Workflow
中国航母纪念酒
icon
Search documents
品质立身 文化筑基 洋河股份:致力民族品牌高质量发展
Ren Min Wang· 2026-01-09 01:19
"海宽广,纳九州百川;天高远,容山河万里;梦绽放,汇亿万力量。"作为中国白酒行业知名品牌,江 苏洋河酒厂股份有限公司(简称"洋河股份")始终坚持"为人民美好生活而酿造"的发展理念,在时代浪潮 中锚定高质量发展方向,通过夯实品质根基、厚植匠心文化、矢志创新立业,汇聚民族品牌高质量发展 的力量。 责任为本 践行民族品牌使命担当 2025年10月23日,由洋河股份组织的"飞天逐梦 问鼎苍穹"梦想观礼营公益活动举行,来自世界各地的 洋河伙伴共同见证长征五号运载火箭成功发射。一直以来,洋河股份将支持国家航空航天事业作为民族 品牌的责任担当,将普通人的航天梦与大国重器的腾飞时刻紧密相连。 洋河股份一直抱有"报国报民报一方"的企业情怀。从"梦之蓝公益基金"到"圆梦教育发展基金",二十余 载助学足迹遍布全国;与中国航天基金会深度合作,设立钱学森书屋、航天奖学金,点燃青少年星辰梦 想;联合"中船文创"推出"中国航母纪念酒"致敬大国重器……洋河股份始终将企业发展融入国家发展大 局与社会公益事业。2025年11月,洋河股份被江苏省人民政府授予第七届"江苏慈善奖",是30家"最具 爱心慈善捐赠企业或单位"之一。 品质为基 擦亮中华老 ...
从星辰大海到烟火人间 洋河股份以“蓝色桥梁”践行责任担当
Xin Hua Cai Jing· 2025-12-02 13:25
作为行业领军企业,近年来,洋河持续构建多元立体的公益矩阵,以更具格局、更富温度的品牌形象, 践行"兼济天下"的企业情怀,在时代画卷中彰显深厚的责任担当。 筑梦苍穹:创新公益模式助力强国梦 航天事业是国家综合实力与民族未来的集中体现。从"北斗"组网到"天问"探火,我国航天事业跨越式发 展,离不开一代代航天人的不懈探索,也少不了社会力量积极参与。洋河以创新模式助力航天事业,成 为响应国家战略、履行社会责任的生动实践。 自2019年起,洋河成为中国航天事业合作伙伴,积极助力航天事业发展,通过资金支持、科普教育、文 创开发、人才培养等多维度举措,推动航天精神与社会公益深度融合。随着双方合作的持续深化,2023 年,洋河升级为战略合作伙伴,合作方式和投入模式持续深化。2024年,洋河创新推出"百万航天合伙 人计划",截至2025年年中,该计划参与人次突破百万,有力推动航天公益事业的社会化,大大提升了 大众参与度。 科学普及方面,洋河联合中国航天基金会开展"航天科普进校园"活动,深入全国数十所偏远地区中小 学,举办讲座与互动体验数百场,惠及数万青少年。在神舟二十号载人飞船发射当日走进甘肃酒泉天仓 小学,举办"爱心圆梦·情 ...
洋河:以海天梦想筑起民族担当
Bei Jing Wan Bao· 2025-11-13 09:06
Core Viewpoint - The article highlights the deep connection between the Chinese aerospace industry and the national brand "Yanghe," showcasing how the company integrates its brand ethos with national aspirations and social responsibility through various initiatives and partnerships [1][2][13]. Group 1: Company Initiatives - Yanghe has committed to a long-term partnership with the Chinese aerospace industry, pledging an additional 15 million yuan in donations from 2023 to 2025, bringing the total investment to over 30 million yuan for aerospace technology research and public education [4]. - The "Million Aerospace Partners Program" allows consumers to contribute to the aerospace public welfare fund with each purchase of a specific product, raising over 5 million yuan and engaging over a million consumers in the "aerospace dream" [4][5]. - Yanghe has established "Aerospace Classrooms" in remote schools, reaching thousands of children and promoting interest in aerospace through interactive learning experiences [5]. Group 2: Cultural and Educational Contributions - Yanghe's "Dream Plan" has invested 13 million yuan over four years to support underprivileged students in Guizhou, helping 201 students gain admission to top universities [9]. - The company launched the "Dunhuang Guardian Plan" to protect and digitize cultural heritage, integrating Dunhuang culture into product design, thereby promoting cultural awareness [10]. - Yanghe's commitment to education and cultural preservation reflects its broader social responsibility, aiming to nurture future generations while preserving national heritage [10][12]. Group 3: Community Engagement and Disaster Response - Yanghe has demonstrated its commitment to community support by donating 10 million yuan for disaster recovery efforts following a recent earthquake in Tibet, showcasing its role as a responsible corporate citizen [12]. - The company's proactive response to various natural disasters highlights its dedication to social responsibility and community welfare [12][13]. - Yanghe's initiatives are designed to resonate with the public, reinforcing the idea that corporate responsibility is intertwined with national and community needs [13].