央视网消息：随着过境免签"朋友圈"扩展至55国，离境退税"即买即退"政策在国内全面推广，这个 假期，越来越多外国人来到中国，"中国游""中国购"成为新时尚。 ...

今年国庆中秋假期，我国消费市场繁荣兴旺，而随着免签、退税以及支付便利化等政策措施的不断优 化，大批外国游客来华旅游，"China Travel"在这个假期持续火热，这么多外国人来到中国，他们喜欢 吃什么？玩什么？ 早上七点，黑龙江省黑河水运旅检口岸的入境大厅迎来第一批游客。在这里，记者遇到了一位俄罗斯游 客达莉娅，她刚通关就规划起了当天的行程。 俄罗斯游客 达莉娅：我想在黑河散步、旅游，想去郊外有一个很漂亮的村庄叫中俄民族风情园的地 方，我也想在市中心去买一些漂亮的东西。 国庆假期前不久，中国对俄罗斯持普通护照人员试行为期一年的免签政策，黑河这个中俄边境城市因为 这项政策利好，迎来入境消费新热潮。从口岸走进城区，早市的烟火气吸引了大量外国游客。不到1500 米的早市上容纳了1600多个摊位。果蔬摊、小吃铺摊位前都挤满了顾客，放眼望去，金发碧眼的俄罗斯 游客随处可见。 俄罗斯游客 叶琳娜：我来到这里了解中国文化，品尝美味的食物，观看美景，我喜欢这里的一切，天 气也很好。 为了让境外游客出行更便利，今年国庆中秋假期，重庆推出全新升级的英文版文化旅游手绘地图，涵盖 景点位置、美食店铺、酒店住宿等内容，并且在解放碑、 ...

央视网消息：今年国庆中秋假期，我国消费市场繁荣兴旺，而随着免签、退税以及支付便利化等政策措施的不断优化，大批外国游客来华 旅游，"China Travel"在这个假期持续火热。这么多外国人来到中国，他们喜欢吃什么？玩什么？接下来，跟随记者的镜头去看看。 早上七点，黑龙江省黑河水运旅检口岸的入境大厅迎来第一批游客。在这里，记者遇到了一位俄罗斯游客达莉娅，她刚通关就规划起了当 天的行程。 特色国货潮品受到外国游客青睐 "中国游"持续火热的同时，也带动了"中国购"不断升温，那么外国人的购物车里到底有哪些"中国好物"呢？ 国庆假期前不久，中国对俄罗斯持普通护照人员试行为期一年的免签政策，黑河这个中俄边境城市因为这项政策利好，迎来入境消费新热 潮。从口岸走进城区，早市的烟火气吸引了大量外国游客。不到1500米的早市上容纳了1600多个摊位，果蔬摊、小吃铺摊位前都挤满了顾客， 放眼望去，金发碧眼的俄罗斯游客随处可见。 根据黑河出入境边防检查站统计，假期前6天，黑河口岸入境旅客总数同比增长38.46%。丰富的商品、友好的环境让这里正成为俄罗斯远 东居民休闲旅游的"热门打卡地"。而作为国际消费中心城市的重庆，在这个假期，凭借 ...

本期简报为2025年8月1日至31日中国入境游相关内容： 今年以来，中国入境游市场的回暖势头愈发显著。国家移民管理局数据显示，2025年上半年全国各口岸 共查验外国人3805.3万人次，同比增长30.2%，其中免签入境人数达到1364万人次，同比增加53.9%。 与此同时，一些旅游报告为入境游客地区进行了分类：港澳台地区依旧贡献了入境市场的绝对主力，外 国游客的结构则在加速分化：东南亚市场领跑恢复，日韩缓步回升，欧美恢复相对迟缓，新兴市场展现 潜力。 在这一背景下，"谁在来中国"及其背后的原因，成为判断入境游走势的关键线索。本期简报将围绕240 小时过境免签政策实施以来，入境游客源国的新画像，梳理主要市场的变化脉络，解析区域差异背后的 成因，并观察各类客源市场对中国文旅发展的启示。 同时，本期简报涵盖10项政策、8组关键数据、1大趋势与1个待提升事项，为行业提供深度洞察与行动 指南。 《中国目的地》团队推出《入境游简报》，每月更新，旨在及时追踪入境游市场动态，深度剖析行业现 象，为读者提供全面且有价值的信息参考，助力中国入境游市场蓬勃发展。 设计 董怿翎 一、重点关注 自2024年12月17日全面放宽过境免签 ...

Core Insights - China's service trade has shown strong growth in the first half of the year, particularly in travel services, which reached 1,080.29 billion yuan, a year-on-year increase of 12.3%, making it the largest sector in service trade [1] - Travel service exports have surged by 68.7%, marking it as the fastest-growing area within service trade [1] Group 1: Policy Impact - The growth in travel services is attributed to optimized policies such as departure tax refunds and transit visa exemptions, which have enhanced China's attractiveness as a tourist destination [1] - The expansion of China's visa-free "circle" has contributed to the rising popularity of "China tours" [2] Group 2: Visitor Statistics - In the first half of the year, the number of foreign visitors entering and exiting China reached 38.053 million, a year-on-year increase of 30.2%, with visa-free entrants totaling 13.64 million, up 53.9% [2] Group 3: Policy Measures - In April, the Ministry of Commerce and other departments issued measures to further optimize departure tax refund policies, including lowering the refund threshold to 200 yuan and promoting "immediate refund" services nationwide [2] - The number of departure tax refund stores exceeded 7,200, an increase of approximately 80% compared to the end of 2024 [2] Group 4: Regional Initiatives - Local governments are launching initiatives to enhance the travel service environment, such as Shanghai's plan to become a benchmark city for departure tax refunds by improving service quality and product variety [3] Group 5: Future Recommendations - To further enhance the competitiveness of China's travel services, recommendations include optimizing entry and exit policies, deepening cultural and tourism integration, and improving service quality through better training for industry professionals [3]

