专题：2025全球文化IP产业发展大会 数字化转型为IP授权产业注入强劲动力。张晶透露，CISAC最新发布的版税报告显示，2024年全球200 多个会员协会为作者代收版税近140亿美元（约合人民币1000亿元），其中音乐类占比达九成，数字许 可成为主要增长驱动因素。疫情后，现场表演与数字音乐业务持续复苏，全球演唱会市场全面回暖，数 字音乐平台的广泛应用也为创作者带来稳定收益。中国音乐产业已迈入千亿级别规模，2024年音著协版 税收入达4.77亿元，2025年有望突破5-6亿元，呈现稳步增长态势。 在IP授权实践方面，张晶以ABBA乐队数字演唱会为例，展现了经典IP的创新活化路径。这支传奇乐队 的四位成员虽已80岁高龄且多年未登台演出，但通过数字化技术打造专属场馆，以数字分身形式在伦敦 开展常态化演出，每年演出200余场且场场爆满，成为当地地标性文旅项目。此外，上海迪士尼乐园每 年从门票收入中提取一定比例作为音乐版税，通过中国音乐著作权协会支付给全球相关创作者，既保障 了权利人权益，也丰富了文旅场景的文化体验。 谈及行业面临的挑战，张晶指出，数字时代的IP授权仍存在多重难题。一是个体创作者议价能力薄弱， 部分平 ...

Core Insights - The resurgence of vinyl records reflects a nostalgic longing for "warm" music experiences and a tangible connection in the digital age [1][4] Industry Overview - Vinyl records originated from humanity's desire to record sound, with significant milestones including the invention of the phonograph and the flat disc record [2] - The modern vinyl record, made from polyvinyl chloride, has seen a revival in sales despite the dominance of digital music products [3] Sales Data - In 2024, the German music industry generated €2.38 billion in sales, with digital products accounting for 84.1% and physical products declining overall [3] - Vinyl sales reached €153 million in Germany, nearly doubling since 2019 and more than tripling since 2015 [3] Global Trends - The vinyl revival is not limited to Germany; in 2022, U.S. vinyl sales surpassed CD sales for the first time since 1987, indicating a global trend [4] Consumer Behavior - Many young consumers are purchasing vinyl records not out of a genuine love for music but as a trend for social media and decoration [6][7] - The rising prices of vinyl records, now marketed as luxury items, have increased from €16-22 to €32-40 [7] Genre Popularity - Rock, hard rock, and heavy metal consistently dominate vinyl sales, with many classic albums being reissued [7][8] - Vinyl records have become a significant revenue source for small bands, as selling them at concerts yields higher profits than streaming [8]

增强教育供给。老年人精神文化需求旺盛，在老有所养基础上，更期待老有所学、老有所乐。艺术 类高校应主动担当社会责任，将资源优势转化为服务老年教育的实践动能，通过开设老年开放课堂、组 建公益师资团队、编写适老化音乐教材等，让音乐教育走进老年群体。鼓励高校师生与社区合作，开展 一对一辅导、集体排练等常态化活动，提升老年人的音乐素养与参与热情。 培育新业态。数字技术的发展打破了时间与空间的限制，让老年群体更便捷地享受音乐服务，精准 契合其学习习惯与情感需求。从上游的适老化乐器、智能音频设备研发到中游的声乐教学、乐器课程制 作与平台运营，再到下游的学员社群运营、线下展演组织，一条完整的在线音乐教学产业链已逐步成 型，为银发经济注入数字化活力。要不断创新适老化音乐产品，支持语音控制的智能钢琴、轻便易携的 电子琴、音质清晰的助听式音箱等产品的研发，解决老年人操作不便、听力下降等痛点。(本文来源： 经济日报 作者：苏久青) 纵观全球，美国通过注册制度，对音乐治疗师介入中老年群体常见的阿尔茨海默病等病症的行为加 以规范。欧盟则推动"终身音乐教育"，将老年音乐培训纳入劳动力素质提升与消费增长的双重考量。相 较之下，我国拥有庞大的 ...

