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我国已建成广播电视和网络视听大国
Ren Min Ri Bao· 2025-09-26 08:24
Core Viewpoint - The news highlights the significant achievements in the broadcasting and online audio-visual industry during the "14th Five-Year Plan" period, emphasizing China's emergence as a major player in this sector in terms of users, content, and industry scale [1] Group 1: Governance and User Experience - The State Administration of Radio and Television (SARFT) initiated a "dual governance" approach in August 2023 to enhance user experience and service levels [2] - Key initiatives include the deployment of millions of micro set-top boxes and integrated TVs, the promotion of a unified remote control for TV viewing, and the expansion of services to various institutions such as hotels and hospitals [2] - The governance efforts have led to 93% of smart TV models allowing users to disable startup ads, with a permanent opt-out option available [2] Group 2: Content Creation and Quality - The broadcasting and online audio-visual sectors have seen a flourishing of content creation, with a focus on high-quality productions that convey mainstream values and resonate emotionally with audiences [3] - Notable works include commemorative productions for the 80th anniversary of the victory in the War of Resistance, such as the series "Our Rivers and Mountains" and documentaries like "Victory" [3] - The domestic animation sector has also made significant strides, with popular series like "Panda+" and "Chinese Folktales" achieving substantial production growth [3] Group 3: Regulatory Framework and Industry Environment - SARFT is committed to creating a favorable environment for content creation by combining top-down and bottom-up approaches, enhancing policy precision, and regulating industry order [4] - Ongoing revisions to regulations, including the "Television Drama Management Measures," aim to provide a solid legal foundation for industry governance [4] Group 4: Ultra-High Definition Development - The development of ultra-high definition (UHD) broadcasting has been prioritized, with new policies supporting its expansion [5] - By 2024, new UHD channels are being launched across various platforms, with a significant increase in UHD content expected [5] - The total number of UHD set-top boxes for cable and IPTV has surpassed 280 million units, with standards for mobile UHD displays and video distribution being developed [6] Group 5: International Outreach and Cultural Exchange - The broadcasting and online audio-visual sectors are playing a crucial role in promoting cultural dialogue and international friendship, with a 40% increase in the export scale of audio-visual programs during the "14th Five-Year Plan" [7] - Chinese audio-visual content has reached over 200 countries, generating an estimated annual overseas revenue exceeding $63 billion [7] - Collaborative initiatives with various countries and regions are being strengthened, enhancing the global presence of Chinese media [8]
内容创作持续繁荣 我国已建成广播电视和网络视听大国
Ren Min Ri Bao· 2025-09-25 23:33
Core Viewpoint - The news highlights the significant achievements in the broadcasting and network audio-visual industry during the "14th Five-Year Plan" period, emphasizing China's emergence as a major player in this sector, both in terms of user base and content production [1] Group 1: Governance and User Experience - The "dual governance" initiative launched by the National Radio and Television Administration (NRTA) aims to enhance user experience and service quality, with a focus on achieving millions of micro set-top boxes and integrated TVs [2] - The NRTA has implemented measures to address user concerns, such as transforming "automatic renewal" into "self-renewal" and enabling 93% of smart TV models to disable startup ads with a single button [2] Group 2: Content Creation and Quality - The broadcasting and network audio-visual sectors have seen a flourishing of content creation, with a focus on high-quality productions that convey mainstream values and resonate emotionally with audiences [3] - Notable productions include various commemorative works for the 80th anniversary of the victory in the War of Resistance Against Japan, as well as successful series and documentaries that reflect traditional culture and contemporary society [3] Group 3: Regulatory Framework and Industry Environment - The NRTA is committed to creating a healthy and orderly development environment by strengthening policy support and regulatory frameworks, including the revision of key regulations like the "Television Drama Management Measures" [4] Group 4: Ultra-High Definition Development - The promotion of ultra-high definition (UHD) content is a priority, with new UHD channels launched across various provinces and a significant increase in UHD programming on major streaming platforms [5][6] - The total number of UHD set-top boxes for cable TV and IPTV has surpassed 280 million units, with ongoing efforts to establish standards for mobile UHD displays [6] Group 5: International Outreach and Cultural Exchange - The broadcasting sector has played a crucial role in promoting cultural dialogue and international friendship, with a 40% increase in the export scale of audio-visual programs during the "14th Five-Year Plan" [7] - Chinese audio-visual content has reached over 200 countries, generating significant overseas revenue, with notable successes in international viewership for specific programs [7][8]
用户体验持续提升 内容创作持续繁荣 我国已建成广播电视和网络视听大国(权威发布·高质量完成“十四五”规划)
Ren Min Ri Bao· 2025-09-25 22:00
Core Viewpoint - The news highlights the significant achievements in the broadcasting and network audio-visual industry during the "14th Five-Year Plan" period, emphasizing China's emergence as a major player in this sector in terms of users, content, and industry scale [1]. Group 1: Governance and User Experience - The National Radio and Television Administration (NRTA) initiated a "dual governance" approach in August 2023, focusing on enhancing user experience and service levels [2]. - Key initiatives include the deployment of millions of micro set-top boxes and integrated TVs, the promotion of a unified remote control for TV viewing, and the expansion of services to various institutions such as hotels and hospitals [2]. - The NRTA has addressed user concerns regarding automatic renewal of subscriptions, shifting to a model of voluntary renewal, and has improved the management of startup advertisements on smart TVs, with 93% of models now allowing users to disable these ads [2]. Group 2: Content Creation and Quality - The broadcasting and network audio-visual sectors have seen a flourishing of content creation, with a focus on producing high-quality works that convey mainstream values and resonate emotionally with audiences [3]. - Notable productions include various commemorative works for the 80th anniversary of the victory in the War of Resistance Against Japan, as well as successful documentaries and animated series that reflect cultural heritage and contemporary themes [3]. - The NRTA is committed to fostering a conducive environment for creative works, aligning with the goals set forth in the 20th National Congress of the Communist Party of China [3][4]. Group 3: Ultra-High Definition Development - The development of ultra-high definition (UHD) broadcasting has been prioritized, with new policies supporting its expansion [5]. - By 2024, new UHD channels are being launched across various provinces, and major streaming platforms are increasing their UHD content offerings, with an expected average of over 40% of new programs being UHD by the end of the year [5]. - The total number of UHD set-top boxes for cable and IPTV has surpassed 280 million, and standards for mobile UHD displays are being established to enhance user experience [6]. Group 4: International Engagement and Cultural Exchange - The broadcasting and network audio-visual sectors are playing a crucial role in promoting cultural dialogue and international friendship, with significant growth in the export of audio-visual content [7]. - The NRTA has facilitated the global dissemination of Chinese programs, with exports increasing by over 40% during the "14th Five-Year Plan" period, and has reached audiences in over 200 countries [7]. - Collaborative initiatives with various countries and regions are being strengthened, including the establishment of forums and partnerships to enhance media cooperation [8].