作者 | 张子怡 编辑 | 袁斯来 拉斯维加斯再次迎来一年中最多的中国企业。 内华达沙漠干燥的冷空气中，弥漫着微妙的竞争气息。12个展馆中，公司都亮出最具野心的底牌。你能看到处理家务的人形机器人、飞天扫地 机器人、折成Z字形的手机。哪怕这些产品十年内都不会出现在你家中，也足以刺激出一瞬间的惊叹。 硬件行业水温已逼近沸点。所有的场景都密不透风。一些过去很冷门的细分赛道，如今都填满了猎手。硬件行业的后入者，或者会感到一丝绝 望。 作为一家深耕硬件行业的媒体，「硬氪」持续关注CES。此后几日，您将跟随我们的视角，去捕捉目光与情绪的流向，共同见证2026年硬件行 业震动发生的前夜。 上一次CES，没人能想到创客赛道会成为大热门。但仅仅一年时间，不止一个公司的单品拿下千万美金的众筹成绩，头部企业拓竹估值超过百亿美金， xTool的招股书也递到了港交所。 今年CES， 面向Maker领域的创意工具类产品展台，每家企业都展现出强悍的产品力。创想三维有其最新智能3D打印品牌——SPARKX i7；xTool带来其 全新推出的桌面级UV打印机， 该款产品宣称"万物皆可打印"，可在塑料、亚克力、金属、等材料上进行高精度彩色打印， ...

Investment Rating - The investment rating for the social services industry is "Positive" (maintained) [1] Core Insights - The report highlights a significant increase in domestic theme park bookings for the summer of 2025, with a year-on-year growth of 70% in orders, particularly for major global players like Universal Studios Beijing and Shanghai Disneyland [2][3] - The report also notes that local IP parks, such as the Pop Mart City Park, have gained popularity, with a 600% increase in bookings in June, placing it among the top 10 summer theme parks [2][3] - The report discusses the strong performance of the AI creative tool Figma, which is preparing for an IPO with a projected valuation of $20 billion, showcasing a 48% revenue growth in 2024 [4][26] Summary by Sections 1. Travel and Leisure - The summer theme park bookings have surged, with a 70% increase in orders compared to the previous year, and surrounding hotel bookings have also risen by approximately 40% [2][3] - The opening of the Shanghai Lego Park has further boosted regional hotel bookings by 350% [13][14] 2. Trendy Toys - The Sanrio 2025 Character Awards have seen record global voting numbers, indicating sustained popularity and engagement with the brand [17][20] - The report emphasizes the importance of anniversary celebrations for IP operations, with significant events planned for characters like Melody and Kuromi [25][27] 3. AI and Creative Tools - Figma, a leading AI creative tool, is set to go public, with a revenue of $749 million projected for 2024, reflecting a 48% year-on-year increase [4][26] - The company has a strong customer base, serving 95% of the Fortune 500 companies, and has shown a net dollar retention rate of 125% [26][30] 4. Coffee and Tea - Luckin Coffee has expanded into the U.S. market with two new stores in New York, utilizing a digital-first approach to minimize costs [36][41] - The average monthly store efficiency for Luckin Coffee reached 247,000 yuan, marking a 13.4% year-on-year increase [41][44] 5. Instant Retail - The competition between Alibaba and Meituan in the food delivery sector has intensified, with significant subsidies being offered to consumers [45][47] - On July 5, Meituan reported over 120 million orders in a single day, indicating a surge in demand [47][53] 6. Beauty and Personal Care - The report highlights the dominance of the domestic brand Han Shu in the Douyin platform, achieving over 700 million yuan in sales in June [53][54] - The beauty category on Douyin saw a GMV exceeding 20 billion yuan in June, with Han Shu leading the market [53][54]