在聚焦企业关注、优化补贴政策方面，相关政策以目标为导向，着力激发市场活力。比如，对旅 游、体育等8类消费领域服务业经营主体提供更多低成本金融资源支持，财政给予贴息支持，完善风险 分担机制，降低企业融资成本。在面向企业需求、提升服务上，全方位、多层次完善政策体系，对符合 条件的服务业小规模纳税人减免增值税及企业所得税，支持中小服务类企业参与政府采购；优化会计中 介机构行政审批流程，大力推进"一网通办"，优化办事流程，缩短办理时限，提升行政审批效率；逐步 扩大财政补贴"免申即享"政策范围，增强企业获得感。对康养、家政、托育等服务业重点领域中小微企 业，扩大社会保险补贴范围，落实企业职工的社会保险补贴政策，全方位为企业松绑赋能，激发市场主 体活力。 为让政策真正落地，全省各级财政干部将通过进企业、进项目、进基层，宣讲财政支持服务业政 策，了解企业生产经营状况，帮助服务业企业纾困解难，提振信心。同时，借助政府网站、新闻媒体、 行业协会等多种渠道，广泛宣传支持服务业高质量发展的政策举措，提高政策知晓度，营造全社会支持 服务业高质量发展的良好氛围，提振服务业市场主体信心，强化市场主体预期，推动形成多方协同发展 格局。 服 ...

Core Viewpoint - The Ministry of Commerce and nine other departments have issued a notice to enhance the construction of convenient living circles in urban areas, focusing on the needs of the elderly and children, with 20 specific tasks aimed at creating a quality living environment for all ages [1][2]. Group 1: Policy Objectives - The policy aims to expand the convenient living circles from urban centers to eligible county communities, enhancing the quality of life by creating age-friendly environments [2]. - It emphasizes the development of facilities and services that cater to the elderly and children, such as senior-friendly streets and children's play areas, addressing gaps in community services [2][4]. Group 2: Implementation and Impact - Over the past five years, 210 pilot projects for the convenient living circles have been established, with 45 cities selected for comprehensive development [4]. - The average living circle now includes over 15 types of essential services such as convenience stores and supermarkets, and over 20 types of quality-enhancing services like childcare and entertainment [4]. Group 3: Economic Development - The construction of convenient living circles is expected to stimulate local consumption by integrating various service circles, including those for elderly care, shopping, fitness, and entertainment [5]. - The policy encourages the development of street economies and community events to enhance local consumer engagement and economic vitality [5][6].

Core Viewpoint - The Ministry of Commerce and nine other departments have jointly issued policies aimed at expanding service consumption, focusing on resolving bottlenecks and enhancing consumer experience through specific measures [1][2]. Group 1: Policy Measures - The policy measures consist of five areas and 19 specific tasks aimed at promoting service consumption [1]. - The measures emphasize a combination of improving people's livelihoods and stimulating consumption, optimizing supply while stimulating demand, and balancing domestic and foreign openness [1]. Group 2: Implementation Strategies - The Ministry of Commerce plans to select around 50 pilot cities for new consumption formats, focusing on cities with large populations and strong development potential [2]. - The National Development and Reform Commission will implement the "Artificial Intelligence +" initiative to accelerate AI applications in service consumption, enhancing various service enterprises [2]. Group 3: Financial Support - Recent policies from the Ministry of Finance include interest subsidies for personal consumption loans and loans for service industry entities [2]. - As of the end of July, the balance of household consumption loans, excluding personal housing loans, reached 21.04 trillion yuan, with a year-on-year growth of 5.34% [2]. Group 4: Inbound Consumption Growth - In the first half of the year, over 19 million inbound foreign visitors were recorded, a 30% increase year-on-year, with visa-free entries growing by 54% [3]. - The number of duty-free shops has tripled compared to the end of 2024, and the number of people benefiting from duty-free refunds has increased by 248% [3].

在加强财政金融支持方面，《政策措施》提出，综合运用货币信贷等政策工具，支持金融机构扩大服务 消费领域信贷投放，加大对服务消费领域经营主体信贷投放力度，合理确定贷款利率水平，可持续支持 服务消费。支持地方通过新设或纳入现有风险补偿专项资金等方式，分担消费信贷风险，开展重点领域 消费贷款贴息，引导金融机构和商家合作开发适合服务消费特点的产品和服务，形成"政府补贴+金融 支持+商家优惠"组合拳。 (责任编辑：朱赫) 在丰富高品质服务供给方面，《政策措施》提出，推动互联网、文化等领域有序开放，扩大电信、医 疗、教育等领域开放试点。支持将更多服务消费领域纳入《鼓励外商投资产业目录》，提供差异化服务 供给。鼓励引进国外优秀体育赛事，支持地方举办大众体育赛事，打造一批具有较高知名度的精品赛 事、职业联赛以及具有自主知识产权的体育竞赛表演品牌。放宽中高端医疗、休闲度假等领域市场准 入，减少限制性措施，吸引更多外商投资、民营资本进入，增加优质服务供给。 据商务部9月16日消息，近日，商务部等9部门联合印发《关于扩大服务消费的若干政策措施》(以下简 称《政策措施》)。《政策措施》全面贯彻落实党中央、国务院决策部署，更大力度提振消 ...

