《月满西楼》
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从柯淳到刘萧旭,短剧演员被谁“锁”了?
3 6 Ke· 2025-10-11 11:22
Core Insights - The short drama industry is experiencing a significant transformation, with a shift from relying on scripts to focusing on securing popular actors as key assets for production [1][7][43] - The competition for talent has intensified, leading to a "talent war" where companies are increasingly signing exclusive contracts with actors to ensure a steady supply of star power [4][22][43] Group 1: Industry Dynamics - The success of short dramas like "盛夏芬德拉" has highlighted the importance of lead actors, with platforms reporting over 300 million views and significant social media engagement [1][4] - Companies are adopting different strategies: some are using a "mass recruitment" approach to build a large pool of actors, while others focus on signing established stars to drive viewership [13][22][43] - The influx of actors from prestigious acting schools indicates a shift in perception, with more trained professionals entering the short drama space, enhancing the overall quality of productions [35][41] Group 2: Talent Acquisition Strategies - Companies like 欢瑞世纪 and 河马星驰 are expanding their talent pools significantly, with欢瑞世纪 reportedly signing over 100 new actors to support their production needs [13][14] - The trend of signing headliners is evident, with companies prioritizing actors with substantial fan bases, such as 李柯以 and 曾辉, who have over 160,000 and 127,000 followers respectively [22][24] - The competitive landscape has led to a dual approach where companies balance nurturing new talent while also securing established actors to ensure both production capacity and audience appeal [26][29][43] Group 3: Actor's Role and Market Evolution - The role of actors has evolved from being mere resources to becoming central figures that influence production quality and audience engagement [7][43] - The market is witnessing a bifurcation where some actors prefer the stability of company contracts, while others opt for the flexibility of personal studios, reflecting a growing divide in career strategies [27][34] - The industry's maturation is marked by a recognition that the value of actors will be assessed through multiple dimensions, including audience engagement, revenue sharing, and overall market impact [43]
“天涯共此时·中秋诗会暨中国故事讲座”活动在布鲁塞尔中国文化中心举行
人民网-国际频道 原创稿· 2025-10-07 02:30
Core Points - The event "Mid-Autumn Poetry Gathering and Chinese Story Lecture" was held at the Brussels Chinese Cultural Center to celebrate its 10th anniversary, bringing together over a hundred participants including students, teachers, and friends of Chinese culture [1][3] - The event featured a variety of activities such as lectures, poetry recitations, artistic performances, interactive Q&A, and calligraphy experiences, emphasizing the cultural richness of the Mid-Autumn Festival [1][3] - The highlight of the event was a collective recitation of Su Shi's famous poem "Water Melody: When Will the Moon Be Clear and Bright," which was accompanied by a discussion on its artistic beauty [3] Summary by Sections Event Overview - The event took place on October 4, marking the 10th anniversary of the Brussels Chinese Cultural Center, and included a diverse audience of students and cultural enthusiasts [1] - Activities included a lecture on "Chinese Stories" and poetry recitations that showcased the cultural significance of the Mid-Autumn Festival [1][2] Cultural Exchange - The event was hosted by students from the Brussels Confucius Institute and Mons University, who introduced the cultural connotations and traditions of the Mid-Autumn Festival in both Chinese and English [2] - Young students recited famous Chinese poems and also performed works by French and American poets, highlighting the universal appeal of poetry [2] Performances and Engagement - Various performances such as flute music, dance, and children's songs were presented, creating a lively atmosphere filled with applause and laughter [3] - The event concluded with participants enjoying mooncakes, symbolizing reunion, while engaging in calligraphy and appreciating the depth of Chinese culture [3]