Core Viewpoint - The introduction of digital labels in the food industry aims to enhance consumer experience by providing clearer, more accessible information through QR codes and other digital formats, thereby promoting transparency and personalization in food labeling [1][2][3]. Group 1: Digital Label Implementation - Over 600 products in China have adopted digital labels, with a nationwide promotion by the National Health Commission to increase consumer access to this technology [2][17]. - The digital labels allow for richer information display compared to traditional labels, including features like voice playback and enlarged text for better accessibility [3][4][5]. - The National Food Safety Risk Assessment Center has noted that there are currently no unified regulations for third-party support for digital labels, allowing companies to innovate based on their specific needs while adhering to legal standards [11]. Group 2: Consumer Experience and Feedback - Initial trials have shown that consumers appreciate the clarity and ease of use of digital labels, with many expressing a desire to see them on more products [15][16]. - Starbucks has reported a significant increase in consumer engagement with digital labels, indicating a growing interest and usage among customers [17][19]. - The digital labels are designed to complement existing physical labels, ensuring that essential information remains available while providing an additional layer of convenience [17][19]. Group 3: Industry Benefits and Future Plans - Companies like Xiamen Jianfu have experienced operational efficiencies through digital labels, which help in inventory management and reduce waste [18]. - The National Health Commission plans to further promote digital labels and improve consumer awareness, while also exploring ways to simplify labeling requirements to enhance usability [20]. - The digital label initiative is seen as a step towards a more sustainable and efficient food labeling system, potentially reducing material usage and costs for companies [19][20].