Core Viewpoint - The Ministry of Commerce and nine other departments have jointly issued policies to expand service consumption, aiming to boost domestic demand and improve people's livelihoods while supporting high-quality economic development [1]. Group 1: Specific Measures - Five main areas with 19 specific tasks are outlined in the policy measures to enhance service consumption [1]. - The first area focuses on cultivating service consumption promotion platforms and implementing quality improvement actions, including the "Service Consumption Season" activities [1]. - The second area emphasizes enriching high-quality service supply, enhancing levels in cultural entertainment, sports, housekeeping, elderly care, and childcare services, while expanding high-level openness in the service industry [2]. - The third area aims to stimulate new service consumption by attracting more foreign visitors and expanding digital service consumption [1]. - The fourth area highlights strengthening financial support through various funding channels, including central budget investments and local government bonds, to support service facility construction and increase credit support for service consumption [1]. - The fifth area involves improving statistical monitoring systems and innovating service consumption monitoring and analysis methods [1]. Group 2: Financial Support and Market Access - The policy encourages the orderly opening of sectors such as the internet and culture, and expanding pilot programs in telecommunications, healthcare, and education [2]. - It supports the inclusion of more service consumption areas in the "Encouraged Foreign Investment Industry Directory" and promotes differentiated service supply [2]. - The policy also aims to attract foreign investment and private capital in high-end medical and leisure sectors by reducing restrictive measures [2]. - Financial institutions are encouraged to increase credit allocation to the service consumption sector, with a focus on sustainable support and reasonable loan interest rates [2]. - Local governments are advised to establish risk compensation funds to share consumer credit risks and promote targeted consumption loan interest subsidies [2].

在丰富高品质服务供给方面，政策措施提出，扩大服务业高水平对外开放。推动互联网、文化等领域有 序开放，扩大电信、医疗、教育等领域开放试点。加快推进服务业扩大开放综合试点示范。支持将更多 服务消费领域纳入《鼓励外商投资产业目录》，提供差异化服务供给。放宽中高端医疗、休闲度假等领 域市场准入，减少限制性措施，吸引更多外商投资、民营资本进入，增加优质服务供给。提升文化娱 乐、体育、家政、养老、托育等服务供给水平。 ● 本报记者 王舒嫄 商务部9月16日消息，商务部等九部门近日联合印发《关于扩大服务消费的若干政策措施》，在培育服 务消费促进平台、丰富高品质服务供给、激发服务消费新增量、加强财政金融支持、健全统计监测制度 5方面提出19条举措。 政策措施明确，推动互联网、文化等领域有序开放，扩大电信、医疗、教育等领域开放试点；放宽中高 端医疗、休闲度假等领域市场准入，减少限制性措施；支持服务贸易创新发展引导基金按市场化原则投 资符合条件的服务消费企业；支持金融机构扩大服务消费领域信贷投放，开展重点领域消费贷款贴息。 在培育服务消费促进平台方面，政策措施明确，持续深化"购在中国"品牌打造，开展"服务消费季"系列 促消费活动 ...

《关于扩大服务消费的若干政策措施》提出5方面19条具体任务措施。一是培育服务消费促进平台，实 施服务消费提质惠民行动，开展"服务消费季"活动，打造服务消费热点。开展消费新业态新模式新场景 建设，促进商旅文体健融合发展。二是丰富高品质服务供给，提升文化娱乐、体育、家政、养老、托育 等服务供给水平，扩大服务业高水平对外开放。三是激发服务消费新增量，吸引更多境外人员入境消 费，扩展数字服务消费。四是加强财政金融支持，统筹利用中央预算内投资、地方政府专项债券等各类 资金渠道支持服务设施建设，加大服务消费信贷支持力度，实施服务业经营主体贷款贴息，激发服务消 费市场活力。五是健全统计监测制度，优化服务消费统计方法，创新开展服务消费监测分析。 9月16日，商务部等9部门发布《关于扩大服务消费的若干政策措施》。 ...

