Workflow
文化活动运营
icon
Search documents
首届横琴捕风生活节:以风为媒,激活文旅消费新场景
Sou Hu Cai Jing· 2025-10-10 02:55
蓝白色气球乘着微风,在天空越飘越高,人群中爆发出掌声与欢呼。10月1日,由横琴深合资产运营有限公司主办的深合-横琴首届捕风生活节·特别美食企 划(下称"横琴捕风生活节")在横琴文化艺术中心正式启幕。 "感觉整个横琴都动了起来。"一位居民笑着说,"风吹着,连心情都跟着起飞了"。 为期7天的节日,从这一刻起被风轻轻托起。空气中弥漫着咖啡香、烤串香和音乐的律动,孩子奔跑、乐手试音、艺术装置随风转动——生活的节奏,正一 点点被唤醒。 I I I W14 夏米饰 T 巡游以"人人皆可参与"为主张,观众们被邀请登车互动,从"旁观者"变成"共创者",艺术的边界被彻底打破。 以"风"为创意主线,艺术巡游、美食市集、萌宠嘉年华、风动装置与主题演出,共同织就了这个金秋最具想象力的活动,为琴澳居民及粤港澳大湾区游客带 来一个"有灵感、有温度、有情怀、有个性"的假期。 a meth 117 ▶ o KH O REPROP LI PRE 7 .. ne Life Festival f 集 8 风起现场:艺术与烟火的共振 "快看,好酷的车队!"6岁的冬冬牵着父母的手,在巡游队伍中雀跃。 作为本次活动的核心亮点,阿那亚戏剧节同款艺术巡演团 ...
“乐游上海 寻找周同学”活动启幕
Yang Guang Wang· 2025-09-13 15:51
Group 1 - The "Finding Zhou Classmate" event officially started on September 13, 2023, guided by the Shanghai Municipal Culture and Tourism Bureau and hosted by Jiushi Cultural Communication Co., Ltd. and Superstar Legend (6683.HK) [1] - The event is part of the Shanghai Tourism Festival and an extension of Jay Chou's concert in Shanghai, which generated ticket revenues of 200 million yuan and stimulated consumption in dining, accommodation, shopping, and tourism amounting to 3.2 billion yuan [1] - The event aims to enhance the "cultural tourism and commercial sports integration" model, promoting the concept of "one concert activates a city" [1] Group 2 - The "Finding Zhou Classmate" event will run from September 13 to October 12, covering the entire Shanghai Tourism Festival and Jay Chou's concert [3] - The event features "6 major scenes + land, water, and air linkage + multiple brand collaborations," creating a multi-perspective cultural tourism feast [3] - Superstar Legend and Yushu Technology are collaborating to develop consumer-grade robotic products with strong IP attributes, enhancing the integration of IP and smart robotics [3] Group 3 - In the first half of 2025, Superstar Legend reported revenues of 355 million yuan, a 33% increase from 267 million yuan in the same period last year [3] - Revenue from new consumer businesses reached 211 million yuan, a year-on-year growth of 91.5%, attributed to diversification in product types and distribution channels [3] - Revenue from IP creation and operation was 144 million yuan, down 8.9% from 157 million yuan, mainly due to reduced income from celebrity IP management [3] Group 4 - Superstar Legend's stock price experienced significant volatility, with a peak increase of over 165% on July 9, 2025, following Jay Chou's entry into Douyin as "Zhou Classmate" [4] - The stock closed at 12.44 HKD per share on that day, resulting in a market capitalization of 10.695 billion HKD [4] - As of September 12, 2025, the total market capitalization of Superstar Legend was 11.269 billion HKD [4]