Core Points - The China Music Copyright Association and Tencent Music Entertainment Group have established a strategic cooperation on music copyright [1] - The partnership aims to enhance the protection of music works' lyrics and compositions, improve the licensing mechanism, and explore new models for value transformation in the music industry [1] - The collaboration is expected to contribute to the legitimate and high-quality development of China's digital music industry and create a healthy and orderly copyright ecosystem [1]

Core Insights - Chengdu is rapidly developing as an international music capital, leading in various music industry indices among sub-provincial cities and municipalities [1][3] - The city has seen significant growth in its music industry, with a focus on copyright protection, original creation, and industry collaboration [1][3][5] Music Industry Development - Chengdu's music industry cluster index and original vitality index rank first among 15 sub-provincial cities and municipalities [1][3] - The Wuhou District has become a focal point for music industry growth, attracting major companies and artists [1][2][3] - The Chengdu Music Cultural Park serves as a core platform for building a "copyright economy" ecosystem [3][5] Economic Impact - From January to September 2023, Chengdu hosted over 23,000 commercial performances, generating ticket revenues exceeding 1.6 billion yuan and driving overall consumption of 7.3 billion yuan [2] - The Chengdu Music Cultural Park reported a 53.19% year-on-year revenue growth for regulated enterprises in the first three quarters of 2025 [4][11] Future Prospects - The Chengdu Music Cultural Park aims to deepen its ecosystem centered around copyright, artist economy, and performance economy to support its goal of becoming an international music capital [5] - The park is expected to attract more top-tier resources and enhance its service capabilities to foster industry growth [3][11] Technological and Industrial Integration - The Wuhou Economic Development Zone is focusing on building specialized industrial clusters, such as the microwave radio frequency industry, which has become a national leader [6][9] - The integration of technology and industry is emphasized through the establishment of a complete industrial chain in the microwave radio frequency sector [6][7] Health Industry Development - Wuhou District is also developing a biomedicine "park within a park" model, leveraging local medical resources to enhance the health industry [9][10] - The district has established a comprehensive support system for medical technology transfer, facilitating the transition from laboratory to market [10][11]

Group 1: Overview of Chengdu's Music Industry - Chengdu ranks first among 15 sub-provincial cities in multiple indicators related to music industry concentration and original vitality according to the "2025 China Urban Music Industry Development Index Research Report" [1][3] - The city has seen a surge in music-related activities, with over 23,000 commercial performances and 92 large concerts held from January to September this year, generating ticket revenues exceeding 1.6 billion yuan and driving comprehensive consumption of 7.3 billion yuan [2][3] Group 2: Development of Music Creative Park - The Wuhou District has established a "park within a park" model focusing on copyright protection, original incubation, and industry collaboration, making it one of the fastest-growing music industry regions in the country [1][3] - The Chengdu Music Creative Park has seen a 53.19% year-on-year revenue growth for regulated enterprises in the first three quarters of 2025, highlighting its potential as a hub for music industry growth [4] Group 3: Ecosystem and Future Prospects - The Chengdu Music Creative Park aims to deepen its industry ecosystem centered around copyright economy, artist economy, and performance economy, providing robust support for the city's ambition to become an "International Music Capital" [5] - The park has established a comprehensive service system covering original music creation, market transaction transformation, and copyright protection, with a dedicated team responding to enterprise needs [3][4] Group 4: Integration of Technology and Future Industries - The Wuhou Economic Development Zone is focusing on niche sectors and building a complete industrial chain in the microwave radio frequency industry, which has become a leading cluster in the country [6][7] - The "park within a park" model is being replicated, with the establishment of the Microwave Radio Frequency Science City, which aims to enhance the industrial cluster's capabilities [7][8] Group 5: Health Industry Development - The Wuhou District is also developing a biomedicine "park within a park" model, leveraging resources from West China Hospital to create a comprehensive support system for medical technology transfer [9][10] - The district has attracted over 5,300 health-related enterprises, contributing approximately 11% to the district's GDP, and aims to build a complete and efficient medical service chain [10][11]

Core Insights - The Chengdu music industry is experiencing robust growth, with a projected annual output value of 609.17 billion yuan in 2024, marking a significant milestone by surpassing 600 billion yuan for the first time [3] - In the first nine months of 2025, the overall output value of Chengdu's music industry reached 479 billion yuan, reflecting a year-on-year increase of 41% [3] - Chengdu has over 3,600 music-related enterprises, covering the entire industry chain from creation to performance and education, establishing significant industry clusters like Chengdu Music Cultural Park and Dongjiao Memory [3] Market Performance - In the first nine months of 2025, Chengdu hosted 23,000 performances, generating ticket revenue exceeding 5.6 billion yuan [3] - Music performances were particularly notable, with over 3,700 music events attracting 2.5828 million attendees and generating ticket revenue of 1.024 billion yuan, driving consumption of 5.56 billion yuan [3] - Chengdu has solidified its position in the national performing arts market, hosting over 92 large concerts (with over 5,000 attendees) in the same period, attracting 1.369 million spectators and achieving ticket revenue of 709 million yuan [3] Policy Support - Since 2016, Chengdu has been a pioneer in implementing specialized policies for the music industry, providing financial incentives ranging from 500,000 to 3 million yuan for talent cultivation, enterprise incentives, and original music [4] - For the performing arts market, support for agencies and enterprises can reach up to 3 million yuan, with potential total funding incentives of up to 10 million yuan through coordinated policies at provincial, municipal, and district levels [4] - Chengdu boasts 108 performance venues with a total seating capacity exceeding 80,000, including nearly 20 large professional venues capable of accommodating over 5,000 people, creating a leading network of performance facilities in the country [4]

