游戏周边

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未来创业的发展趋势是什么?这3大行业前景不错,选对了吃喝不愁!
Sou Hu Cai Jing· 2025-06-06 06:37
Core Insights - The article discusses three promising industries for future entrepreneurship, emphasizing the potential for financial success if the right direction is chosen [1][4]. Industry Trends - The app user acquisition industry is highlighted as an undervalued sector with significant growth potential over the next five years, accessible even to individuals without specialized skills [1][3]. - The gaming peripheral market is identified as having a vast market space, particularly for independent games that have not yet released merchandise, suggesting a focus on niche products like figurines and keychains [3][4]. Business Opportunities - The article suggests that the app user acquisition industry has low entry barriers, allowing many individuals to engage in it as a side job, provided they possess certain communication skills and a strong work ethic [3][4]. - Current commission rates for app user acquisition range from 20 to 50 yuan for consumer-facing apps, while business-facing apps can yield commissions of 100 to 200 yuan per task, indicating a lucrative profit margin [3][4]. - The article encourages exploring less saturated markets, such as short drama promotion and private domain traffic, as viable avenues for generating income through online channels [4].
中国谷子,要靠游戏赢全球
Sou Hu Cai Jing· 2025-03-31 03:43
Core Viewpoint - The rapid rise of the "Guzi economy" is becoming a significant growth driver in the consumer sector, but competing on price alone may not expand the market size effectively [1][4]. Group 1: Market Overview - The "Guzi" economy, derived from the English word "goods," refers to merchandise related to the two-dimensional culture [4]. - The market size of China's Guzi economy is projected to reach 168.9 billion yuan in 2024, representing a 40.63% increase from 2023, with expectations to exceed 300 billion yuan by 2029 [4]. - The current Guzi economy in China is still in its early stages, with a significant portion of the market dominated by Japanese and Korean products [4]. Group 2: Industry Trends - Since 2020, game developers have begun to explore new avenues, with popular mobile games like "Arknights" and "Genshin Impact" driving the development of derivative products [6]. - The official flagship store of "Genshin Impact" generated approximately 150 million yuan in revenue in 2022, indicating the potential for significant earnings from game-related merchandise [6]. - The integration of game IPs with the Guzi economy is seen as a viable path forward, with a focus on product innovation and collaboration with physical retail [8][12]. Group 3: Challenges and Opportunities - The primary challenge for game IPs lies in the willingness of players to spend in-game but not necessarily purchase physical merchandise [14]. - There is potential for game-related products to emphasize their "monetary value" and "practical value," moving beyond simple decorative items to wearable merchandise that appeals to a broader audience [14]. - The industry may adopt strategies similar to Pokémon, utilizing derivative products and unrestricted collaborations to bridge the gap between virtual and real-world markets [12].