡纸的孩子长大了。如今，他们有了新的解压玩具——手工捏捏。 所谓"捏捏"，是一种造型可爱、手感Q弹的慢回弹类解压玩具。用手暴力揉捏时，捏捏会产生形变，静置之后又会缓慢恢复原状。由于采用了硅胶材质， 捏捏 ...

Core Viewpoint - The article discusses the rising trend of "fidget toys," particularly the Tangle, among urban workers as a means to alleviate workplace anxiety and improve focus, reflecting a broader cultural shift towards seeking emotional value in everyday objects [1][2][3]. Summary by Sections Fidget Toys and Workplace Culture - The Tangle, a colorful plastic fidget toy, has gained popularity among workers, marketed as a tool to enhance focus and relieve anxiety, selling for around 70 yuan each [1][4][6]. - The emergence of fidget toys like Tangle is linked to the growing trend of self-improvement among workers, with products like "扭扭乐" (Tangle) entering office spaces [3][4]. Market Dynamics - The Tangle's price can reach up to 108 yuan on resale platforms, indicating a significant markup from its production cost of around 5 yuan [7][8]. - The fidget toy market has diversified, with premium versions made from materials like wood being sold for over 700 yuan, attracting a new consumer base [8][9]. Psychological and Medical Aspects - Tangle has been recognized as a therapeutic tool for ADHD (Attention Deficit Hyperactivity Disorder), with claims of improving focus and reducing anxiety, supported by its classification as a medical device by the FDA [9][10]. - The article highlights the increasing prevalence of ADHD diagnoses among adults, with many individuals self-identifying with the condition based on common symptoms [14][16]. Cultural Implications - The rise of ADHD as a trendy diagnosis reflects a societal shift, where symptoms are often trivialized or misidentified, leading to a culture of self-diagnosis [15][22]. - The Tangle and similar products serve as coping mechanisms for individuals navigating the pressures of modern work life, providing a socially acceptable outlet for anxiety [20][21]. Consumer Behavior - The popularity of fidget toys is driven by their perceived emotional value, with consumers willing to pay a premium for items that offer stress relief and a sense of control in chaotic environments [19][20]. - The article notes that while fidget toys may provide temporary relief, their effectiveness in treating ADHD remains scientifically unproven [19][20].