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做强品牌、打造IP、提升附加值……受热捧!外贸企业创新破局斩获新订单
Yang Shi Wang· 2025-05-08 03:37
央视网消息:在广东东莞,有5500多家玩具制造相关企业。全球约四分之一的动漫衍生品,我国近85%的潮玩产品在此诞生。突如 其来的关税风暴,让这座"玩具之都"面临巨大挑战。当美国订单停滞,企业该如何突围?从业22年的"老玩具人"王振就是这场风暴 的亲历者。 东莞茶山镇的这家玩具企业,工人正加班加点将产品上的英语包装换成中文包装。企业负责人王振介绍,美国市场占企业出口份额 的20%。高达145%的关税袭来后,原有的1000多个美国订单几乎全部被取消。那段时间,他感受到了前所未有的压力。 当下的危机解除了,未来怎么在更好地迎战市场的大风浪?眼下,王振正忙着推动茶山玩具AI基地的建设,将AI技术融入玩具产 品。不久前,他们公司的首批AI玩具发布,这些玩具能够根据孩子的声音、动作做出不同的反应,受到市场热捧,也给了同行尝试 的信心。 作为一名有22年经验的"老玩具人",王振意识到,贸易战虽然来势汹汹,但也蕴含着拓展市场的新机遇。最艰难的几天里,他打了 300多个电话,为产品找出路。功夫不负有心人,不久,转机来了。 东莞茶山镇副镇长陈晓炜表示,想把AI赋能到玩具企业,让企业通过做AI玩具,打造自己的品牌、出自己的IP,从 ...
毛绒玩具勇闯“大市场” 企业做足“内功”凭借新技术开拓更广海外新市场
Yang Shi Wang· 2025-05-07 09:00
Core Viewpoint - The article discusses how Chinese toy companies, particularly in Yangzhou, are adapting to the challenges posed by increased tariffs from the United States by diversifying their markets and innovating their products. Group 1: Market Adaptation - Yangzhou's toy companies are shifting from primarily serving the U.S. market to focusing on Europe, with expectations that U.S. orders will decrease from over 90% to around 60% by the end of 2024 [3] - The companies are actively developing new products using renewable materials and are enhancing their online presence through cross-border e-commerce platforms [5][7] Group 2: Growth Projections - Companies in Yangzhou aim for a 70% growth in 2024 compared to 2023, with a target of achieving a normal growth rate of 10% to 20% in 2025 [9] - The local toy industry has a historical annual output value exceeding 20 billion and an export value between 3 to 4 billion [12] Group 3: Policy Support - The Yangzhou government has introduced measures to support the transformation of the plush toy industry, focusing on policy support, product innovation, and market expansion [11] - The local industrial department plans to enhance research and policy guidance to facilitate the transformation and growth of enterprises [14]
8点1氪|特朗普将付钱给自愿离美的非法移民;“小杨哥”露面参加导演王晶生日会;新西兰拟禁止16岁以下人群使用社交媒体
3 6 Ke· 2025-05-07 00:11
Group 1 - The Trump administration will provide $1,000 allowances and travel subsidies to undocumented immigrants who voluntarily leave the U.S., which is less than the average cost of forced deportation estimated at $17,000 [1] - Ford Motor Company anticipates a $1.5 billion loss due to tariffs imposed by the Trump administration, leading to the withdrawal of its 2025 earnings forecast [2] - DoorDash announced plans to acquire Deliveroo for £2.9 billion (approximately $3.85 billion) as part of its international expansion strategy [4] Group 2 - New Zealand lawmakers proposed a bill to ban social media use for individuals under 16 years old to protect children from potential harms [2] - Skechers announced its decision to go private, which is seen as a move to avoid regulatory pressures amid rising tariffs affecting the footwear industry [5] - Mattel plans to raise the price of Barbie dolls by 42.9% due to the impact of recent U.S. tariff policies, which are expected to cost the company $270 million this year [6] Group 3 - Microsoft officially discontinued Skype, transferring its core functionalities to Microsoft Teams, marking the end of Skype's 20-year operation [6] - The European gas prices have risen due to anticipated increased demand in Asia and supply constraints, despite a previous decline of over 15% since April [6] - Credit Suisse admitted to assisting U.S. clients in tax evasion and will pay $511 million in settlement, following a significant legal crisis after its acquisition by UBS [7]
8点1氪:特朗普将付钱给自愿离美的非法移民;“小杨哥”露面参加导演王晶生日会;新西兰拟禁止16岁以下人群使用社交媒体
36氪· 2025-05-07 00:08
Group 1 - The Trump administration will provide $1,000 allowances and travel subsidies to undocumented immigrants who voluntarily leave the U.S., which is cheaper than the average cost of forced deportation at approximately $17,000 [1][2] - Ford Motor Company anticipates a $1.5 billion loss due to tariffs imposed by the Trump administration, leading to the withdrawal of its 2025 earnings forecast [3] - Mattel, the manufacturer of Barbie dolls, plans to raise toy prices by 42.9% due to the impact of recent U.S. tariff policies, which are expected to cost the company $270 million this year [5] Group 2 - Skechers announced its decision to go private, agreeing to be acquired by 3G Capital, amid concerns over new tariff policies affecting the footwear industry [6] - Microsoft has officially ceased operations of Skype, transferring its core functionalities to Microsoft Teams, marking the end of Skype's 20-year history [6] - DoorDash plans to acquire Deliveroo for £2.9 billion (approximately $3.85 billion) as part of its international expansion strategy [4]
Wind风控日报 | 欧盟酝酿对美关税政策反制措施包含所有选项
Wind万得· 2025-05-06 22:34
