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Human Made要IPO了
投中网· 2025-10-24 06:18
Core Viewpoint - Human Made, a streetwear brand led by designer Nigo, is rapidly rising in the fashion industry, achieving significant sales and profitability, and is planning to go public in November 2023 [2][3][4]. Financial Performance - Human Made's projected sales for January 2026 are 13.697 billion yen, representing a year-on-year growth of 21.7%. In 2024, the brand achieved sales of 11.2 billion yen and an operating profit of 3.1 billion yen, with an operating profit margin of 28%, surpassing competitors like Supreme and Stüssy [5][21]. Brand Strength and Strategy - The brand's success is attributed to Nigo's strong IP and strategic collaborations. Nigo's influence in the fashion industry, particularly after his role as creative director at Kenzo, has enhanced Human Made's visibility and appeal [6][10][20]. - Collaborations with brands like Uniqlo and Adidas have helped Human Made transition from a niche brand to a more widely recognized name, while maintaining a high-end product line that saw a 28% increase in sales [9][10]. Market Positioning - Human Made employs a refined limited edition strategy, ensuring that products remain exclusive and desirable. The brand has a minimal number of stores, with only about 12 globally, and avoids high-traffic areas for store locations [20][21]. - The brand's operational model focuses on creating an experiential retail environment, which enhances customer engagement and loyalty [20]. Historical Context - Nigo's previous experience with BAPE, which faced challenges due to over-commercialization, has informed his approach with Human Made, emphasizing the importance of maintaining brand integrity and exclusivity [12][19][21].
吴彦祖,进军教育行业!
证券时报· 2025-03-10 11:04
Core Viewpoint - The article discusses the entry of well-known actor Daniel Wu into the education industry, specifically through his English teaching initiative, which has garnered significant public attention [2][3]. Group 1: Company Overview - Daniel Wu has launched an English teaching account on major social media platforms, highlighting his background as a graduate of the University of Oregon and his experience in English-speaking environments for over 20 years [4][5]. - Wu has established Yashi Education Technology (Hangzhou) Co., Ltd., which is involved in the development of English courses that integrate celebrity IP and AI technology [6][7]. Group 2: Course Offerings - The courses offered under "Wu Yanzu Teaches English" are available on the Yashi app and Gaotu, with pricing set at 498 yuan for a 99-lecture course and 398 yuan for an 84-lecture course [6]. - The courses are designed for various age groups and include interactive elements through AI technology, enhancing the learning experience [7]. Group 3: Business Expansion - This move into education marks a significant expansion of Wu's business portfolio, which already includes ventures in coffee, fashion, and design [9]. - Wu has previously invested in a coffee brand and launched a design lab project, collaborating with various brands for product design [10].