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“世界超市”新变化:圣诞用品出货忙 商户创新谋突围
上海证券报记者日前在义乌国际商贸城圣诞专区内调研看到,从传统圣诞树、彩灯到新式智能装饰,节 日商品琳琅满目,经营户一边用多语种接待来自世界各地的采购商,一边快速记录订单信息,现场一派 忙碌景象。在十几公里外的加工工厂与仓储区,流水线全速运转,一箱箱封装完毕的货物正被发往世界 各地。 "世界超市"新变化: 圣诞用品出货忙 商户创新谋突围 ◎记者 杨烨 8月热浪蒸腾,"世界超市"义乌进入圣诞用品发货的最后冲刺期。 今年,义乌圣诞用品出口的生产和出货高峰较往年提前1至2个月,拉美、共建"一带一路"国家等成为新 的增量市场。当前,国际贸易环境更趋复杂,越来越多的义乌企业主动转型,通过产品创新与品牌建设 打造"护城河",力求在逆势中实现突围。 外国采购商正在义乌国际商贸城圣诞专区采购圣诞用品。 记者 杨烨 摄 抢时间窗口 圣诞用品出货期提前 俊洪圣诞负责人蒋江平的商铺里,挂满了各式圣诞服装与节日配饰。作为深耕海外市场的商户,其产品 远销欧洲、南美等数十个国家。 "今年的圣诞订单周期明显提前了。"蒋江平说,往年圣诞用品的出货高峰通常集中在6至8月,今年从4 月便已开启备货出货模式,部分急单甚至在2月、3月就启动生产。"客 ...
美国抢货 vs 中国爆单,义乌何以占鳌头?
Zhong Guo Xin Wen Wang· 2025-05-17 02:52
Core Insights - The article highlights the significant increase in container shipping orders from China to the U.S. following the mutual tariff reductions, with a reported surge of nearly 300% in bookings [1][3] - Chinese merchants, particularly in Yiwu, are rapidly resuming exports to the U.S. market, indicating a strong recovery in trade activities [3][6] - The adjustments in tariff policies are seen as beneficial for Chinese exporters, with many businesses planning to expand their market reach and diversify their product offerings [5][6] Group 1: Trade Dynamics - Following the tariff adjustments, the average booking of containers surged from 5,709 to 21,530 within a week, marking a 277% increase [1] - Yiwu, known as a major hub for small commodities, is experiencing a revival in trade, with local businesses quickly ramping up production to meet U.S. demand [3][6] - The U.S. market is perceived as essential, with Yiwu merchants expressing confidence in their ability to adapt and find alternative markets if necessary [10][11] Group 2: Economic Impact - Yiwu's total import and export value reached 668.93 billion yuan in 2024, reflecting an 18.2% year-on-year growth, with exports alone amounting to 588.96 billion yuan, up 17.7% [13] - The city has diversified its trade relationships, with significant growth in exports to Africa, Latin America, and ASEAN countries, indicating a strategic shift towards broader market engagement [13] - Yiwu's international trade ecosystem is expanding, with over 1.2 million business entities operating in the area, showcasing its importance in China's trade landscape [20]