Macro Economic Insights - In April, the Caixin China Services PMI dropped to 50.7, the lowest in seven months, down 1.2 points from March, indicating a slowdown in domestic business activities [3] - The U.S. trade deficit in March reached a record high of $140.5 billion, exceeding expectations and reflecting a significant imbalance in trade [22] Company Alerts - Pan Hai Holdings announced that the public sale of 706,398,860 shares held by its controlling shareholder failed due to no bids [6] - Chengdu Xingcheng Real Estate Investment Group reported a net loss of 2.008 billion yuan for 2024, exceeding 10% of its audited net assets at the end of 2023 [8] - Xiamen Yuzhou Hongtu Real Estate Development Company reported a net loss of 6.337 billion yuan for 2024, with losses exceeding 10% of its net assets [9] - Ningxia Shengyan Industrial Group and its subsidiary were added to the list of dishonest executors, with restrictions on high consumption [11] - Kangxi Communication terminated its major asset restructuring plan, opting for a strategic investment instead [14] Industry Alerts - The Ministry of Commerce confirmed that imported chlorpyrifos from India was found to be dumped, leading to the imposition of anti-dumping duties starting May 7, 2025 [31] - The pet medical market in China has seen significant growth, with over 34,000 animal diagnosis institutions reported, reflecting a 17% increase year-on-year, but also facing issues such as misdiagnosis and excessive treatment [33]
陪伴儿童、照顾病人 具身智能机器人正走入我们的生活
Yang Shi Xin Wen· 2025-05-03 23:31
Group 1 - The development of artificial intelligence technology is leading to the integration of embodied intelligent robots into production and daily life, creating new ways for human-robot collaboration [1] - Toy companies are combining artificial intelligence with manufacturing aesthetics, as seen in the toy exhibition at the Canton Fair [1] - A toy company from Dongguan has created an AI plush toy that features a rubber face and LED screen, capable of speaking multiple languages to cater to children from different countries [3] Group 2 - The response to AI smart plush toys at the Canton Fair has been overwhelmingly positive, with exhibitors reporting no time to sit down due to high interest [5] - Various regions are increasing the application of embodied intelligence, promoting the integration of intelligent robots into daily life to enhance safety and efficiency in production [7] - In Mianyang, Sichuan, a four-legged police robot is equipped with sound, light, and panoramic capabilities to assist police in their duties [7] Group 3 - The first humanoid robot with explosion-proof certification is undergoing training exercises in Nanjing, equipped with tools like drills and saws for inspections in high-risk environments [8] - A nursing robot developed at Hebei University of Technology can lift individuals from beds to wheelchairs, showcasing advancements in robotics for elder care [10] - The nursing robot can handle a total load of 90 kilograms and features joints that mimic human movement, with plans to enhance tactile and visual integration for better interaction and safety [12]
关税风暴中的外贸厂商:准备两年不赚钱,但大限来临前狠赚了一把
商业洞察· 2025-05-03 06:06
Core Viewpoint - The article discusses the impact of high tariffs on Chinese imports to the U.S., leading to significant changes in supply chain strategies and business operations for companies involved in international trade [1][2][3]. Group 1: Tariff Impact on Businesses - The imposition of a 125% tariff on Chinese goods has led to a drastic reduction in warehouse activity, with many importers either clearing out inventory or shifting supply chains to Mexico and Southeast Asia [2][3]. - Companies like Lin Zhenqiang's toy factory have seen a 30% drop in orders, forcing them to give workers extended breaks and reconsider their production strategies [2][3]. - The uncertainty surrounding tariffs has made it difficult for businesses to plan, with some companies facing significant financial losses due to canceled orders and increased logistics costs [3][4]. Group 2: Supply Chain Adjustments - Businesses are exploring alternative manufacturing locations, such as Vietnam and Mexico, but face challenges including rising tariffs and logistical risks [3][10]. - The introduction of a new origin verification system by U.S. Customs complicates the ability to label products as "Made in Vietnam," as it requires proof of material sourcing [9][10]. - Companies are considering unconventional strategies, such as splitting products into components to reduce tariff burdens, but this adds complexity and risk to logistics [20][21]. Group 3: Market Dynamics and Consumer Behavior - Despite the challenges, there is still demand in the U.S. market, with consumers beginning to stock up on goods in anticipation of further price increases due to tariffs [16][23]. - The exchange rate between the U.S. dollar and the Chinese yuan has also played a role in profitability, with fluctuations impacting revenue from sales [17]. - Companies are adapting to the changing landscape by finding new customers and exploring different sales channels, even as they face rising operational costs [23][24].
