Core Viewpoint - The article highlights the transformation of the Tibetan incense industry in Changdu, Tibet, driven by the support of the Fujian aid team, leading to standardized production and increased market access through e-commerce and training initiatives [1][5][8]. Group 1: Industry Transformation - Tibetan incense, recognized as one of the "three treasures of Tibet," has faced challenges such as inefficient manual production and lack of standards, which hindered its market reach [1][2]. - The establishment of a standardized production base in Changdu marks a new phase of rapid development for the Tibetan incense industry, with plans to be a model case for industrial aid in Tibet by 2025 [1][2][7]. - The Fujian aid team has facilitated the introduction of standardized production practices and quality control measures, significantly improving the production process from a month to as little as five days [3][7]. Group 2: Market Expansion - The Fujian aid team has implemented various strategies to enhance market access for Tibetan incense, including establishing a platform for mutual learning between Fujian and Changdu, and organizing training sessions for local producers [5][6]. - The introduction of e-commerce and live streaming sales has led to significant sales increases, with products quickly selling out on major platforms like Dongfang Zhenxuan [5][6]. - The collaboration has resulted in the creation of a new brand, "Fukangba," which combines the characteristics of both Tibetan and Fujian incense, broadening its appeal to a wider audience [7][8]. Group 3: Future Outlook - The Fujian aid team aims to achieve a comprehensive development strategy for the Tibetan incense industry, focusing on creating production bases, showcasing centers, and well-known brands to drive economic growth and rural revitalization [7][8]. - The initiative emphasizes the importance of cultural preservation alongside economic empowerment, providing a sustainable model for the development of unique industries [8].

在快节奏的生活中，点一支香，看袅袅青烟悠然升腾，心情瞬间得到放松。中式香以其独特的舒缓 功能及文化底蕴，逐渐走进年轻人的日常生活。 00后赵怡然从去年开始"入坑"中式香。"我最喜欢鹅梨帐中香，初闻是鹅梨的清甜，中调有隐约的 花香，后调则是木质香与药香交织在一起。"在她看来，焚香不仅仅是嗅觉上的享受，更是一种放松的 方式，"鹅梨帐中香具有安神减压、舒缓心情的功效。点燃香的一瞬间，整个人都会不自觉地安静下 来。" 如今，越来越多的年轻消费者爱上中式香。今年2月以来，淘宝平台上中式香成交同比增长超过 50%，香拖、香盘、香插等香道用品成交同比增长近80%；其中95后用户数量同比增长接近翻倍。社交 平台上"中式香""古法制香"等话题热度持续攀升，越来越多的年轻人将焚香作为情绪疗愈的新方式。 不少品牌将中式香与非遗技艺结合，推出现代与传统融合的新产品。近期，非遗技艺"冷凝合香"悄 然走红。冷凝合香以天然香药为原料，可制成香佩、香珠、香粉等多种形态。它不仅保留了传统香道的 文化韵味，更符合现代生活方式，便携易用。有卖冷凝合香的店主表示，今年定制香的订单量同比增长 了2—3倍。 这些中式香的爱好者不仅关注香味本身，更看重产 ...