Core Insights - The Double Eleven shopping festival has evolved from a focus on electronics and fashion to an emphasis on essential household goods and services, reflecting a shift in consumer priorities [1] - Consumers are increasingly interested in bulk purchasing of daily necessities, indicating a trend towards practicality and efficiency in shopping habits [1] - The rise of "service bundling" for household needs, such as cleaning services, suggests a growing preference for convenience and organization in family consumption [1] Consumer Behavior Trends - There is a notable shift towards purchasing items that can last for an extended period, with consumers expressing a desire to stock up for up to six months [1] - Social media discussions highlight a collective sentiment of reducing the burden of daily shopping by consolidating purchases [1] - The concept of "service bundling" is emerging as a new choice for family consumption, indicating a potential market opportunity for service providers [1] Research Initiative - A survey titled "2025 Double Eleven Consumption Survey" has been initiated to gather insights on consumer preferences and core demands during the shopping festival [1] - The feedback from this survey aims to help platforms and brands optimize their offerings based on consumer insights [1]

美国滥施关税，导致国内物价飞涨。长期以来，自由贸易为美国带来大量物美价廉的商品，维持了较低 的物价水平，但加征关税后，美国食品、服装、电子产品及日用品等日常消费品零售价格上涨压力明显 增大。耶鲁大学预算实验室预测，在其他国家采取反制措施的情况下，美国个人消费支出价格涨幅将扩 大至2.1%，美国低、中、高收入家庭平均将损失1300美元、2100美元、5400美元。例如，宝洁公司作 为全球最大的家庭日用消费品制造商，因关税太高，成本飙涨，预计2025财年将在多个品类继续涨价， 其首席执行官直言"中国供应链的规模、效率、成本，世界上没几个能比的"，美国难以"去中国化"，否 则生产成本将大幅上涨。物价的持续上涨使得美国民众生活成本显著上升，引发了民众的强烈不满。 当地时间4月23日，美国12个州组团起诉联邦政府，指控其关税政策违法。这12个州包括亚利桑那州、 科罗拉多州等，总检察长们称特朗普政府的关税政策为"一时兴起，而非合法权力的正当行使"，要求法 院宣布"对等关税"非法，并阻止其实施。诉讼指出，依据美国宪法，关税设定权专属国会，总统只有在 面临来自国外的"异常和特殊威胁"时才能援引紧急状态法律，而特朗普政府对任何 ...