11月26日，由《经济观察报》主办的"2024—2025年度受尊敬企业年会"在北京隆重举行，登康口腔凭借 在运营管理、创新驱动、社会责任等维度的卓越表现，荣获"2024—2025年度最受尊敬企业——消费领 航企业"称号。这一荣誉不仅是对公司综合实力的高度认可，更彰显了公司在口腔大健康消费领域的标 杆地位。 此次荣誉的获得，是对登康口腔在口腔大健康消费领域影响力的充分肯定。未来，公司将继续坚持"合 规经营为基、创新变革为先、精益管理为要、高质量发展为本"的经营理念，致力于为消费者提供更优 质的口腔健康护理产品和整体解决方案，助力全民口腔健康水平进一步提升，为机电集团高质量发展贡 献登康力量。 作为中国抗敏感牙膏市场的领军企业，登康口腔近年来延续高质量发展态势，经营业绩持续保持快速增 长。2025年三季度财报显示，公司营收同比增长16.66%，净利润同比增长15.21%，展现出强劲的市场 竞争力和盈利能力。 校对 穆祥桐 公司始终坚持创新驱动，打造了行业领先的抗敏感技术优势，核心品牌"冷酸灵"在抗敏感牙膏线下市场 占据60%以上份额，稳居行业领导地位。近年来，登康口腔加快高端高质产品布局，推出医研抗敏专效 修护牙 ...

Core Viewpoint - The article highlights Colgate's leadership and innovation in the Chinese color repair whitening toothpaste market, confirmed by iResearch's market position statements based on comprehensive research [1][4]. Industry Background - The whitening toothpaste industry in China is undergoing a significant transformation driven by regulatory policies and technological innovations. The implementation of the "Cosmetics Supervision and Administration Regulations" in 2020 marked a new phase of standardization and transparency in the industry [2]. - The new regulations require toothpaste brands to provide evidence for efficacy claims and prohibit exaggerated advertising, establishing clear technical standards for emerging categories like color repair whitening toothpaste [2]. - Color repair whitening toothpaste utilizes optical complementary color principles to achieve visual whitening effects, appealing to consumers seeking immediate results and experiences [2]. Advantages Establishing Pioneer Status - iResearch's rigorous research demonstrated Colgate's pioneering status through three dimensions: - Product definition compliance, where Colgate's second-generation color repair locking toothpaste is the only product fully meeting all defined standards [4]. - Technological innovation and intellectual property advantages, with Colgate holding key patents reflecting ongoing investment in R&D [5]. - Outstanding technological advantages and validation data, showing significant efficacy in whitening and stain prevention [5]. Innovative Technology Leading Industry Change - Colgate's success is attributed to its unique technological innovations, including the vacuum locking technology and a three-bubble system that ensures stable ingredient activity under various conditions [7]. - The product features a precise release mechanism with a specific ratio of purple, blue, and gold bubbles, enhancing its whitening efficacy [7]. Industry Impact - Colgate's confirmed pioneering status has profound implications for the industry, providing a model for other brands and shifting competition from marketing concepts to technology-driven product competition [8]. - The strict technical standards and efficacy verification requirements are expected to promote a more standardized and transparent industry development [8]. - As regulatory policies continue to evolve and consumer awareness increases, more brands are anticipated to invest in R&D, driving the oral care industry towards higher quality and technological advancement [8].

1 2月1日发布的《牙膏分类目录（征求意见稿）》（以下简称《意见稿》），正是在这一背景下出现，将牙膏正式纳入化妆品监管体系的"精 细化层级"。 在 《美妆品牌合规指引》主理人胡滨 看来，这一目录参考化妆品的"四梁八柱"体系，意义在于补齐监管链条，使牙膏从此前的"模糊参照"进 入"明确规则"阶段。他指出：" 监管逻辑并没有变，《意见稿》属于规范性文件，和此前《化妆品分类规则和分类目录》 解决的问题是一样 的，就是把牙膏功效规范化、法治化和科学化，做到有法可依、有科学判断依据。 " 这意味着牙膏被真正拉入了《化妆品监督管理条例》《牙膏监督管理办法》之下的执行层，进入以科学依据和规范用语为基础的监管轨道。 那么，《意见稿》究竟将牙膏功效分为哪几类，解决了什么问题，对牙膏市场未来有何深远影响，企业又该如何反应和动作？ 目录对功效体系的重构，是这次新规最核心的内容。 | 编码 | 功效类别 | 功效机理 | 功效宣称用语 | | --- | --- | --- | --- | | 01 | 基础清洁类 | 辅助牙刷或者牙间隙刷,通过摩擦有助 于达到清洁牙面的软垢和食物残渣,通过 | 清洁牙齿、清洁/洁净口腔、保持口腔卫 ...

