《花与绯想》
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一年赚近50亿、畅销榜Top5,北京厦门厂商真会搞钱
3 6 Ke· 2026-01-30 11:46
2025年,女性向游戏没出现太多新品,然而,有一个女性玩家为主的品类却焕发出了新活力——休闲游戏赛道。它在游戏社区里通常不作为"女性向游 戏"被讨论,但公认女性玩家占大头。 这个品类的国产TOP级产品——北京柠檬微趣《Gossip Harbor》,全年累计分成后收入达5.5亿美元,高于《崩坏:星穹铁道》《恋与深空》《金铲铲之 战》《原神》等一众二游乙游自走棋产品(Appmagic数据),上线以来收入不断攀升。 这个品类的国产新秀产品——厦门麟贝互娱《我的花园世界》,APP端和小游戏端双开花,APP版本这个月刚刚冲入畅销榜TOP5,日常在TOP30左右徘 徊,小游戏版本也是畅销榜常客。 素来低调的休闲品类背后,隐藏着怎样的金矿? 柠檬微趣出海记 在海外,尤其是北美市场,三消已经成为益智休闲游戏中的中流砥柱。然而,柠檬微趣的二合游戏另起炉灶,在三消为王的休闲品类里撕开了一道口子。 2025年全球内购收入前五的休闲游戏里,只有《Gossip Harbor》一款二合游戏,在Dream Games、King这类老牌龙头企业维持着两位数收入增速或负增长 时,柠檬微趣达到了165%的收入增速。 从2014年推出三消力作《宾 ...
网络游戏股集体走强,游戏ETF华泰柏瑞、游戏ETF涨超2%,年内涨50%
Ge Long Hui· 2025-08-26 10:05
Group 1 - The A-share market for online gaming stocks has shown strong performance, with Sanqi Interactive Entertainment hitting the daily limit and reaching a new high since December 2023, while Icefire Network rose over 5% [1] - The gaming ETF from Huatai-PineBridge has increased by over 2%, with a year-to-date gain of 50% [2] - The gaming ETF tracks the CSI Animation and Gaming Index, reflecting the overall performance of A-share listed companies in the animation and gaming industry [3] Group 2 - Sanqi Interactive Entertainment announced a projected revenue of 8.486 billion yuan and a net profit of 1.4 billion yuan for the first half of 2025, representing a year-on-year growth of 10.72%. The company plans to distribute a cash dividend of 2.10 yuan per 10 shares, totaling approximately 462 million yuan [3] - The National Press and Publication Administration approved a record 166 domestic online games on August 25, marking a historical high. In the first eight months of this year, 1,050 domestic game licenses have been issued, significantly higher than the 850 issued during the same period last year [4] - The gaming industry in China continued to grow in July 2025, with the domestic market size reaching 29.084 billion yuan, a year-on-year increase of 4.62%. Mobile gaming grew by 0.92%, while client games saw a 16.56% increase [4]