央视网消息：穿梭城乡的货车装载着形形色色的年货，满载着年味奔赴千家万户，也在车轮滚滚中，记录下中国消费需求的悄然转变。如今， 年货早已不只是吃穿用度的简单置办，越来越多的人把"心意、暖意、氛围感"装进年货篮里。如今的新年货清单有何种变化，又体现着何种消 费趋势呢？ 在货运平台，订单数据一刻不停地刷新。从今年各地货车车厢的数据里，我们读出了几个变化。 最直观的是——年货变轻了。 相关货运平台数据统计显示，今年春节前一个月，玩具乐器类的完单量同比增长了18.8%，电子产品完单量同比增长10.2%。体积不算大，却 能带来乐趣和陪伴，这类商品正越来越多地被带回家。 和它一起升温的，还有带来仪式感的鲜花绿植。相关货运平台数据显示，春节前鲜花运输量同比增长32%。昆明、广州、潍坊等地区的鲜花向 外运输量较大。 从数据里，我们还发现了一个有意思的品类——宠物年货也在快速升温。今年春节前一个月，宠物食品运输量同比增长超过300%，宠物用品 运输量同比增长67%。 如果把这些变化放在一起看，可以发现，传统年货商品的需求与供给依旧丰富，但新增的动力越来越多地来自悦己消费、氛围消费和品质消 费。当"轻""方便""陪伴"成为高频词， ...

昨天，在市区月河历史文化街区的花鸟坊，北美冬青、银柳等年宵花被商家摆在显眼位置，成为市场的 焦点。这些年宵花凭借其鲜艳的色彩和吉祥的寓意，吸引了众多市民和游客前来选购。 （来源：南湖晚报） 转自：南湖晚报 N记者 俞中岳 摄 ...

晨雾尚未完全散去，杨凌示范区揉谷镇陵湾村的蝴蝶兰示范基地里已热闹非凡。这里是西北地区重 要的蝴蝶兰生产基地，占地10万平方米的温室大棚里，藏着蝴蝶兰从试管苗到绽放花朵的秘密。元旦过 后，年味渐浓，蝴蝶兰作为深受喜爱的年宵花，迎来销售旺季。 1月8日，记者走进温室大棚，淡淡清香扑鼻而来。数万株蝴蝶兰亭亭玉立，在恒温22℃的微风中轻 轻颤动。 蝴蝶兰示范基地负责人白苗苗戴上手套，检查即将远行的"宝贝"。她精心照料的4000株蝴蝶兰将被 运往海南，为春节增添喜庆色彩。 每天，在蝴蝶兰示范基地工作的三四十名技术员都要小心地为姿态各异的蝴蝶兰修整叶片、加固花 枝，然后将其放入特制的包装箱。运送的目的地越来越多，有西安、延安、宝鸡、兰州，甚至新疆、海 南。 该蝴蝶兰示范基地2025年培育了40万余株幼苗，最终能作为年宵花上市的约有25万株。随着春节临 近，市场需求日渐旺盛，出货量从平时的日均几千株猛增到眼下的过万株。 "尤其是这几天，寓意'鸿运当头'和'紫气东来'的红色系和紫色系花瓣的蝴蝶兰格外抢手，很多客户 直接驱车来基地提货。"白苗苗的声音里透着喜悦。 这些美丽花朵，是现代农业科技精心"编排"的结果。每一座温室的墙壁 ...

