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“乐购新春”持续释放春节消费潜力 新场景、新玩法层出不穷
Yang Shi Wang· 2026-02-24 07:58
商务部商务大数据显示,2026年春节假期,全国重点零售和餐饮企业日均销售额较2025年假期增长5.7%,增速较2025年春节假期加快1.6个百 分点。商务部重点监测的78个步行街(商圈)客流量、营业额分别增长6.7%和7.5%。 央视网消息:长达9天的春节假期结束。记者从商务部了解到,2026年各地组织开展"乐购新春"春节特别活动,加力实施以旧换新、有奖 发票等政策,持续释放假日消费潜力。其中,春晚IP点燃消费热情,带动商圈客流量、营业额大幅增长。 随着总台2026年春晚宜宾分会场的惊艳亮相,宜宾取景地——合江门广场、长江公园等地标迅速"出圈"。这个春节假期,来自全国各地的游客 纷至沓来,打卡春晚同款美景,体验同款民俗,在光影交织中感受"万里长江第一城"的独特魅力。 四川省宜宾市文化广播电视和旅游局局长张艳丽介绍,春节假期,宜宾全市共接待游客953.26万人次,带动旅游消费62.06亿元,创下历史新 高,多个景区单日接待量突破历史峰值。 同样借力春晚热度的还有安徽合肥的骆岗公园。作为2026年春晚的分会场,园内打造"春晚+超级皖"的文旅聚合场景,集演艺、美食、游园于 一体。春节期间,这里的客流量突破百万,带动 ...
新春消费亮点纷呈!市场活力加速释放→
Sou Hu Cai Jing· 2026-02-21 07:39
文旅消费持续升温,假期前三天,重点平台租车出行订单量增长26%,南北互跨订单量增长196%。"电影+"全面迭代升级,打造"观影娱乐+全业态消费"的 深度融合模式。 (央视财经《第一时间》)春节假期,我国消费市场持续火热。新业态、新场景不断涌现,市场活力加速释放,为中国经济注入澎湃动能。 春节假期,各地商圈焕新升级,将文化年味与沉浸式体验深度融合。江苏南京"金陵长乐坊"崭新亮相,让消费者成为"剧中人"。福建漳州以"首发首演"激活 商圈经济。 假期前三天,商务部重点监测的78个步行街(商圈)客流量、营业额比去年同期分别增长4.5%和4.8%。 海南离岛免税消费不断升温。假期前四天,海南离岛免税销售额达9.7亿元,增长15.8%。 政策加力,带动消费活力加速释放。春节假期,各地开展"乐购新春"春节特别活动,安排20.5亿元资金,通过发放消费券、补贴等形式,直接惠及广大消费 者。新春消费"马"力全开,为经济发展注入强劲动力。 转载请注明央视财经 编辑:潘煦 以旧换新进一步释放消费需求。截至2月19日,2026年消费品以旧换新惠及2888万人次,带动销售额1980.2亿元。其中,汽车以旧换新61.2万辆,带动新车销 售 ...
小县城的残酷、温情与新生
虎嗅APP· 2026-02-17 02:07
Core Viewpoint - The article explores the transformation of a small county in central China, highlighting the struggles of traditional industries and the emergence of new ones, reflecting broader trends in the Chinese economy [5][46]. Group 1: Traditional Industry Decline - The county has seen a significant decline in traditional retail, with a 37% closure rate of department stores nationwide in 2023 [12]. - The local fireworks industry has drastically reduced from 42 companies in 2018 to just 7 in 2024, resulting in thousands of job losses [14]. - A local breakfast shop that operated for 28 years closed due to changing consumer preferences and high delivery platform fees [13]. Group 2: Emergence of New Industries - New industries are slowly emerging, such as a "photovoltaic industry park" that has attracted 8 companies and created over 3,000 jobs, albeit with lower wages [16][17]. - Community group buying and instant retail have seen a 62% annual growth in market penetration in county areas [17]. - A former department store owner has successfully transitioned to community group buying, achieving over 8 million in revenue last year [17]. Group 3: Youth and Employment Trends - Young people are increasingly returning to their hometowns for work, with a net inflow of about 1,200 individuals in 2024, reversing a previous trend of outmigration [22]. - The local LED lighting factory, which relocated from Guangdong, has brought back a complete production line and over 80 skilled workers [24]. - The county has seen a fourfold increase in charging stations for electric vehicles, from 50 to 200 in three years [21]. Group 4: Education and Healthcare Disparities - The county's top high school dominates over 85% of the college admission slots, leading to a rise in "accompanying study" housing demand [34][35]. - The county hospital has advanced medical facilities, while rural health centers lag significantly behind, prompting the establishment of a "county-town medical community" to improve services [39]. Group 5: Real Estate Market Challenges - The real estate market is struggling, with new property prices less than half of their peak in 2021, and second-hand homes seeing little interest [40]. - The adjustment in the real estate sector is impacting local finances, with new industries like the lighting sector being seen as a potential economic savior [41].
