Workflow
夜间文旅消费
icon
Search documents
“夜经济”激活中国假日消费的新动力
Yang Guang Wang· 2025-10-08 01:06
央广网北京10月8日消息(记者王逸群)据中央广播电视总台中国之声《新闻和报纸摘要》报道, 今年国庆中秋假期,夜经济蓬勃发展。各地通过沉浸式体验、业态创新等举措,显著提升消费活力与文 旅融合度,推动消费结构升级。 今年国庆和中秋双节假期,不少地方通过科技与业态联动的方式探索夜经济发展新路径。 江苏游客:我刚才参与了板凳龙活动,非常热闹,就像过年一样。 不少地方还通过沉浸式场景构建,挖掘夜经济潜力,通过声光电、水幕投影以及AIGC(人工智能 生成)、元宇宙、数字孪生等技术构建文旅消费场景。在福建省三明市泰宁县,这里推出了内河夜游项 目"泰宁十里金溪夜游",巧妙串联击鼓鸣志、梅林古戏等九大特色场景。 河南游客:这是我第一次来泰宁,感觉今晚的金溪夜游很惬意、很悠闲。 各地的"夜经济"活力十足,成为了拉动消费的重要引擎,夜骑、夜食、夜购、夜游等夜间文旅消费 业态成为许多游客的选择。 国家发展改革委国土开发与地区经济研究所区域二室副主任刘敏:科技味儿更浓了,许多地方运用 无人机、水幕、全息投影等技术重构夜间视觉体验;人形机器人、巡逻机器人等各类功能型机器人亮相 夜间消费场景,营造了夜间科技生态。 假期前四天,北京全市60 ...
曾经日落而息,如今彻夜狂欢!我国夜经济正在崛起
Group 1 - The traditional urban lifestyle is being transformed, with nighttime becoming a key period for leisure consumption, driving urban development, economic growth, and cultural prosperity [1] - Nighttime consumption spans various sectors including dining, shopping, cultural tourism, and sports, providing new momentum for urban economies [1] - During the summer cultural and tourism consumption season, approximately 39,000 cultural tourism activities will be held nationwide, with last year's nighttime tourism expenditure nearing 2 trillion yuan [1] Group 2 - Xishuangbanna's night market attracts nearly 40,000 visitors daily during the summer, showcasing its unique cultural and tourism offerings [3] - Nanning's night market has seen a 12.65% year-on-year increase in revenue, reflecting the revitalization of urban nighttime activities [6] - Quanzhou, a city with over 660 historical buildings, has hosted over 1.41 million visitors since July, marking a 14.8% increase in tourism [9] Group 3 - Suzhou's various performances attracted over 400,000 attendees in the first half of the year, highlighting the city's vibrant cultural scene [11] - Haikou's diverse nighttime activities generated over 1 million yuan in revenue in the first week, indicating strong consumer interest [13] - Chongqing's nighttime consumption has exceeded 60%, showcasing the city's appeal as a vibrant nighttime destination [15] Group 4 - Shanghai's nighttime economy has reached a total consumption of over 88 billion yuan, with a focus on creating engaging nighttime experiences [20][28] - The city has introduced various initiatives to enhance nighttime consumption, including extended operating hours and optimized transportation options [46] - Shanghai's night tourism has seen a significant increase in visitors, with over 403 million nighttime trips recorded in 2024 [29] Group 5 - The introduction of immersive experiences, such as the night tours at Yuyuan Garden, has attracted significant interest from both domestic and international tourists [31][35] - Cultural exhibitions, like the Egyptian civilization exhibition at the Shanghai Museum, have adopted a 24-hour open model, drawing a large audience [39][41] - The rise of new professions related to nighttime activities, such as drone light shows in Chongqing, reflects the evolving landscape of the nighttime economy [55][56]
各地夜间文旅消费持续升温:多元业态融合推动夜间消费活力释放
Yang Shi Wang· 2025-08-07 03:30
Group 1 - The core viewpoint is that night-time consumption is increasingly becoming a vibrant part of the economy as summer approaches, with various regions exploring diverse business models to enhance night-time activities [1] - Tourist hotspots like Hangzhou's West Lake are experiencing a surge in night-time experiences, attracting visitors with activities such as boat rides, cultural performances, and local markets [3] - The night market scene is thriving, with vendors like Wang Yang from Xinjiang successfully selling handmade leather goods, indicating a growing trend in personalized and artisanal products [5] Group 2 - Night-time cultural and tourism consumption is on the rise across various regions, exemplified by the development of night-time experiences in Jiangxi's Wuyuan, which includes thrilling activities and traditional performances [7] - The integration of day and night tourism activities is creating a comprehensive cultural tourism ecosystem, encouraging visitors to stay longer and engage with local culture [7] - Since July 1, the Wuyuan scenic area has received over 220,000 visitors, showcasing the effectiveness of these night-time initiatives in boosting local tourism [7]