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基金经理“晒实盘”背后:投资陪伴还是营销新招?合规边界在哪?
Jing Ji Guan Cha Wang· 2025-07-13 02:24
Core Viewpoint - The trend of fund managers publicly sharing their real investment portfolios, known as "晒实盘," has gained attention, with mixed reactions from the market regarding its implications for investor behavior and transparency [2][8]. Group 1: Fund Managers' Activities - Several fund managers, including Liu Junwen from Xinyuan Fund and Ren Jie from Yongying Fund, have participated in the "晒实盘" initiative, showcasing their investment strategies and real-time portfolio updates [2][3]. - Ren Jie reported a return of 62.21% on his fund since inception, with total assets reaching 214,100 yuan as of July 11 [3]. - Liu Junwen's portfolio, named "防守反击赢," has seen a slight loss of approximately 2,700 yuan since its inception, with current assets at 113,480 yuan [5]. Group 2: Market Reactions - The initiative has been met with support from some industry professionals and investors, who believe it fosters a closer relationship between fund managers and investors, promoting rational responses to market fluctuations [2][6]. - Conversely, there are concerns that this practice may devolve into a marketing strategy that encourages investors to follow trends blindly, potentially overlooking risk management [8]. Group 3: Transparency and Trust - Fund managers argue that sharing their real portfolios enhances transparency and builds trust with investors, as it reduces information asymmetry [6][8]. - The practice is seen as a way to communicate long-term investment strategies and encourage rational investment behavior among investors [6][7]. Group 4: Potential Risks and Concerns - There are warnings about the potential for "晒实盘" to be misused as a marketing tool, which could lead to compliance issues and a lack of proper risk disclosure [8]. - The industry faces challenges in balancing increased interaction with compliance and investor education, as poor performance could lead to reduced transparency and trust [8].