菏泽发放提振新春消费“大礼包”
Da Zhong Ri Bao· 2026-02-11 02:17
让更多真金白银直达消费者 提质增效实施消费品以旧换新。积极落实国家、省以旧换新政策,聚焦汽车、家电、数码及智能产 品等重点领域,优化补贴流程,加快资金兑付,加力扩围消费品以旧换新,激发消费市场内生动力。同 时,大力推动产品上新、场景焕新、活动出新,满足人民群众高品质、多样化消费需求。 新业态、新模式、新场景协同发力。打造消费新业态。大力发展直播电商、即时零售、智慧商圈、 品牌首店等消费新业态,深化"文旅+""牡丹+""中医药+"等产业融合模式,推动消费形态多元化升级。 发展消费新模式。积极培育萌宠经济、悦己经济、银发经济、"好房子"供给等消费新模式,支持知 名企业来菏布局,创新开展农产品进市场、进商超等展销活动,更好满足多元化、个性化需求。 菏泽发放提振新春消费"大礼包" 春节前夕,菏泽专属的票根地图福利活动暖心上线。电影票、景区门票、购书小票,变身通用的文 化出行优惠凭证,串联起观影、逛景、买书的超划算新春文化旅程,解锁全域新春文化消费优惠。 1月份,菏泽市政府办公室印发《2026年菏泽市提振消费实施方案》,着力推动消费市场高质量发 展打出政策"组合拳",努力让群众的消费底气更足、信心更强。同时,统筹整合汽 ...
持续激发消费潜力全力释放消费活力
Qi Lu Wan Bao· 2026-02-10 01:57
尹婷 菏泽报道 聚焦以旧换新,激活大宗消费。以实施消费品以旧换新为关键举措,围绕汽车、家电、数码和智能产品等 重点领域,加强部门协同与品类管理,进一步优化补贴流程服务,精准激励绿色低碳、智能产品等消费升级, 最大程度发挥政策乘数效应,推动大宗消费市场持续回暖,全力稳住消费大盘。 聚焦三新培育,拓展消费空间。以新业态、新模式、新场景为新驱动,深化商旅文体健融合,发展餐饮、家 政等服务消费,拓展首店经济,探索悦己消费,优化升级直播电商等新模式,推动内外贸一体化发展,创新打 造线上线下(300959)融合的消费新场景,持续培育新增长点,更好拓宽消费新空间。 下一步,我们将坚持系统思维、强化统筹,以更精准的政策、更丰富的活动、更优质的环境,持续激发消费 潜力、释放消费活力,全力推动消费市场扩容提质,为全市经济社会高质量发展贡献更多商务力量。 市商务局党组书记、局长苏怀光介绍菏泽市商务局提振消费工作情况,他说,2025年,全市商务系统积极打 造"惠享菏泽"消费品牌,着力构建"大消费"格局,召开全市提振消费工作大会,出台2025年度菏泽市提振消 费工作方案,实施提振消费十大行动,围绕四季主题开展重点促消费活动107场,全 ...
