专题：第九届世界浙商上海论坛暨2025上海市浙江商会年会 以下为演讲实录： "第九届世界浙商上海论坛暨2025上海市浙江商会年会"于1月18日在上海举行。飞书CEO谢欣出席并以 《企业落地 AI 的思考与实践》为题发表演讲。 在企业落地AI的阻力和动力方面，谢欣发现，安全管控部门和财务预算部门成为了阻力。他建议，财 务预算要从ROI思维转变升级为COI思维（不作为成本）。 最后，谢欣强调，企业全员拥抱AI，要上下同欲。"让全员从下到上一起积极主动拥抱AI，拥抱AI的落 地"。 谢欣指出，AI时代，"功能≠效果"。"几乎所有AI软件公司都只谈功能，不谈效果，这是一个很不理想的 情况"。因此，他呼吁以M1-M4来标记AI功能的成熟度，以方便用户选择产品。 谢欣：尊敬的各位领导，各位朋友们，大家下午好！我是来自飞书的谢欣。 今天给大家分享一些AI在企业落地与实践中的经验。 我想先给大家分享一个前几天的小故事。我前几天到一座城市出差，当天晚上已经快12点要睡觉的时 候，突然想起来，这个城市有一个朋友很久没见了，我就想问他第二天中午有没有时间一块吃饭。正常 来讲，我只要打开手机发条微信就可以了，不过我想这是一个AI时代 ...

Core Insights - The article discusses the transformative impact of AI, particularly ChatGPT, on business and entrepreneurship, highlighting the importance of strategic thinking and problem-solving models in leveraging AI for growth [2][4][70]. Group 1: Discovering Problems - Many AI experiments fail not due to technical limitations but because of incorrect problem identification [8]. - The Johari Window model helps in understanding boundaries and expectations, revealing opportunities in the "AI doesn't know" quadrant [9][10]. - Emphasizing the need to respect the "I don't know" quadrant to avoid repeated investments based on false assumptions [12]. Group 2: Problem Decomposition - The Pyramid Principle and MECE framework are essential for structured problem decomposition, ensuring clarity and comprehensive coverage [28][30]. - The principle of Occam's Razor suggests prioritizing the simplest solution to avoid over-engineering [34][36]. - First Principles thinking encourages breaking down problems to their core elements for innovative solutions [39][41]. Group 3: Validation and Iteration - The MVP (Minimum Viable Product) approach advocates for quickly launching prototypes to gather user feedback and iterate based on data [49][51]. - Iterative thinking involves a cycle of prompt, output, review, and refinement to achieve optimal results [54][56]. - ROI (Return on Investment) awareness is crucial for understanding costs and benefits, emphasizing the importance of time and opportunity costs in decision-making [64][66].