Core Insights - The WISE 2025 Business King Conference aims to anchor the future of Chinese business amidst uncertainty, focusing on the intersection of technology and business narrative reconstruction [1] Group 1: Industry Trends - The toothpaste industry is characterized by high usage frequency, low consumption frequency, and low unit price, leading to the ineffectiveness of traditional positioning theories [2][4] - The oral care market has seen little change in the top brands over the past 20 years, with a long product lifecycle and broad demographic coverage [4][5] Group 2: Company Strategy - The company aims to break through industry growth bottlenecks by implementing a layered and adaptive positioning strategy, creating differentiated products and innovative scenarios for various consumer groups [2][6] - The company has established a content-driven organization to enhance product understanding and consumer engagement, allowing for rapid iteration and decision-making [9][10] Group 3: Product Innovation - Product innovation is driven by a deep understanding of consumer needs and preferences, with examples including a temperature-sensitive toothpaste designed for comfort in cold climates [8][11] - The company offers over 300 different toothpaste products tailored to various market segments, demonstrating a quick supply chain iteration process [10]

宣称可应对多种口腔问题 "喷一下在你牙齿上，实在是太舒服了，喷了之后，从牙龈到整个脑袋，都是说不出来的放松。""别以为问题大了才需要爱护我们的牙齿，这个要按头安利 给你们，直接喷就可以。"从今年9月份开始，一款名为康字头云南本草伢痛宁草本护理喷剂的广告频繁出现在部分电视剧的贴片广告中。按照广告中的说 法，该产品能够应对多种口腔问题，"不管你的牙齿敏感有多严重，哪怕已经好几年了，你就试试这个；适合牙齿敏感、牙龈出血、牙口不好的朋友；什么 样的牙齿问题，都不在话下，牙龈活跃晃动、肿胀、张不开嘴，吃不下饭，你就换成这个就好了。" 记者注意到，该广告有几个不同版本，内容大致相似，均宣称该款护理喷剂可针对多种口腔问题。关于产品的功效，几个版本的广告都出现了颇为夸张的内 容，如"晚上用，白天千万别用，因为我怕效果太猛，你吓到自己""喷完你就看，原本咬不动核桃的牙现在敢嗑瓜子，原来喝个凉水都疼的牙现在冰棍随便 吃""没必要天天去喷，不严重的就一天喷一次，因为它太猛了。你自己都不敢相信，不是顽固的牙齿肿胀，你都不要去用，我怕你觉得不可思议"等。 "什么样的牙齿问题，都不在话下，牙龈活跃、晃动、肿胀，张不开嘴，吃不下饭，你就换 ...

Summary of the Conference Call for Beijiajie Company Overview - **Company**: Beijiajie - **Industry**: Oral Care and Consumer Products Key Financial Performance - **Net Profit**: For the first three quarters of 2025, Beijiajie reported a net profit of 77.07 million, a year-on-year increase of approximately 85% [2][4] - **Operating Cash Flow**: Operating cash flow reached 136 million, up 26% year-on-year [2][4] - **Revenue**: Total revenue for the first three quarters was 1.119 billion, an 18.75% increase year-on-year [4] Product Performance - **Oral Care Products**: Revenue from oral care products was 762 million, a 26% increase year-on-year [2][5] - **Toothpaste**: Revenue increased tenfold to 129 million [5] - **Dental Floss Picks**: Revenue grew by 30% to 104 million [5] - **Toothbrushes**: Revenue decreased by 0.22% to 373 million [5] - **Dental Floss**: Revenue fell by 5.78% to 66 million [5] - **ODM and OBM Business**: - ODM revenue grew by 11%-11.5% [2][6] - OBM revenue increased by 52% to 89.75 million but still incurred a loss of 20.8 million [2][6] Market Dynamics - **Domestic vs. Export Market**: - Domestic revenue grew by 37% to 499 million [7] - Export revenue only increased by 1.2% to 583 million, indicating weak growth potentially due to tariff policies [2][7][18] Investment and Subsidiary Performance - **Investment in Weimei Zi (Shuke)**: - Weimei Zi achieved revenue of 1.68 billion, a 17% increase, and a net profit of 12.2 million, turning around from a loss of 41.24 million [9] - Significant contribution from e-commerce, particularly from Shuke Baby [9] Future Outlook - **Growth Projections**: Beijiajie expects to maintain double-digit growth in 2025, with a target of 50% growth for the toothpaste category [3][13] - **Order Backlog**: The company has a backlog of over 80 million toothbrushes and 30 million packs of wet wipes, indicating strong demand [8][13] Operational Efficiency and Cost Management - **Cost Reduction Initiatives**: Beijiajie is implementing cost-cutting measures focused on manufacturing efficiency, with expert guidance on lean improvement projects [20][21] - **Gross Margin Improvement**: The gross margin is expected to improve due to better performance in toothpaste and OBM business [17][21] Challenges and Risks - **Tariff Impact**: Short-term tariff policies have affected sales, particularly in toothbrushes and wet wipes, but the long-term impact is expected to be minimal [18] - **Utilization Rates**: Current utilization rates for toothbrush production are over 80%, while wet wipes are at 30%, indicating room for improvement [19] Conclusion Beijiajie is demonstrating strong financial performance with significant growth in its oral care segment, particularly in toothpaste and dental floss picks. The company is focused on maintaining growth through operational efficiency and strategic investments, while navigating challenges in the export market and tariff impacts.