实丰文化:2025年一季度净利润同比下降46.82%
news flash· 2025-04-29 08:07
实丰文化(002862)公告,2025年第一季度营业收入8071.98万元,同比增长22.13%。净利润222.02万 元,同比下降46.82%。 ...
关税风暴下 美电商集体涨价 “太多人会撑不过去”
Yang Shi Xin Wen· 2025-04-28 01:55
美国哥伦比亚广播公司4月25日报道称,4月第二周以来,美国电商亚马逊平台上的卖家已经上调了近1000 种商品的价格,平均涨价幅度接近30%。报道援引价格分析软件工具公司负责人的话报道称,除了关税影 响外,没有其他原因可以解释价格上涨。 报道还指出,电商和零售商提高价格表明,他们难以应对当前美国政府的关税政策,而重塑供应链或将生 产转移到其他国家可能需要数年时间,并且花费巨大。 尽管亚马逊方面主张,上述数据无法全面反映客观情况,但确实越来越多依赖中国货源的美国进口商因美 国政府肆意滥用关税手段陷入经营困境。《日经亚洲》25日援引专家分析称,与少数大型零售商不同,中 小卖家承担风险的能力要弱得多。一名美国亚马逊卖家对美媒感叹:"关税不能一直这么高下去,太多人 撑不过去的。" 跨境电商从业者: 美国消费者正开始感受到美国政府滥施关税带来的影响,尤其是在网购方面。据多家美国媒体近日报道, 美国电商平台商品已经开始涨价。 生存空间遭直接打击 供应链陷入冻结 跨境电商领域资深从业者迈理倪认为,这场突如其来的关税风暴,正以前所未有的速度冲击着无数电商企 业和消费者。 迈理倪主要从中国和泰国采购商品,销往美国,同时帮助一些跨 ...
下周,关税危机可能生成美国风暴,无法逃避
凤凰网财经· 2025-04-27 12:57
美国财政部周三公布的数据显示, 4 月份美国关税收入激增逾 60% ,至少达到 150 亿美元。据彭博汇总的数据,以 美元计算,这将创下单月历史最高纪录。 然而,在关税收入 " 繁荣 " 的表象之下,真正的 " 关税买单者 " 正面临日益加剧的成本压力,从科技巨头到街角小 店,无一幸免。 01 "关税冲击最大 " 的两大科技巨头要发声了 下周,亚马逊和苹果将于周四美股盘后公布财报。亚马逊作为全球最大的跨境电商平台,其业务遍布全球,尤其是其 严重依赖亚洲供应商和零售商的市场收入在特朗普关税战后,受到不小的冲击。 随着财报季拉开帷幕,从科技巨头亚马逊、苹果到传统制造业的孩之宝、百事公司,关税政策的连锁反应正逐渐浮出 水面。亚马逊平台近千种商品价格平均上涨 30% ,苹果供应链成本攀升致股价承压,而中小企业更是首当其冲,面 临生存危机。 雪上加霜的是 ,当地时间 4 月 25 日,此前一度考虑降低对华关税的特朗普在空军一号上改口称: " 除非中国做出实 质性让步,否则不会取消对华加征的关税。 " 这番言论彻底打消了市场对短期政策松动的期待。 而中国驻美国使馆发言人 25 日晚强调,如果美方真的想通过对话谈判解决问题 ...