Core Viewpoint - The "14th Five-Year Plan" period sees the expansion of the visa-free transit policy to 55 countries, significantly increasing the number of foreign visitors to China in 2024 [1] Group 1 - The number of foreign visitors to China in 2024 is projected to reach 32.539 million, with 20.115 million expected to enter visa-free, representing year-on-year growth of 80.7% and 112.3% respectively [1]

Core Insights - The article highlights the significant increase in foreign visitors to China due to the implementation of various visa-free policies and the expansion of the 240-hour transit visa exemption program, which now includes 55 countries [1] Group 1: Visitor Statistics - In the first half of 2025, the number of foreign entries and exits in China reached 38.053 million, marking a year-on-year increase of 30.2% [1] - Among these, 13.64 million foreign visitors entered China under the visa-free policy, accounting for 71.2% of all foreign entries, which is a 53.9% increase compared to the previous year [1] Group 2: Policy Impact - The expansion of the 240-hour transit visa exemption policy and the upgrade of the "departure tax refund" have effectively attracted a large number of foreign tourists and business visitors to China [1] - The article emphasizes China's commitment to high-level opening-up through innovative policy measures aimed at boosting international tourism and trade [1]

Group 1 - The core viewpoint of the articles highlights the significant growth in international flights and cross-border passenger flow at Wuxi Airport, with a 21% increase in flights and a 22% increase in passenger numbers in the first half of the year [1] - The implementation of visa-free transit policies and direct flight conveniences has led to a notable increase in foreign travelers, with over 54,000 foreign nationals entering Wuxi, marking a 39.6% increase [1] - The majority of foreign visitors are from South Korea, Japan, Singapore, and Malaysia, primarily for tourism, family visits, and business meetings [1] Group 2 - The summer travel peak has seen a surge in outbound tourism from Wuxi, with family trips making up over 60% of the outbound travelers [3] - Wuxi Airport has seen a significant increase in flight bookings to traditional destinations such as Hong Kong and Macau, as well as the resumption of routes to Thailand and Jeju Island, with weekly flights exceeding 160 and average passenger flow increasing by nearly 16% [5] - To manage the peak travel season, Wuxi border inspection has enhanced collaboration with airport, customs, and airlines, optimizing resource allocation and improving passenger experience [5]

Core Insights - The implementation of the 240-hour visa-free transit policy has significantly increased foreign tourist arrivals in Guangdong, with a notable rise in economic activity related to tourism [1][3]. Group 1: Visa-Free Policy Impact - As of June 17, over 10,000 travelers have utilized the 240-hour visa-free transit policy at Guangzhou Baiyun International Airport, marking a 90% increase compared to the same period last year [3]. - The visa-free policy has led to a 57.86% increase in total inbound tourist numbers and a 68.63% increase in total consumption from January 1 to May 22, 2025, positively impacting tourism-related industries [3]. Group 2: Expansion of Visa-Free Countries - The number of countries eligible for the 240-hour visa-free policy has expanded to 55 since June 12, enhancing the attractiveness of China as a travel destination [4]. Group 3: Tourist Experiences in Hangzhou - Foreign tourists in Hangzhou are engaging in cultural experiences, such as learning to make traditional pastries, and purchasing local handicrafts, which enrich their travel experience [6]. - The "Hangzhou Products Zone" offers innovative products in smart hardware and health technology, with a significant increase in tax refund services for foreign tourists, showing a 133.1% rise in tax refund orders and a 110.1% increase in sales [8]. Group 4: Shopping Tourism in Yiwu - Yiwu International Trade City has introduced a "tourism + shopping" model, attracting foreign tourists who engage in bulk purchasing while enjoying their visit [9][11]. - From January to May, over 249,900 foreign visitors entered Yiwu, reflecting an 18.62% year-on-year increase, with many utilizing the visa-free policy for both leisure and business purposes [11].

Core Viewpoint - The implementation of the departure tax refund policy in Hubei Province and Dalian City starting from July 1, 2025, aims to boost inbound tourism and enhance the international appeal of these regions [1][2]. Group 1: Departure Tax Refund Policy - The departure tax refund policy allows foreign travelers to receive a refund of the value-added tax on goods purchased in designated stores when leaving the country [2]. - Since the pilot program began in Hainan Province in 2011, 27 provinces and cities have announced the implementation of the departure tax refund policy, with 22 currently in effect [2][3]. - The tax refund rate is set at 11%, and the policy aims to stimulate inbound tourism and consumer spending [2][3]. Group 2: Inbound Tourism Growth - Hubei Province has seen a significant increase in inbound tourism, with a 31% year-on-year growth in visitor numbers and a 39% increase in spending from January 1 to June 11, 2025 [1][5]. - The number of foreign visitors enjoying visa-free entry through Wuhan's airport has surged by 160.87% compared to the same period last year [1][5]. - The extension of visa-free stay to 240 hours and the expansion of activity areas have further enhanced Hubei's attractiveness as a travel destination [4][5]. Group 3: Policy Support and Initiatives - The local government has introduced various measures to optimize services for foreign visitors, including enhancing payment convenience and improving accommodation registration processes [5][6]. - The "Know Your Hubei" cultural tourism promotion activities planned for 2025 aim to expand the overseas tourism market and sustain the growth of inbound tourism [5]. - The authorities are committed to ensuring a safe and orderly environment for tourists, which is essential for establishing Hubei as a world-renowned cultural tourism destination [6].