Core Insights - The Chengdu Municipal Party Committee emphasized the deep integration of culture, commerce, tourism, and sports as a key focus during its recent meeting, with the Chengdu Cultural Tourism Group committed to enhancing its core business and supporting the city's development into a world-renowned cultural tourism destination and international consumption center [1][4]. Group 1: Integration Strategies - The Chengdu Cultural Tourism Group plans to promote the integration of "culture and tourism + transportation" by expanding experiential offerings such as the "Panda Special Train" and "Night Tour on Jinjiang River," along with new products like City Tour buses and low-altitude flights [3]. - The group aims to accelerate the "culture and tourism + performance" integration by launching immersive projects like "Wangjiang Menghua: Xue Tao's Chant" and "Water Dragon's Chant," as well as hosting international events like the ATP250 Chengdu Open to convert event traffic into consumer spending [3]. - The integration of "culture and tourism + technology" will involve creating a local smart consumption application platform that combines cultural tourism, events, and daily services, covering 8,500 consumption points and reaching 616,900 consumers [3]. Group 2: Resource Development and Partnerships - The Chengdu Cultural Tourism Group intends to leverage its position as a state-owned enterprise to attract more quality small and medium-sized private enterprises and leading domestic and international companies to participate in the integration of cultural and tourism development [4]. - The group will enhance the "Light and Shadow Tianfu: Filming in Sichuan" platform by collaborating with all 21 cities in Sichuan province to produce benchmark film projects, creating an ecosystem for "all Sichuan shooting, Chengdu production, global dissemination" [5]. - Plans include building a cultural IP matrix and collaborating with international IP operators to introduce major franchises like "Jurassic" and "Avatar," integrating local culture to launch high-profile cultural tourism projects [5].

Group 1 - Beijing's cultural and tourism bureau launched the "Jingcai Summer" series of activities, featuring over 150 summer-themed events, 6,200 premium performances, and 3,800 cultural experience activities aimed at enhancing summer tourism [2] - Various districts in Beijing are offering free admission to attractions for high school and college graduates, including places like Yunju Temple and Baihua Mountain [2] - The city is promoting summer educational tourism with ten themed routes focusing on historical and cultural experiences, targeting both domestic and international tourists [2][3] Group 2 - The East District introduced ten cultural exploration routes, while the West District hosted the "White Pagoda Cultural Week" and other educational activities [3] - A diverse summer performance market is being developed, with 45 performances and 12 art summer camps aimed at youth, alongside various high-quality theatrical productions [3] - The city is integrating multiple entertainment formats under the "Cultural Tourism+" initiative, including night markets and outdoor movie screenings, to enhance summer experiences [3][4] Group 3 - Beijing is focusing on improving visitor experiences by extending opening hours at certain attractions and museums, and implementing convenient entry measures for travelers [4] - A 24-hour comprehensive service center is being enhanced to provide one-stop services for inbound tourists [4] - The cultural and tourism bureau advises tourists to take precautions against heat and ensure safety during their travels [5]

"我在成都，亲眼看到'诗和远方'怎样变出了真金白银！" 一位旅游发烧友在成都体验了一场深度游之后，在社交平台发布了这样一篇帖子，还原她的所感。 去杜甫草堂感受一番诗圣的神仙日子，不想这草堂每年能接待720万人次，收入4600多万元； 去东郊记忆追赶Z世代的潮流，观展、看秀、吃喝、逛潮店，没想到这里去年吸引了1800万游客，总收入能超过30亿元； 去"蜀宴赋"妆造一番，沉浸式体验汉文化餐秀，没想到他们一年收入都七八千万元了，马上还要去上海开分店！ 去凤凰山看一场球赛，没想到小小球票能关联十几个景区、数十家门店，一张票根游全城，流量变留量，留量则直接变现。 ▲杜甫草堂博物馆，游客参观杜甫像资料图 "诗与远方"变出的真金白银，并不全然来自旅游本身，更多来自文商旅体深度融合所释放的"乘数效应"。 文商旅体融合，何以被提到关乎全域发展的高度？这要先从"消费"说起。 1、提振消费，文商旅体融合发展是捷径？ ——不，是必答题 在成都、四川，乃至全国各地，很多前所未有的"经济"新词陆续出了圈：冰雪经济、簪花经济、户外经济、票根经济、首店经济，甚至婚登经济…… 这种种名词之所以可以叠加"经济"，其效益的根源，正是消费。而这些消 ...