烟火气里的“新”年味|美团解码“吃住行购养”六大场景新年味
Jin Rong Jie· 2026-02-09 11:22
Core Insights - The article highlights the integration of traditional Chinese New Year customs with new technologies and retail formats, emphasizing the role of Meituan in enhancing the festive consumer experience through AI and innovative activities [1] Group 1: Food Consumption Trends - The Chinese catering market is experiencing a strong recovery, with an expected 9-day holiday and supportive consumption policies leading to 9.5 billion dining experiences during the Spring Festival [2] - There is a shift in dining consumption from basic needs to diverse experiences and emotional values, with a 26% increase in searches related to "gathering scenes" and a 42% surge in "family gatherings" [2] - Traditional and regional cuisines are gaining popularity, with searches for specific dishes like "long table banquet" in Wuhan increasing by 180% and "Wuyi tea banquet" in Fujian rising by 660% [3] Group 2: Alcohol Consumption - Instant retail is becoming a key channel for alcohol consumption during the Spring Festival, with major liquor brands partnering with Meituan for enhanced service and convenience [4] - Moutai has expanded its partnership with Meituan, increasing its official store presence to nearly 3,000 across 245 cities, focusing on authenticity and service quality [6] - The collaboration with Xijiu aims to provide direct supply and quick delivery, enhancing consumer confidence in purchasing premium liquor [6] Group 3: Travel Trends - The Spring Festival travel season has seen a 30% increase in train ticket bookings and a 47% rise in flight bookings, with "reverse New Year" travel patterns gaining traction [8] - Popular destinations include Beijing, Shanghai, and Chengdu, with significant increases in travel to areas known for unique cultural experiences [8] - Meituan is implementing various services to facilitate travel, including price comparison and special assistance for elderly travelers [8] Group 4: Retail and Consumer Goods - Instant retail is reshaping the consumption of New Year goods, with significant sales increases in various categories, including craft beer and digital appliances [9] - Meituan has launched a New Year shopping festival, collaborating with over 100,000 stores to offer discounts and promotions, enhancing consumer engagement [9] - The platform is also supporting local businesses by providing increased visibility and resources during the peak shopping season [9] Group 5: Health and Wellness - Health has become a central theme for New Year consumption, with increased spending across all age groups, particularly among younger consumers [10] - There is a notable rise in demand for health-related services, including dental and eye care, with significant increases in service requests during the holiday period [10] - Meituan is promoting health services through special offers and partnerships with healthcare providers to meet rising consumer demand [10][11] Conclusion - The integration of new technologies and retail formats with traditional customs is redefining the Spring Festival experience, showcasing the resilience and vitality of the Chinese consumer market [12]
“十五五”开局之年怎么干?政府工作报告里谈谈“新”
Sou Hu Cai Jing· 2026-02-06 07:13
有着江南水乡之称的长三角,是中国重要的经济引擎。 刚刚过去的"十四五",长三角交出一份亮眼成绩单:经济总量迈上34万亿新台阶,区域内"万亿城市"扩 容至10座,在工业、消费、外贸、收入诸多细分领域表现卓越。 面向"十五五",长三角如何以先行之姿,在开局之年挑起"大梁之责"、蓄积"开局之势"?答案,就藏在 沪苏浙皖政府工作报告的"新关键词"里。 第一"新":创新。 作为中国科技创新的策源地,长三角拥有26个国家级先进制造业集群、占全国近1/3,全国589家科创板 上市公司中有282家出自这里。而在制度创新上,长三角一体化示范区具有示范效应,累计形成161项成 果,61项制度创新经验面向全国复制推广。 创新始终是引领发展的第一动力,在政府工作报告中,创新常常被摆在"第一位"。 2026年,沪苏都提出要"推进科技创新与产业创新深度融合",浙江提出着力提升创新体系整体效能,安 徽则表明全面增强科技创新策源功能的决心。 具体来看,今年长三角将推动张江科学城、"大零号湾"功能提升,深化"模速空间"、"模力社区"等创新 生态示范区建设;支持苏州实验室、紫金山实验室等加快建设,支持紫金山创新带、吴淞江科创带建 设,大力推进紫 ...
