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“中国热”点燃消费新引擎 “买买买”成为入境游闪亮标签
Yang Shi Wang· 2025-05-05 12:17
Group 1: Tourism Growth - The "May Day" holiday saw a significant increase in inbound tourism orders in China, indicating a strong recovery and potential in the inbound tourism market [1][4] - Wuhan led the central region with a 70% year-on-year increase in inbound tourism orders during the holiday [4] - The overall inbound tourism market in China is projected to grow 4 to 8 times over the next decade, with current inbound tourism revenue accounting for only 0.5% of GDP compared to 2% in developed countries like Italy and France [6] Group 2: Visitor Experience - Foreign tourists enjoyed unique experiences such as the "Yangtze Deck Sound Party," which featured a coordinated light show on the Yangtze River with 11 cruise ships [4] - The shopping experience for foreign tourists was enhanced by the availability of global products through efficient logistics networks, allowing for easy purchasing and shipping [6] - Many foreign tourists visiting China are first-timers, showing a high level of curiosity about Chinese culture and history [10][14] Group 3: Cultural Engagement - Tour guides, such as those specializing in historical sites like the Forbidden City, play a crucial role in enhancing the visitor experience by providing engaging and informative narratives [10] - The use of social media by tour guides has attracted a significant following, with over 800,000 fans, indicating a growing interest in personalized cultural experiences [12] - Tour guides are continuously optimizing their content to cater to diverse visitor needs, reflecting the evolving landscape of cultural tourism in China [12][14]
我,转行做China Travel
投资界· 2025-01-08 01:40
以下文章来源于表外表里 ,作者洞见数据研究院 表外表里 . 洞见数据研究院 2.1万亿入境游生意。 作者 I 陈梓洁 编辑 I 曹宾玲 付晓玲 来源 I 表里表外 (ID:excel-ers) Ch i na Tr a ve l,正从流量密码转化为徐盛的财富密码。 回成都专职干入境游的3个月,他已成功入账45万。跟表外表里通话时,他每隔一段时间,就会被业务消息打断——12月,订单量又暴 涨60%,预计收入将再创新高。 在这股热潮里,忙碌成为了行业的主旋律,广州英语导游蓝禾也不例外。 数据显示,得益于1 44小时过境免签政策,今年前三季度,我国入境游客约0 . 95亿人次,恢复至2019年九成以上,部分免签国家入境游 客数量翻倍增长。 免签政策延长至2 40小时(10天)后,外国游客的热情还将进一步激发——新政刚公布一小时,OTA平台海外游客机酒的搜索热度,已 同比大涨87%。 在各行各业普遍缺乏信心的年岁里,热到烫手的入境游一骑绝尘,成了为数不多"人人向往"的赛道,旅游业内玩家们也使出了十八般 武艺,争抢一口肥肉。 卖奢侈品,不如搞入境游 来询单的外国客户三句话还没问到价格,经验丰富的徐盛便敏锐察觉到,这极有 ...