央广网北京7月10日消息（记者焦浩）据中央广播电视总台经济之声《天下财经》报道，暑期消费热潮正成为观察中国新消费趋势的绝佳样本。这个夏天， 旅游消费市场迸发出令人惊喜的新活力，游客们不再满足于"走马观花"，而是更青睐能调动五感的沉浸式消费场景。从景区到商圈，从白天到夜晚，传统消 费场景正在被打破重组，取而代之的是集演艺、互动、科技于一体的多维体验。系列报道《新消费 在进化》7月10日推出：年轻人愿为"感觉"买单，体验经 济考验商家"造梦能力"。 《如梦大同》演出现场（央广网发 受访者供图） 在山西大同古城，今年新推出的沉浸式演艺《如梦大同》以独特的创意融合了深厚的历史底蕴与前沿的现代科技。它以北魏平城为蓝本，精心构建了五大沉 浸式体验空间，让观众不再是旁观者，而是化身"北魏旅人"，在一场演出中深度参与剧情，与北魏历史文化展开"对话"。 观众1：我觉得特别震撼，这种进行式、沉浸式的观影体验很新颖，仿佛置身在北魏时期的历史场景当中。 观众2：演员演得都特别好，尤其那位老者，讲到大同的北魏历史文化特别好。 《如梦大同》总制作人、执行总导演郑俊杰说："我们用一个小人物，用两条情感的线索，把大同最具有高光时刻的历史、人 ...

扩大免票覆盖范围，推出景区特惠福利。今年暑期，明月山不仅延续了以往优惠入园政策，还为大家带 来了三大免票特惠福利。一是发布了"暑期中、高考生(凭个人准考证)免票游明月山旅游区，随行2名家 长可一同免票入园"福利。二是推出了全球学子(凭学生证明)免票游明月山旅游区的优惠政策(此活动有 效期至今年12月底)。三是为广大市民和游客准备了明月千古情早鸟票、夜游票、亲子套票及明月山门 票+缆车+露营、明月山门票+酒店客房、宜春大峡谷漂流+酒店客房等多种特惠组合套餐，折扣力度超 大，只为留下更多游客的脚步。 提高奖励支持力度，制定引客留客政策。为吸引更多游客来明月山游玩，在策划特色活动、推出特惠福 利的同时，也面向广大旅行社、旅游协会及其他旅游同业伙伴推出了《2025明月山夏季"引客留客"扶持 奖励办法》。此项奖励政策将执行时间到9月底，奖励总额上不封顶。通过出台对"过夜游"、中远端市 场、入境游市场等各类团队引入，及举办特色活动的大型过夜游团队发放阶梯奖补资金，引导和激励旅 游同业合作伙伴为明月山输送游客，也为游客提供更具性价比的旅游产品，进一步提升辖区旅游人气， 带动暑期消费"热"潮。 中国发展网讯为积极贯彻落实《宜 ...

6月24日， 市民和游客在贵阳市青云路步行街散步游览。新华社记者齐健 摄 【声明：本文代表作者个人观点，不代表本网立场，仅供参考。本文系宣讲家网独家稿件，转载请注明 来源；图片来自新华社，未经授权，请勿转载。】 据7月4日人民日报海外版报道，炎炎夏日、暑期临近，景区依托生态、文化等资源因地制宜发展特色避 暑游，防暑消夏产品在政策红利助推下广受欢迎，城镇以商文旅融合拓展夜间多元业态……各地频 出"妙招"，不断激发消费潜力，有力带活"避暑经济"。 今年1月，国务院办公厅印发的《关于进一步培育新增长点繁荣文化和旅游消费的若干措施》明确，要 盘活提升存量空间，打造新型消费场景，发展夜间文旅经济；6月商务部启动"服务消费季"，培育"旅游 +""演艺+"等融合场景；多地推出景区门票减免、高铁调图串联旅游资源等举措。在此背景下，各地"花 式避暑"层出不穷：北京鸟巢国家体育场里，一场场演唱会点燃观众热情，万人大合唱穿透力极强；江 苏"苏超"赛事升温，"体育+文旅"撬动消费支点；宁夏"民宿+演艺+夜游"联票拓展避暑链条。消费升级 驱动业态迭代，政策扶持为创新护航，"避暑经济"燃旺消费热情。 挖掘生态禀赋，避暑胜地成为地方"聚宝 ...

Group 1 - The core idea of the news is the launch of the "Big Hand in Hand" parent-child discount activity for the performance "Impression West Lake," aimed at increasing accessibility for families during the summer vacation [1] - The performance "Impression West Lake" has become a significant cultural tourism brand for Hangzhou, showcasing the beauty of West Lake and has gained popularity, especially during the summer months with increased audience attendance [1][2] - The discount activity allows one child under 1.5 meters to enter for free with the purchase of an adult ticket for the second show, which runs from July to August, enhancing family participation [1] Group 2 - The "Impression West Lake" performance is a key component of Hangzhou's summer night tourism projects, contributing to the city's reputation as a must-visit destination for night tours [2] - The integration of various night tourism projects, such as boat tours on West Lake, complements the "Impression West Lake" performance, creating a seamless experience for tourists [2] - Industry experts believe that the positive synergy between different cultural tourism projects will further promote the prosperity of night tourism in Hangzhou [2]