Core Insights - The 2025 "Music China" Expo was held in Chengdu, featuring a music industry investment promotion conference and the signing of five music-related projects [1][3] - The projects include the Chengdu New Folk Song Original Music Incubation Base, "Digital Creation Sound" Wuhou Music Industry Base, and an Artificial Intelligence Art Creation Center [1][3] Group 1: Project Details - The Artificial Intelligence Art Creation Center aims to leverage AI technology in music and performing arts, with plans to collaborate with local government and universities [3] - The Chengdu New Folk Song Original Music Incubation Base will focus on original music, including the upgrade of the Yulin Folk Song Festival [3] Group 2: Strategic Importance of Chengdu - Chengdu is chosen for its strong support for the music industry from the local government and its existing ecosystem for music and performing arts [3] - The city has established itself as a hub for music and cultural tourism, integrating national music events with local tourism resources [3][4] Group 3: Industry Statistics - Chengdu has built 108 professional performance venues, with a per million population rate of 5.8 venues [4] - In the first nine months of 2025, the city hosted over 23,000 commercial performances, generating ticket sales exceeding 1.6 billion yuan and driving a total consumption of 7.3 billion yuan [4]

Core Insights - The book "Data Capital" argues that data is a new form of public resource and a key production factor that can drive economic development, necessitating a reevaluation of data ownership and usage rights to achieve economic transformation [4][5]. Group 1: Data as a Production Factor - Data is recognized as a core production factor alongside land, labor, and financial capital, but it is predominantly controlled by a few entities, leading to data monopolies [6]. - The monopolization of data hinders economic growth and social progress, prompting a need to rethink data ownership and usage rights [6][7]. Group 2: Community Data Cooperation - The authors advocate for community data cooperation as a solution to data monopolization, where individuals voluntarily share their data to create value for community members [7]. - An example is provided of a data cooperative for artists and musicians, initiated by institutions like Berklee College of Music and MIT, aimed at improving the music ecosystem through technology and incentive mechanisms [7][8]. Group 3: Open Access and Metadata Models - The music industry can adopt open access paradigms from other sectors to create optional creative metadata models, which help reduce transaction complexity and operational costs [8][9]. - A three-layer architecture for the digital music ecosystem is proposed, including a music metadata layer, a copyright and royalty management layer, and a virtual asset layer for music rights [9]. Group 4: Privacy and Open Algorithms - The book introduces a five-layer architecture for data privacy protection, emphasizing the importance of designing shared analytical results rather than exporting data [10][11]. - Two privacy-preserving computation paradigms are discussed: secret sharing and multi-party computation, which enhance data security while allowing collaborative analysis [11]. Group 5: Blockchain and Interoperability - The development of blockchain technology faces challenges in achieving interoperability among different blockchain networks, which is essential for its role as a foundational infrastructure in future commerce [12][13]. - The authors emphasize that human considerations must be central to discussions about digital capital, aiming for a system that promotes health, inclusivity, and benefits for all stakeholders [13].

Group 1 - The core argument is that the Chinese music market is driven more by music education and training rather than actual music production and consumption, indicating a disconnect in the industry [10][30][32] - The overall market size for music performances in China is projected to reach 38.733 billion yuan, while the digital music industry is expected to reach 102.746 billion yuan, and the music education and training industry is estimated at 155.48 billion yuan [10] - The current music industry in China is characterized as a "Ponzi scheme," where the focus is on perpetuating a cycle of training and fees rather than fostering genuine artistic creativity [6] Group 2 - The Korean music industry is described as having a successful but "distorted" model, focusing heavily on idol groups with significant investment but lacking diversity in music production [12][13] - The Chinese music market lacks a robust live performance scene, which is essential for artist development and audience engagement, leading to a reliance on non-music-related revenue streams [14][25] - The industry's focus on data-driven decision-making often overlooks the importance of live interactions and artist development, resulting in a market that prioritizes viral hits over sustainable artist careers [24][28][29] Group 3 - The global music market generated $76.2 billion, with live performances accounting for 46.1% of revenue, highlighting the importance of live music as a revenue source [16][17] - The Chinese music industry's reliance on digital platforms for revenue generation raises questions about its long-term sustainability, as it may not adequately support artist growth [18][30] - The industry's current structure leads to a focus on producing "potential hits" rather than nurturing a diverse range of musical talent, which could stifle innovation and creativity [28][30]