Core Viewpoint - The launch of the M817 by Dongfeng Warriors Technology at the Guangdong-Hong Kong-Macao Greater Bay Area International Auto Expo marks a significant step for the brand, aiming to establish itself as a leading luxury electric off-road vehicle manufacturer in China [1][3]. Product Overview - The M817 is positioned as a strategic product to help the brand break through, following the high-end positioning of the M917, which has been more of a brand symbol than a mass-market vehicle due to its high price [3]. - The M817 features a bold design that retains the style of the M917, incorporating smart technology into its rugged off-road DNA, making it memorable [5]. Interior Design and Comfort - The interior design of the M817 includes a symmetrical layout with a robust mechanical style, featuring 91.2% soft-touch materials covering an area of 32 square meters, and high-quality Nappa leather for seating surfaces [5][7]. - Comfort features include fully functional Nappa leather seats with massage, heating, and ventilation functions, and an advanced sound system with 18 speakers for an immersive audio experience [7][10]. Space and Utility - The M817 has a length of 5100mm, width of 1998mm, and a wheelbase of 3005mm, providing ample space for passengers and cargo [10]. - The vehicle can transform into a "mobile bedroom" with a sleeping area of over 2.1 meters when the seats are folded down, and a trunk capacity of 828 liters, expandable to 2112 liters [10]. Technology Integration - The M817 integrates Huawei's advanced driving assistance system (ADS 4) for seamless intelligent driving experiences, along with the HarmonyOS cockpit for enhanced connectivity [11]. - Safety features include cloud services and remote access capabilities, ensuring a comprehensive and secure user experience throughout the vehicle's lifecycle [11].

Core Insights - Dongfeng Warrior launched two luxury electric off-road models, the Lorenz M900 Starship and the Dragon Armor Extended Edition, during the Shanghai Auto Show, with prices starting at 1.288 million yuan and 1.098 million yuan respectively [1][3] - The Lorenz M900 Starship features a unique "Starry Blue" paint and incorporates traditional Chinese craftsmanship, while the Dragon Armor Extended Edition retains design elements from its predecessor and offers extensive customization options [1][2] Product Details - The Lorenz M900 Starship is limited to 66 units globally and boasts a "2+2" seating layout with zero-gravity aviation seats and a spacious rear knee room of 245mm [1] - The Dragon Armor Extended Edition is limited to 199 units and features a cabin with nearly 50 square meters of soft covering, with over 95% leather coverage from high-end Italian supplier Pasubio [1][2] Technical Specifications - Both models are based on the Warrior 917 long-wheelbase and feature a power system with three motors and a range extender, delivering a maximum power of 600 kW and a wheel-side torque of 12,938 N·m [2] - Off-road capabilities include rear-wheel steer technology, crab mode, and a five-level adjustable air suspension with a maximum ground clearance of 326mm [2] Market Positioning - The launch of these flagship models enhances Dongfeng Warrior's presence in the luxury electric off-road market and contributes to the internationalization of Chinese high-end automotive brands [3]

Core Viewpoint - Dongfeng Warriors Technology showcased its new luxury electric off-road vehicles at the 21st Shanghai International Automobile Industry Exhibition, emphasizing the integration of intelligence and customization in off-road vehicles [1][2][3] Group 1: Product Launch - The company launched the "world's first fully powered Huawei Qian Kun intelligent off-road SUV" M817, priced from 1.288 million yuan, and the "million-level high-end dual luxury flagship" Lorenz M900 Starship, starting at 1.098 million yuan [1] - The M817 features a full-stack Huawei solution, including the HUAWEI ADS 4 system, Harmony intelligent cockpit, and advanced digital key technology, promoting a versatile driving experience [1][3] Group 2: Design and Customization - The Lorenz M900 Starship incorporates a sci-fi design inspired by interstellar battleships, featuring a unique "starry blue" paint and a "Dragon Chant" themed interior with elements reminiscent of aircraft and dragons [2] - The Dragon Armor extended version allows for extensive customization, including interior materials and colors, and comes with a full piece of natural top-layer leather for personalized accessories [3] Group 3: Market Positioning - Dongfeng Warriors Technology aims to address unmet customer needs in the luxury electric off-road market, positioning itself as a pioneer in intelligent and customizable off-road vehicles [3] - Despite targeting a niche customer base, the company is expected to positively influence the luxury electric off-road market in China [3]

蛇年，春节，初一，一天天，更近了。除了春晚，最能激发国人情感的新春贺岁大片将至。 其中，《蛟龙行动》备受瞩目，影片中，蛟龙小队专属座驾——中国第一款电影联名车猛士917蛟 龙战甲，将在大年初一迎来银幕首秀。该车以原创设计、极致越野和智能科技成为中国百万级豪华 电动越野新巅峰。 随着上映日期临近，蛟龙、猛士等电影相关话题在网上不断掀起热议，将观众期待值拉满。另外， 一篇关于东风猛士917的帖子在网络上迅速走红，作者是来自海外的汽车发烧友埃文·凯尔，在东风 猛士科技越野赛道上的亲身体验后，他对东风猛士917的表现连连点赞。他已收到央视蛇年"春晚等 着你"邀约。 对于越野爱好者而言，猛士917已成为新的社交热点与话题中心。 2024年，在中国豪华电动越野车领域，猛士以同比增长169%的业绩，成为中国汽车高歌猛进的缩 影。在同比大幅下降34%的中国百万元级豪华车市场，猛士科技等豪华电动越野新物种的涌现，展 现越野圈层的新活力。 撰 文 / 牛跟尚 设 计 / 师 超 这一年，猛士科技在产品、技术、营销、品牌、客户、海外等全面开花，"稳步提升"，构成独一无 二的"猛士六力"，塑造一个无畏、征服、硬朗、铁血的"六边形猛士 ...