7月11日11时，周杰伦在抖音上发布首条视频。视频运用AI生成技术呈现其成长重要画面， 结尾周杰伦本人现身互动。截至12时，其账号粉丝数已突破1300万，首条视频点赞量为 165.9万。7月9日，周杰伦以"周同学"身份在抖音开设账号。 对明星IP的运营、开发能力以及资源整合能力提升，助推巨星传奇的IP业务收入实现大幅增 长。2024财年，巨星传奇营收5.84亿元，同比增35.8%；IP业务收入3.14亿元，同比增 65.1%。年报显示，巨星传奇持续推广明星IP、投资演唱会、策划活动。公司通过"寻找周同 学"等活动吸引粉丝，还在多地办"周同学"展览，探索海外市场。 来源：上海证券报 关注" 新华网财经 "视频号 更多财经资讯等你来看 往期推荐 "周杰伦概念股"巨星传奇股价于11时10分直线拉升，一度涨超36%。 截至记者发稿，巨星 传奇股价涨21.71%，报15.70港元/股，成交额超40亿港元。不到4个交易日，巨星传奇累计 涨幅超过200%。 资料显示，巨星传奇主营业务为IP创造及营运与新零售。自2019年推出为周杰伦打造的二次 元形象IP"周同学"以来，巨星传奇便不断深耕明星IP运营赛道，围绕IP进行多维度 ...

7月11日11时，周杰伦抖音账号发布了首条作品，视频用AI生成技术展现了周杰伦从小到大的 多个回忆画面。视频最后周杰伦本人现身，并说道："哎哟，不错哟！蛮多回忆的，未来常在 这里见面哦。" 截至下午1时30分左右，周杰伦首条视频点赞量超440万，评论超57万。 据证券时报，有MCN机构人士分析认为，周杰伦以"周同学"身份入驻抖音，有望展现出强劲 的吸粉能力。在这个"流量即资产"的时代，流量池的扩容有望为明星IP业务注入新的动能，也 将反哺新消费业务。"短期看，流量红利将提振公司明星IP影响力、衍生品销售及品牌联名收 入；长期而言，通过持续输出周杰伦的个性化内容，强化IP情感连接，也可以提升商业转化的 自然渗透率。"随着人气歌手的入主，短视频平台同样可以获益。 （声明：文章内容仅供参考，不构成投资建议。投资者据此操作，风险自担。） 出品 | 2 1财经客户端 南财快讯工作室 编辑 | 金珊 震惊业内！4143万巨额家族信托被"击穿"？专家：重大误读 突然爆雷！号称日息1%的平台"人去楼空"，创办人：我已在国外 SFC 21君荐读 公开资料显示，巨星传奇成立于2017年，2023年7月在港交所上市，主要从事IP创 ...

Group 1 - Jay Chou's entry into Douyin has led to a significant increase in his fan base, surpassing 10 million followers within 21 hours, which has positively impacted the stock market, particularly for the company Giant Star Legend (6683.HK) [1] - Giant Star Legend's stock price has seen a remarkable increase of 204.55% over three days, with a peak intraday rise of 23.63%, reaching a closing price of 12.30 HKD and a total market capitalization exceeding 11 billion HKD [1] - On the day of Jay Chou's announcement, the stock price surged by 165.6%, closing at 12.42 HKD, with a trading volume that surpassed major companies like Tencent, indicating strong market interest [1] Group 2 - The market's enthusiasm is driven by expectations of potential revenue from Jay Chou's activities on Douyin, leading to a reassessment of the commercial value of his IP [2] - Giant Star Legend has extensive experience in IP creation and management, having developed significant IPs like "Zhou Tongxue" and "Liu Jiaolian," with a total fan base of 250 million across various celebrity IPs [2] - The company has successfully expanded the licensing business for "Zhou Tongxue," generating over 1 billion RMB in sales through collaborations with over 200 licensed partners [2] Group 3 - Giant Star Legend's revenue for 2024 reached 5.84 billion RMB, marking a year-on-year increase of approximately 35.8%, with IP business revenue growing by 65.1% [3] - The development of IP images is seen as a way to create "emotional assets" that can transition from fan culture to mainstream consumption, potentially leading to sustainable brand assets and commercial returns [3] - The report from Zhongtai Securities highlights the investment value in the cultural consumption industry, emphasizing the importance of IP commercialization [4]