Core Insights - The fresh cut flower market in China is experiencing significant price increases due to reduced production from Yunnan, concentrated wedding orders at year-end, and the approaching Spring Festival [1][11] - Despite the price surge, consumer demand remains strong, with many willing to pay for floral products as part of their lifestyle [9] Group 1: Price Trends - Fresh cut flower prices have risen sharply, with some rose varieties increasing by approximately 50% compared to early December [1] - In contrast, potted flower prices have seen a more moderate increase of about 10% [11] - The Kunming flower market in Yunnan, which holds over 70% of the national market share, is a key indicator for price movements across the country [11] Group 2: Consumer Behavior - Consumers are still enthusiastic about purchasing flowers, viewing them as a source of beauty and a way to enhance their living spaces [9] - The wedding market is a significant driver of demand, with increased needs for floral decorations for wedding cars and banquet arrangements [9] Group 3: Emerging Trends - New flower varieties, such as colored double-petal lilies, are gaining popularity, particularly red varieties that align with festive and wedding themes [8] - The demand for these new varieties is expected to continue rising as the Spring Festival approaches [8]

Group 1 - The flower market is experiencing a peak in sales as the New Year approaches, with a variety of new flower species and arrangements available, supported by efficient logistics [2] - In Kunming, Yunnan, the largest fresh-cut flower trading center in Asia, over 1,600 varieties of fresh-cut flowers are traded daily, with popular choices including Anthurium and orchids [3] - In Bijie, Guizhou, highland cool flowers, particularly rhododendrons, are in high demand, with preparations underway to meet market needs [6] Group 2 - The Bijie flower base has over 100,000 pots of highland rhododendrons across 120 varieties, achieving sales of over 10,000 pots before the New Year, primarily to regions like Yunnan and Beijing, as well as to South Korea [8] - In Urumqi, Xinjiang, fresh flowers from Yunnan are delivered within 24 hours, enhancing the variety available in local markets [10] - Merchants in Xinjiang report that the flowers are exceptionally fresh, arriving shortly after being harvested in Kunming [12] Group 3 - In Shijiazhuang, Hebei, popular New Year flowers include combinations with auspicious meanings, such as "Fortune Comes" and "Family Reunion," appealing to consumer preferences [16] - In Beijing, a family gardening carnival will feature over 1,000 unique New Year flowers from eight major production areas, running from January 1 to March 10 [18]

Group 1 - The 2026 Beijing Family Gardening Carnival will take place from January 1 to March 10, 2026, featuring 23 flower markets, 100 key parks, 100 gardening stations, and 400 key flower shops, combining offline immersive experiences with online convenient purchasing [1] - The event will highlight two main venues: the Beijing Flower Trading Center in Fengtai District and the Jingbei Flower World in Changping District, providing diverse experiences for citizens [1] - Online platforms such as Meituan and JD.com will create themed sections for purchasing various gardening flower products, and a "Beijing Flower Viewing and Purchasing Map" will be launched to facilitate access to flowers [1] Group 2 - Twenty leading enterprises from eight major flower production areas in China will bring unique New Year flowers to Beijing, enhancing the festive atmosphere with varieties like peonies from Shandong and azaleas from Zhejiang [2] - The initiative promotes cross-regional collaboration in the family gardening industry, partnering with cities like Zhangjiakou in Hebei and Shiyan in Hubei to share resources and experiences [2] - The event will feature cultural exhibitions and themed products that blend traditional zodiac culture with modern gardening aesthetics, available for sale across multiple venues and online [2]

Group 1 - Nanyang is the largest rose breeding base in China, with over 2,000 varieties of roses cultivated across more than 15,500 acres, producing 1.6 billion seedlings annually and generating an output value of 3 billion yuan, accounting for 80% of the domestic market supply [2][3] - The sales of Nanyang roses have been robust, with companies reporting significant revenue growth; for instance, one company has surpassed 10 million yuan in sales, while another has achieved over 30 million yuan, with 17 million yuan coming from e-commerce platforms [2] - Nanyang roses are being widely adopted in urban beautification projects, with 1 million pots shipped to Beijing alone between April and August, contributing to the city's "Garden City" initiative [1][2] Group 2 - The Nanyang rose industry supports over 150,000 jobs, contributing to rural revitalization and economic development [3] - Technological innovation plays a crucial role in the industry's growth, with the establishment of a national-level germplasm resource bank for roses, housing over 6,300 varieties, and the development of more than 200 new varieties [3] - Advanced agricultural techniques such as facility cultivation, integrated water and fertilizer management, and green pest control are being promoted to enhance the quality and yield of Nanyang roses [3]