登录新浪财经APP 搜索【信披】查看更多考评等级 证券代码：600249 证券简称：两面针 公告编号：临2025-040 柳州两面针股份有限公司关于召开2025年第二次临时股东 大会的通知 本公司董事会及全体董事保证本公告内容不存在任何虚假记载、误导性陈述或者重大遗漏，并对其内容 的真实性、准确性和完整性承担法律责任。 重要内容提示： ● 股东大会召开日期：2025年12月12日 (一)股东大会类型和届次 2025年第二次临时股东大会 (二)股东大会召集人：董事会 (三)投票方式：本次股东大会所采用的表决方式是现场投票和网络 投票相结合的方式 (四)现场会议召开的日期、时间和地点 召开的日期时间：2025年12月12日 10点 00分 召开地点：广西柳州市东环大道282号本公司五楼会议室 无 二、会议审议事项 (五)网络投票的系统、起止日期和投票时间。 网络投票系统：上海证券交易所股东大会网络投票系统 网络投票起止时间：自2025年12月12日 至2025年12月12日 采用上海证券交易所网络投票系统，通过交易系统投票平台的投票时间为股东大会召开当日的交易时间 段，即9:15-9:25,9:30-11:30， ...

Group 1 - The current operator of the "Fugui Niao" brand, Fujian Niao (Xiamen) Technology Group Co., Ltd., confirmed that the brand is operating normally and addressed rumors of its cancellation [1] - The brand and related intellectual property were legally acquired through a judicial auction in 2019, ensuring the brand's continuity under a new operating entity [1] - The revival of an old brand requires maintaining quality and transparent operations to rebuild trust and reputation [1] Group 2 - Youyou Food announced plans to use 70 million yuan of its own funds for cash management, investing in broker certificates [2] - This investment is part of a broader strategy to utilize up to 1.2 billion yuan for cash management over a 12-month period following shareholder approval [2] - The investment in broker certificates is a common practice for listed companies to enhance the efficiency of idle funds while ensuring alignment with core business development [2] Group 3 - Two Mian Zhen plans to invest 68.85 million yuan to expand its oral care product production base in Jiangsu Province [3] - The project aims to increase production capacity and optimize production layout, including the addition of a hotel slipper production line [3] - The expansion is intended to meet the growing demand in the market while also diversifying product applications [3] Group 4 - Zhihu reported third-quarter revenue of 659 million yuan, with a non-GAAP operating loss narrowing by 16.3% year-on-year [4] - The paid reading business contributed 386 million yuan, accounting for 58.5% of total revenue, while marketing services generated 189 million yuan [4] - The average monthly subscription membership reached 14.3 million, reflecting an 8.1% quarter-on-quarter growth, indicating a solid foundation for future growth [4]

Group 1 - China reportedly requests airlines to reduce flights to Japan, tentatively until the end of March next year [1] - Alibaba's Q2 revenue reached 247.8 billion yuan, exceeding expectations [3] - Alibaba plans to actively invest in enhancing artificial intelligence, with potential additional investments beyond the previously committed 380 billion yuan over three years [3] Group 2 - NVIDIA claims its GPUs are a generation ahead of Google's AI chips [2] - NVIDIA's total market value has lost 1 trillion dollars compared to its historical peak [2] - Dell's optimistic guidance for Q4 is driven by strong sales of AI servers [2] Group 3 - NIO delivered 87,071 vehicles in Q3, representing a year-on-year increase of 40.8% and a quarter-on-quarter increase of 20.8% [3] - Hong Kong's October exports increased by 17.5% year-on-year, surpassing expectations [3] - Southbound funds net bought 11.1 billion Hong Kong dollars in Hong Kong stocks, significantly increasing positions in Alibaba [3]

Core Viewpoint - The company, Two Faces Needle, announced plans to invest in the expansion of its herbal functional oral care product production base in Yangzhou, Jiangsu Province, with a total investment of 68.85 million yuan [1] Group 1: Investment Details - The investment amount for the project is 68.85 million yuan [1] - The project aims to enhance production capacity, optimize production layout and processes, and improve automation levels [1] - The construction period for the project is expected to be 14 months, with funding sourced from the company's own resources [1] Group 2: Product Development - The expansion will include the establishment of a production line for hotel slippers to enhance product offerings [1]