以下文章来源于财经图解 ，作者乘桴于海 财经图解 . 财经大事早知道，关注东方财富股票！ 受周杰伦入驻抖音消息影响，7月9日周杰伦概念股集体异动。概念龙头港股巨星传奇盘中一度涨超 165%，收涨94.38%，成交额超过115亿港元。A股方面，锋尚文化20CM涨停，志邦家居、美邦服饰涨 停，浩洋股份涨近6%。 消息方面，周杰伦7月9日正式入驻抖音平台，名称"周同学"，认证身份为歌手，头像是他的官方二次元 IP形象"周同学"。截至当日17时，周杰伦抖音账号未发布任何内容，但粉丝数已升至535万。 注册领500元券包 ，优选基金10元起投！ 除了巨星在线外，与周杰伦有合作的上市公司还有多家。据公开资料整理，周杰伦目前代言的A股公司 有3家，分别为志邦家居、爱玛科技、中国移动。演唱会业务方面合作的公司也有2家，锋尚文化深度参 与周杰伦2025年"嘉年华"巡演策划，浩洋股份为周杰伦演唱会提供LED屏。 此外，周杰伦还曾与多家上市公司有过合作。例如2003年—2013年，周杰伦代言美邦股份，广告词"不 走寻常路"家喻户晓。2020年，海澜之家也曾签约周杰伦为品牌代言人。 仅供投资者参考，不构成投资建议 免责声明 文章转载 ...

Core Viewpoint - The stock price of Superstar Legend Group Limited surged by 94.37% following the news of Jay Chou's entry into Douyin, indicating a strong market reaction to celebrity-driven IP developments [1] Company Overview - Superstar Legend operates in two main segments: IP creation and operation, and new consumption, with a focus on leveraging celebrity IPs like Jay Chou and Liu Genghong [1] - The company has developed significant IPs such as "Zhou Tongxue" and "Liu Jiaolian," accumulating a total fan base of 250 million across various celebrity IPs [1] IP Development and Market Strategy - The "Zhou Tongxue" IP has been authorized in five core areas: fashion, cultural creativity, 3C, food, and precious metals, collaborating with over 200 licensees and generating sales exceeding 1 billion yuan in the past five years [2] - The potential of Jay Chou's IP as a high-quality emotional asset is highlighted, with opportunities for sustainable brand and commercial returns through effective IP operation and derivative product development [2] Risks and Challenges - There is a risk of over-commercialization potentially alienating fans, as some may view the celebrity IP as a purely emotional connection [2] - The company must balance commercial interests with fan loyalty and enhance fan engagement to maintain a sense of belonging and recognition [2] Business Model and Financial Performance - The company has established a unique monetization path through "self-owned celebrity IP + content scenarios + new retail," creating a multiplier effect from IP potential and channel growth [3] - While the brand benefits from IP-driven traffic, over-commercialization may dilute brand value and emotional connection with fans, necessitating careful selection of partners and product quality in licensing agreements [3]

金融界7月9日消息顶流巨星周杰伦入驻抖音，港股周杰伦概念股巨星传奇遭到资金爆炒，单日暴涨 107%。 9日上午，港股巨星传奇盘中拉升直线，股价最高报12.86港元/股，涨幅达到100.94%。截至发稿，巨星 传奇报12.62港元/股，涨幅为97.19%，总市值超过102亿港元。此外，昨日午后巨星传奇就已经遭到嗅 觉灵敏的资金关注，昨日尾盘一度暴涨超过32%，收盘上涨26.73%。 2024年年底，叶惠美与周杰伦经纪人杨峻荣等控制企业对巨星传奇的持股比例为55.81%，若按照今日 最高涨幅计算，仅仅这部分持股价值就超过61亿港元，单日浮盈超过30亿港元。 在港股资金爆炒巨星传奇的同时，A股与周杰伦有交集的个股闻风而动，其中周杰伦曾经代言服饰品牌 美邦服饰午后直线涨停，报2.09元/股，周杰伦曾经代言的电动车爱玛科技也从1%跌幅的位置异动拉 升，一度大涨近4%，不过随后爱玛科技股价出现回落。 昨日周杰伦入驻抖音一事已经传得沸沸扬扬，其中媒体报道称，周杰伦即将入驻抖音，目前已经有私密 账号。该消息称，私密账号ID为"周同学"，认证为歌手，头像与此前周杰伦公布的官方二次元头像一 致。此外报道援引相关人士消息称，此次签 ...

港股异动！ 7月9日，"周杰伦概念股"巨星传奇的股价突然大幅拉升，盘中最高涨幅达到100%，市值突破100亿港元。当 天，周杰伦正式入驻抖音，取名"周同学"。 巨星传奇是一家专注于IP创造及营运和新零售的港股主板上市公司，该公司与周杰伦、刘畊宏等明星深度绑 定，目前已打造"周同学"、"刘教练"两大现象级明星IP。巨星传奇现有明星IP组合累计粉丝量已达2亿。 除电视节目外，巨星传奇亦筹办及策划多项在线及线下活动。例如，2024年，集团参与策划了"一千零一夜"综 艺音乐节目，邀请多位明星参与，并于浙江卫视、快手及多个平台播出。集团亦筹办多项以刘畊宏为中心的活 动，包括于2024年8月在鸟巢举办的"健身嘉年华"及于2024年12月在成都举办的演唱会。 2024年，公司新零售业务也持续增长，录得收入约2.7亿元，较2023年增长约12.5%。公司的旗舰产品——魔胴 咖啡继续受消费者欢迎。根据灼识行业咨询有限公司的资料，魔胴咖啡于2024年继续在中国防弹饮料市场排名 第一（按销售额及销量计）。 深度绑定周杰伦 公开资料显示，2017年，巨星传奇在周杰伦"亲友团"的助力下成立，四位创始人分别为周杰伦妈妈叶惠美、经 纪人杨 ...