Core Insights - The article highlights the flourishing flower industry in Luancheng District, Shijiazhuang City, Hebei Province, where 200,000 various flower seedlings are being cultivated and shipped to the market, showcasing the growth and potential of the local agricultural sector [2] Industry Development - Luancheng District has actively introduced high-quality seedlings and advanced management techniques to enhance the flower industry [2] - The focus on standardization and branding in the flower industry is aimed at injecting new vitality into the local economy [2]

Core Viewpoint - Lendway, Inc. reported a decline in net revenue for the three months ended September 30, 2025, primarily due to strategic decisions made to meet seasonal demand, which impacted the availability of products for sale. The company remains optimistic about future growth as it prepares for the upcoming peak season [4][3]. Financial Results - Net revenue for the quarter was $5.2 million, down from $6.6 million in the same period last year, reflecting a decrease of approximately 21.2% [4][17]. - Gross loss was $0.06 million, representing a gross margin of (1.2)%, compared to a gross profit of $1.4 million, or 21.7% of sales, in the prior year [5][6]. - Operating loss increased to $3.0 million from $1.4 million year-over-year, attributed to lower revenue and higher bulb costs [5][7]. - Net loss from continuing operations was $3.4 million, compared to a loss of $1.5 million in the same quarter of 2024 [8][9]. - Net loss attributable to Lendway was $2.9 million, or a loss of $1.61 per diluted share, compared to a loss of $1.1 million, or $0.64 per diluted share, in the previous year [9][10]. - EBITDA loss was $2.4 million, worsening from a loss of $0.6 million in the prior year [10][11]. Balance Sheet Highlights - As of September 30, 2025, cash and cash equivalents increased to $1.8 million from $0.9 million as of June 30, 2025, primarily due to debt proceeds for purchasing tulip bulbs [12][19]. - Working capital rose significantly to $11.3 million from $1.1 million, reflecting seasonal purchasing strategies [12][19]. - Total debt increased to $45.5 million from $34.1 million, driven by borrowing to fund bulb purchases [12][19]. - Total assets were reported at $105.0 million, up from $96.1 million [19]. Management Commentary - The Chairman and Co-CEO expressed confidence in the company's future, highlighting the groundwork being laid for a successful year ahead and the importance of the current quarter for preparing growing programs [3]. - The Co-CEO noted that the company is positioned to capture the full potential of the upcoming peak season [3].

Core Viewpoint - Nanjing Agricultural University is leveraging genetic engineering and gene editing technologies to develop new chrysanthemum varieties, including potential "blue chrysanthemums" and "fluorescent chrysanthemums" that can glow in the dark [1][7][8] Group 1: New Varieties - The newly developed chrysanthemum varieties include "Nannong Danxin," "Nannong Fenying," and "Nannong Hongrui," which have unique flower shapes and colors, with some individual varieties achieving annual sales of millions of stems [3][5] - "Nannong Danxin" features a peach-pink flower color, while "Nannong Hongrui" has pink petals with a deep pink center, both noted for their excellent ornamental qualities [5][7] Group 2: Research and Development - The research team at Nanjing Agricultural University is addressing key issues in chrysanthemum cultivation, such as unclear mechanisms of important traits, limited commercial varieties, and poor resistance [7] - The team has made breakthroughs in gene editing and whole-genome selection, focusing on creating new varieties that are resistant, have longer blooming periods, and feature unique colors and shapes [7][8] Group 3: Genetic Resources - The Lake Shushu Chrysanthemum Base at Nanjing Agricultural University is home to the largest collection of chrysanthemum genetic resources globally, preserving over 5,300 resources, including wild species and various cultivated types [8] - This extensive genetic resource collection supports the breeding of new chrysanthemum varieties and innovation across the entire industry chain, reinforcing the foundation for a robust chrysanthemum industry in China [8]