Core Insights - The report highlights the commitment of Shandong's insurance industry to enhance people's well-being through risk protection, financial intermediation, and social management, aligning with national and provincial government directives [1] Group 1: Medical Insurance - In 2024, Shandong's insurance sector emphasizes "insurance for the people," contributing to the medical insurance system with over 89 million insured individuals, effectively preventing poverty due to illness [2] - The "Hui Min Bao" program, a customized commercial medical insurance, covered approximately 9.03 million people in 2024, with total claims amounting to 747 million yuan [2] - Major insurance companies are actively involved in long-term care insurance to support families affected by disabilities [2] Group 2: Pension Insurance - The insurance industry plays a crucial role in enhancing the pension system, with China Life's commercial pension stock reaching 1.326 billion yuan in 2024 [3] - Tai Ping Pension Insurance added 1.102 billion yuan in assets for commercial pensions, serving over 3,000 clients [3] - Personal pension premiums for People's Life increased by 139% year-on-year, amounting to 366,000 yuan [3] Group 3: Property Insurance - People's Insurance Company of China (PICC) paid out 382 million yuan for disaster-related claims, handling over 8,000 cases [4] - Tai Ping Property Insurance provided risk coverage of 13.085 billion yuan for 1.362 million acres of farmland [4] - The "Hui Nong Xiang Ju Bao" product offered comprehensive risk protection worth 482.8 billion yuan to 295,000 rural residents [4] Group 4: Service Enhancement - The insurance industry focuses on improving service quality by integrating technology and human care, providing tailored services for special groups [5] - China Life's "Silver Age Health Project" insured 8.15 million elderly individuals, with a risk coverage exceeding 590 billion yuan [5] - Companies like Tai Kang Life are creating a "insurance + healthcare" ecosystem to meet diverse elderly care needs [5] Group 5: Technological Innovation - The adoption of AI and big data significantly enhances service efficiency, with Ping An Life implementing a "smart customer service" project for 24/7 operations [6] - Tai Ping Life's integration of intelligent review processes has improved claims efficiency [7] - The "Tian Kang Health Pass" project allows for immediate claims processing upon hospital discharge, with 43,000 claims processed in 2024, totaling 56.61 million yuan [7]

Core Insights - The insurance industry is increasingly playing a vital role in rural revitalization through innovative products, optimized service models, and technology empowerment [1][6][7] Group 1: Agricultural Insurance Development - The agricultural insurance product system has significantly expanded, covering major crops and local specialty products, with a total insurance premium scale of 152.1 billion yuan, providing risk protection exceeding 5 trillion yuan for 147 million households [2] - In 2024, China Life Property & Casualty Insurance plans to cover over 11.5 million acres of major grain crops, providing risk protection of approximately 80.5 billion yuan [2] Group 2: Innovative Insurance Products - Insurance companies are launching specialized insurance products based on local resources, such as pomegranate planting insurance in Shandong and apple industry chain insurance in Gansu [3] Group 3: "Insurance+" Service Model - The insurance industry is evolving from simple risk compensation to a comprehensive service model that supports rural industry development, exemplified by the "breeding insurance + live collateral loan" model in Shanxi [4] Group 4: Personal Risk Protection - The insurance sector is also providing personal risk protection for local residents, with China Life offering over 28 billion yuan in personal risk coverage for nearly 490,000 people in targeted poverty alleviation areas in 2024 [5] Group 5: Technology Empowerment - The application of technologies such as big data and satellite remote sensing is reshaping agricultural insurance services, enhancing the precision and efficiency of underwriting and claims [6][7] - China Life Property & Casualty Insurance is promoting disaster monitoring and early warning systems to improve risk management capabilities [7]