Core Insights - Jay Chou, a major star in the Chinese music industry, has officially entered Douyin with his character "Zhou Tongxue," generating significant online buzz. This marks the second time he has joined a social media platform under this identity, with the backing of the company "Giant Star Legend" (6683.HK) [1] - Giant Star Legend operates in two main segments: IP creation and operation, and new consumption. The company has successfully developed the "Zhou Tongxue" and "Liu Jiaolian" IPs, accumulating a total fan base of 250 million across various celebrity IPs [1][2] - The "Zhou Tongxue" IP has been monetized through collaborations with over 200 licensed partners, generating sales exceeding 1 billion yuan in the past five years [2] - The company has expanded its IP business into digital content, collaborating with a Hollywood effects team to create a digital persona for Zhou Tongxue and launching a pilot film in the metaverse [2] - The reality show "Zhou You Ji," tailored for Jay Chou, has achieved high ratings and significant online engagement, indicating strong audience interest and potential for further monetization [3] - Giant Star Legend is innovating in the integration of music events with tourism, creating immersive experiences that link concerts with local attractions, thereby enhancing economic models [3] - In the new consumption sector, the company employs an "IP-enabled new consumption" model, leveraging celebrity IPs to drive sales of health and skincare brands, creating a closed-loop commercial ecosystem [4] - The entry of Jay Chou into Douyin is expected to enhance the company's fan acquisition capabilities, expanding its reach into interest-based e-commerce and boosting revenue from IP-related products and brand collaborations [4]

每经记者｜毕媛媛 宋美璐 每经编辑｜马子卿 粉丝们千呼万唤，周杰伦终于更新了他音乐上的动作。 值得注意的是，6月7日QQ音乐巅峰新歌榜上位列《即兴曲》前一名的是蔡徐坤新歌《Deadman》，二人粉丝曾于2019年在社交平台掀起一场新生代和跨时 代偶像的"打榜大战"，某种程度上意味着这两位"巨星"与时代的碰撞。 6月7日的QQ音乐巅峰新歌榜 图片来源：QQ音乐 周杰伦从出道之日开始，便是潮流和先锋的代表,只是潮流变得太快，当年的"先锋"如今也要面对Z世代的目光。在等待新歌的空档期里，这位华语流行乐坛 代表人物的IP宇宙从未停止向年轻人扩张：从电竞、元宇宙到盲盒、乐园，无不在追赶潮流。 在信息碎片化、注意力高度分散的当下，周杰伦是否还能继续引领潮流？当市场话语权逐渐向Z世代倾斜，他的商业影响力是否从全民追随逐渐收缩为粉丝 买单？ 空降新歌，冲上第二名，周杰伦再遇蔡徐坤 事实上，《即兴曲》最初出现在周杰伦自制综艺节目《周游记》第三季。节目中，周杰伦与友人一行探访英国伦敦拥有逾90年历史的艾比路录音室，这座传 奇录音室曾记录下爱德华·埃尔加爵士（Sir Edward Elgar）的交响乐，也见证了披头士（The Be ...

2025 年 5 月 5 日 公司研究 终端门店持续优化，产品矩阵更加完善 ——周大生（002867.SZ）2024 年年报及 2025 年一季报点评 要点 公司 1Q2025 营收同比下降 47.28%，归母净利润同比下降 26.12% 公司公布 2025 年一季报：1Q2025 实现营业收入 26.73 亿元，同比下降 47.28%， 实现归母净利润 2.52 亿元，同比下降 26.12%，实现扣非归母净利润 2.42 亿元， 同比下降 27.97%。 2024 年，公司实现营业收入 138.91 亿元，同比下降 14.73%，实现归母净利润 10.10 亿元，同比下降 23.25%，实现扣非归母净利润 9.88 亿元，同比下降 22.11%。 终端门店持续优化，产品矩阵更加完善 渠道方面，公司持续优化门店矩阵，提升门店质量。截至 1Q2025 末，周大生品 牌终端门店数量 4831 家，其中加盟门店 4435 家，自营门店 396 家，较年初净 减少 177 家。按门店类型划分，周大生品牌加盟专卖店为 1725 家，加盟专柜为 2710 家，自营专柜为 187 家，自营专卖店为 209 家。产品方面，公 ...