《措施》提出五方面19条举措。 9月16日，据商务部网站，商务部等9部门对外发布《关于扩大服务消费的若干政策措施》（以下简称 《措施》）。 《措施》提出五方面19条举措，包括开展"服务消费季"系列促消费活动，支持优质消费资源与知名IP跨 界合作，因地制宜延长热门文博场馆、景区营业时间，优化预约方式，鼓励推行免预约，优化学生假期 安排，完善配套政策等，增加优质服务供给更好满足人民群众多样化服务消费需求。 《措施》要求，鼓励引进国外优秀体育赛事，支持地方举办大众体育赛事，打造一批具有较高知名度的 精品赛事、职业联赛以及具有自主知识产权的体育竞赛表演品牌。持续开展"跟着赛事去旅行""体育赛 事进景区、进街区、进商圈""乐享精彩赛事 寻味中华美食"等活动，发挥体育赛事和相关活动带动效 应。 《措施》称，开展消费新业态新模式新场景试点城市建设。积极发展首发经济，推动创新和丰富服务消 费场景，支持优质消费资源与知名IP跨界合作，打造一批商旅文体健融合的消费新场景，培育一批新型 消费龙头企业。 二、丰富高品质服务供给 （三）扩大服务业高水平对外开放。推动互联网、文化等领域有序开放，扩大电信、医疗、教育等领域 开放试点。加快 ...

Core Insights - The summer box office in China has surpassed 10 billion yuan, with approximately 39,000 cultural and tourism consumption activities held nationwide, and the national railway expected to send 953 million passengers, indicating a booming summer cultural and tourism market [1][4] - There is a shift in consumer demand from basic needs to higher quality and diversified services, with per capita service consumption expected to account for 46.1% of total consumption in 2024, contributing 63% to the growth of consumer spending [1][4] - Retail sales related to cultural and spiritual needs have shown rapid growth, with double-digit increases in tourism consulting, transportation services, and cultural and recreational services from January to July this year [1] Industry Challenges - The development of service consumption faces structural bottlenecks, including the need for improved quality and efficiency in supply, with a lack of high-quality, reliable elderly care services and a shortage of quality housekeeping services [2] - The service sector's reliance on human interaction and experiential value makes it challenging for consumers to assess service quality and build trust, with high price barriers limiting the exploration of consumption potential [2] Recommendations for Growth - Enhancing supply quality is fundamental, focusing on the professionalization, standardization, and branding of services, encouraging innovation in service models, and utilizing digital tools to improve operational efficiency and user experience [3] - Breaking down market barriers is crucial, with ongoing reforms needed to eliminate restrictions on new service models and consumption scenarios, particularly in high-public-interest sectors like elderly care, healthcare, and education [3] - Optimizing the consumption environment is essential, with strengthened market regulation and consumer rights protection, establishing a service standard system, and improving the credit system to reward quality service providers while penalizing those who breach trust [3] Policy Focus - Recent meetings by the Central Political Bureau and the State Council have emphasized the importance of cultivating new growth points in service consumption alongside expanding goods consumption, indicating a policy focus on service consumption in the near future [4]

Core Viewpoint - Dongguan's government has launched a significant policy initiative aimed at promoting high-quality service consumption, which includes various cultural and entertainment activities to stimulate the local economy [3][4]. Summary by Sections Policy Initiatives - The Dongguan Municipal Government has released the "Implementation Plan for Promoting High-Quality Development of Service Consumption," which includes hosting food festivals, coffee festivals, and other dining promotion activities [3][4]. - The plan emphasizes attracting and constructing high-end hotels, encouraging a transformation towards "accommodation + leisure" hybrid business models [4]. Economic Development Focus - The initiative aims to activate nighttime consumption by facilitating approvals for live performances in bars and entertainment venues, promoting diverse and affordable nighttime shows [4][6]. - There is a focus on enhancing cultural venues and encouraging the establishment of unique theaters, museums, and creative shops to develop market-influential cultural IPs [5]. Night Economy Potential - Recent data indicates a growing trend in nighttime economic activities, with Alipay reporting that consumption from 18:00 to 24:00 accounted for 49.3% of total spending in June, a 6 percentage point increase year-on-year [9]. - The overall nighttime dining orders in Guangdong have seen a year-on-year growth of over 21% since July [9]. Financial Support and Services - The plan includes leveraging monetary policy tools to guide financial institutions in increasing credit resources for key service consumption sectors such as dining, accommodation, and e-commerce [4]. - There is an emphasis on providing financial products tailored to the needs of inclusive elderly care and childcare institutions, supporting the silver economy [4].