今年以来，A股市场交投活跃，近期，A股日均成交额更是持续站稳万亿元大关。随之而来的是，AI投 顾管理规模呈现爆发式扩张。AI投顾智能体逐渐成为各大券商、投顾平台的"标配"，行业从"人海战 术"迈向"算法红利"时代。 根据最新数据，A股投资者数量已突破2.4亿户，相当于每6个中国人就有1个股民。值得关注的是，A股 市场中，信息差、知识差、情绪差仍是普通投资者面临的老问题，不过，AI正尝试把投研产能"翻 译"成简明可执行的投资提示，让专业服务从少数人的特权变成多数人的工具。 AI投顾智能体使用体验如何？普通投资者能享受到怎样的普惠投研服务？近期，南方都市报、南都大 数据研究院课题组对同花顺问财、东方财富妙想和九方灵犀3款主流AI投顾智能体进行了测评。在本次 测评中，课题组从普通投资者视角出发，围绕投资分析中常用的热点解读、条件选股和诊股分析三大核 心功能场景，模拟用户需求对三款AI投顾智能体进行了多轮提问测评。根据测评对比，三款AI投顾智 能体各有特点，同花顺问财的口语化语义理解和可视化输出表现较好，东方财富妙想更能融合专业研报 等多信源信息，进行分析整合输出，而九方灵犀则在回答输出中表现出较强的思维链决策推理、 ...

Core Viewpoint - The rise of AI-driven investment advisory services is reshaping the traditional investment consulting landscape, driven by regulatory changes and evolving investor demands for personalized and efficient services [5][6][7][9]. Group 1: Industry Background - The investment advisory industry in China faced significant challenges from 2010 to 2016, leading to a proliferation of licensed institutions, which resulted in regulatory scrutiny and the eventual cessation of new advisory licenses in 2016 [5][6]. - As of April 2024, only 78 institutions hold the Securities Investment Consulting Business Qualification Certificate, indicating a shift to a stock competition phase in the industry [6][7]. - Traditional advisory services are characterized by a high client-to-advisor ratio, with an average of 2,750 clients per advisor in China compared to 156 in the U.S., highlighting inefficiencies in personalized service delivery [8][21]. Group 2: AI and Smart Advisory - The emergence of AI models presents a new approach to investment advisory, allowing for real-time analysis and personalized recommendations, which traditional methods struggle to provide [10][17]. - Smart advisory services are increasingly integrating real-time data and personalized insights, enhancing the overall user experience compared to traditional models [17][19]. - The ability to access timely information, such as earnings call transcripts, significantly improves the efficiency of smart advisory services, addressing the information gap between individual investors and institutions [18]. Group 3: Market Opportunities - The traditional advisory model's limitations create opportunities for smart advisory services to capture the "long-tail market," which consists of clients that are not effectively served by conventional methods [23][25]. - The growing interest in smart advisory services among retail investors is evident, with significant subscription numbers reported for platforms like Tonghuashun, indicating a potential revenue stream for these services [24]. - The projected revenue from smart advisory services for Tonghuashun could reach between 384 million to 745 million yuan annually, showcasing the financial viability of this market segment [24].