百联股份:TX CHANGSHA已全面启动工程改造与招商工作
Mei Ri Jing Ji Xin Wen· 2026-02-02 10:21
Group 1 - The company is focusing on expanding its advantageous business formats and advancing strategic projects, including the construction of Qingpu Outlet Phase II, Hangzhou Outlet Phase III, and Chengdu Outlet [2] - The company has fully initiated engineering renovations and招商工作 for TX CHANGSHA [2] - There is an emphasis on balancing investments between mature benchmark projects like Qingpu Outlet and emerging growth points such as ZX, TX, and Fanhuali [2]
湖南商业持续孕育新业态 以“湖湘特色”打造消费新场景
Zhong Guo Xin Wen Wang· 2026-02-01 03:43
Core Insights - Hunan's commercial sector is evolving with diverse new business models, focusing on "new consumption, new scenarios, and new formats" to drive high-quality development [1][2][5] - The province aims to leverage its market potential of over 66 million people to enhance consumption quality and expand capacity, aligning with the "14th Five-Year Plan" [5] Group 1: New Business Models - Traditional enterprises in Hunan are innovating and integrating across sectors to explore new growth paths [1] - The Wanjiali business district exemplifies this trend, featuring a mix of dining, entertainment, and retail, attracting high-profile visitors and showcasing the city's commercial vitality [1] - New consumption models, such as the "home + automotive" integration, are being introduced to lead consumer trends [1] Group 2: Cultural and Entertainment Offerings - The Five-One business district in Changsha offers a variety of entertainment options, including escape rooms and live performances, enriching the nighttime cultural supply [2] - New consumption theaters are collaborating with local brands and accommodations to integrate cultural experiences into daily life [2] Group 3: Strategic Initiatives - The Hunan Provincial Commercial Association is committed to the "Strong Province" strategy, engaging with over 60 member enterprises and providing more than 200 strategic suggestions [3] - The association has organized numerous events to foster collaboration and enhance consumer engagement, contributing to a collective effort to boost consumption [3] Group 4: Future Development Plans - Hunan plans to innovate consumption models under the "Trendy and Fun" initiative, promoting the replacement of large consumer goods and expanding the supply of green and smart products [5] - The province aims to create high-quality commercial districts and night economy hubs that reflect local culture while attracting international events and brands [5] - The association will continue to focus on member needs, optimizing services and encouraging participation in emerging sectors like AI and low-altitude economy [5]
2025年全年电力数据点评:新能源装机创新高,用电量结构优化
Investment Rating - The report maintains a "Recommended" investment rating for the industry [5]. Core Insights - The report highlights a record high in new energy installations, with total installed wind power reaching 640.0 GW, a year-on-year increase of 22.9%, and solar power installations at 1201.7 GW, up 35.5% year-on-year [4]. - Total electricity consumption in 2025 was 10,368.2 billion kWh, reflecting a growth of 5.0% compared to the previous year [4]. - The report anticipates that the growth rate of new energy installations will return to rational levels during the 14th Five-Year Plan period, with an expected addition of over 200 GW in 2026 [4]. Summary by Sections New Energy Installations - In 2025, new installations of wind and solar power reached 434 GW, marking a historical high, with year-on-year growth rates of 50.4% and 13.7%, respectively [4]. - The report notes that the growth rate of wind and solar installations is diverging due to the impact of policy changes on electricity pricing and output characteristics [4]. Electricity Consumption Trends - The report indicates that traditional industrial electricity consumption is slowing down, while new infrastructure and emerging industries are showing significant growth [4]. - In 2025, the share of secondary industry in total electricity consumption was 64.0%, a decrease of 0.8 percentage points, while the tertiary industry's share increased to 19.2%, up 0.6 percentage points [4]. Company Recommendations - For thermal power, the report recommends companies with diversified regional layouts and those with relatively small expected price declines in 2026, such as Huaneng International and Datang Power [4]. - For hydropower, it suggests focusing on companies with high dividend yields like Yangtze Power and those with stable pricing mechanisms like Guizhou Power [4]. - In the nuclear power sector, it highlights the growth potential of China General Nuclear Power and China National Nuclear Power despite short-term pricing pressures [4]. - For new energy, it recommends companies like Longyuan Power and Jilin Electric Power, which are positioned to benefit from supportive pricing and consumption trends [4].