Core Insights - The 2025 Global Digital Economy Conference AIGC and Metaverse Integration Development Forum was held in Beijing, focusing on the theme "Digital Intelligence Coexistence, New Horizons for the Metaverse" [1] - Key speakers included industry leaders and experts discussing the integration of AIGC and the Metaverse, advancements in AI+XR technology, Agent technology innovation, content creation for the Metaverse, and its practical value [1] - A report titled "Metaverse Technology Development Trends" was released, compiled by the Internet 3.0 Application Scenario Research Institute in collaboration with Tsinghua University and NetEase [1] Group 1 - The forum highlighted the importance of seizing future industrial development opportunities to position Beijing as a leading source of future industry innovation [1] - The Chaoyang District's approach of "application scenarios driving technological innovation, and technological innovation promoting industrial development" was presented as a practical experience [1] Group 2 - The forum officially launched the 2025 Chaoyang District Metaverse benchmark demonstration application scenarios, including various innovative projects such as ULive Super Scene and 798 Super Dimension VR Cinema [3] - The Beijing Oriental Future Display Industrial Park was inaugurated during the forum, along with the initiation of the ULive Super Scene Broadcasting Control Center co-construction ceremony [5]

央视网消息：在云南西双版纳，夜游植物园看萤火虫、逛星光夜市等特色项目十分火热，为游客的夜生活带来更多选择。 当夜幕降临后，中国科学院西双版纳热带植物园便会迎来一场自然奇观——萤火虫"派对"。林间草丛中萤光闪烁，宛如流动的星河，为游客带 来别具一格的夏夜"星光"体验。 为了满足公众对科学知识的需求，植物园还推出了可以识别物种的小程序，游客用手机上传自己夜游时遇见的各类动植物照片，就能得到物种 的详细信息。 在西双版纳的星光夜市，入夜后也是灯火璀璨、人头攒动，特色手工艺品琳琅满目。 从白天到夜晚 景点新玩法让游客"留下来" 夜幕降临，游客在绵延10公里的游船线路上，就能观赏宋词乐舞、古风舞蹈、杂技等多种表演。夜游项目让游客从"到此一游"转变为"住下 来、细细品"，超过32%的游客选择在开封过夜。 体验感同样为自然景区注入新活力。在河北白石山，游客登上海拔1900米的悬崖，近距离感受壮丽云海和嶙峋奇峰。刚投入使用的悬崖大荡 绳、云中飞索等体验项目，让自然景观化身探险乐园，游客平均停留时间从原来的几小时延长至一天以上，景区还专门推出夜游项目。 去哪儿旅行统计显示，游客从"走马观花"向"深度体验"的转变，带动多地景区体 ...

Core Points - The article provides a detailed travel itinerary in Sichuan, highlighting the rich cultural and culinary experiences available in the region [1][3][11] - It emphasizes the historical significance of various sites, such as Du Fu's Thatched Cottage and the ancient irrigation system of Dujiangyan, showcasing the blend of nature and culture [3][5][9] - The narrative concludes with a reflection on the diverse attractions of Sichuan, including its natural beauty, historical landmarks, and unique cuisine, suggesting a strong potential for tourism growth in the area [11][12] Group 1: Cultural and Historical Attractions - Chengdu's Kuanzhai Alley is noted for its well-preserved Qing Dynasty architecture and vibrant cultural atmosphere, featuring tea houses and craft shops [1] - Dujiangyan, an ancient water conservancy project, is highlighted for its engineering marvel and historical importance, dating back to 256 BC [5] - Mount Emei is recognized as a significant Buddhist site, with numerous temples and stunning natural scenery, attracting both pilgrims and tourists [7] Group 2: Culinary Experiences - The article describes various local dishes enjoyed during the trip, such as Mapo Tofu and hot pot, emphasizing the unique flavors of Sichuan cuisine [1][12] - Local specialties like cold water fish and unique snacks from Jinli Ancient Street are mentioned, showcasing the region's culinary diversity [5][9] - The final meal of hot pot is highlighted as a fitting conclusion to the culinary journey, reflecting the local dining culture [12] Group 3: Natural Attractions - The article mentions the scenic beauty of Qingcheng Mountain, known for its lush greenery and Taoist heritage, providing a serene escape for visitors [5] - The Giant Buddha of Leshan is noted for its impressive size and artistic significance, being the largest stone-carved Buddha in the world [9] - The Chengdu Research Base of Giant Panda Breeding is highlighted as a major attraction, offering visitors a chance to see pandas in a naturalistic setting [11]