享界全新旅行车

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享界发布全新车标,与用户共塑豪华新范式
Jing Ji Wang· 2025-07-09 09:59
Core Viewpoint - The event "Enjoying Self-creation" 2025 Star Enjoy User Night showcased the launch of a new car logo by Huawei and BAIC Group, emphasizing the brand's commitment to user engagement and high-quality manufacturing [1][9]. Group 1: New Logo and Design - The new logo features a hexagonal design that continues the family lineage of Harmony Intelligent Driving, incorporating a silver ratio and G3 curvature to enhance visual rhythm [3]. - The logo's dual-layer design symbolizes a romantic connection with users, with the upper layer representing star-like radiance and the lower layer showcasing intricate micro-level electroforming craftsmanship [3]. Group 2: Sales Performance - In June, the Enjoy S9 model achieved impressive sales, delivering 4,154 units in a single month, securing the top position in the sales of new energy sedans above 300,000 units [5]. Group 3: Super Factory Experience - The Enjoy Super Factory in Beijing has become a popular destination for users, allowing them to witness the production process firsthand, which enhances trust in the brand [5]. - The factory integrates digital flexible production lines, AI quality inspection, and ADS intelligent driving calibration, showcasing advanced manufacturing capabilities [5]. Group 4: User-Centric Approach - The factory emphasizes transparency in manufacturing processes, fostering a strong connection with users by openly sharing how and for whom the cars are made [7]. - User-selected configurations are quickly translated into precise production instructions, ensuring that each vehicle meets individual preferences [5]. Group 5: Future Product Launch - A new travel vehicle from Enjoy is set to launch in the fall, further expanding the product lineup and demonstrating the brand's dedication to understanding user needs [9]. - The brand's journey towards high-end manufacturing is rooted in deep insights into user demands and a relentless pursuit of product quality [9].
享界“发标”!余承东、张建勇、沈腾齐现身
Zhong Guo Ji Jin Bao· 2025-07-08 16:20
鸿蒙智行"第三标"落地 享界星型车标发布 享界星型车标"寰宇之星"正式发布。享界汽车的英文名字"STELATO"被放在了LOGO的正中央,周围还用了星光的设计元素。 据悉,其承载着品牌"手可摘星"的浪漫愿景,延续一贯的寰宇美学设计,在为享界品牌增添更加鲜明的视觉标识的同时,更进 一步提升享界品牌豪华高端定位。 【导读】2025享界用户星享之夜举办,余承东、张建勇共同发布享界车标,演员沈腾现身 中国基金报记者 张燕北 7月8日晚,2025享界用户星享之夜举行。活动现场,华为常务董事、终端BG董事长余承东与北汽集团党委书记、董事长张建勇 共同发布享界星型车标。至此,鸿蒙智行"第三标"落地。 张建勇表示,有华为这样的"最强队友"并肩前行,相信享界必将成为中国高端智能汽车的"技术灯塔"。 余承东表示,享界凝聚了北汽和华为双方多年来在高端制造、科技领域的深厚积淀。他还透露,享界全新旅行车将于今年秋季 上市。 随着享界车标的正式发布,鸿蒙智行已有"三界"(问界、尊界、享界)正式发布车标。余承东介绍,包括暂未有产品上市的尚 界在内,鸿蒙智行"五界"车标均会采用六边形轮廓,拥有拼接出宇宙轮廓的无限的可能性。 享界是鸿蒙智行与 ...
享界“发标”!余承东、张建勇、沈腾齐现身
中国基金报· 2025-07-08 16:01
【导读】 2025 享界用户星享之夜举办,余承东、张建勇共同发布享界车标,演员沈腾现身 中国基金报记者 张燕北 7 月 8 日晚, 2025 享界用户星享之夜举行。活动现场,华为常务董事、终端 BG 董事长余 承东与北汽集团党委书记、董事长张建勇共同发布享界星型车标。至此,鸿蒙智行 " 第三标 " 落地。 余承东表示,享界凝聚了北汽和华为双方多年来在高端制造、科技领域的深厚积淀。他还透 露,享界全新旅行车将于今年秋季上市。 鸿蒙智行 " 第三标 " 落地 享界星型车标发布 享界星型车标 " 寰宇之星 " 正式发布。享界汽车的英文名字 "STELATO" 被放在了 LOGO 的正中央,周围还用了星光的设计元素。 据悉,其承载着品牌 " 手可摘星 " 的浪漫愿景,延续一贯的寰宇美学设计,在为享界品牌增 添更加鲜明的视觉标识的同时,更进一步提升享界品牌豪华高端定位。 " 享界车标是最闪耀、最浪漫的车标,设计灵感来自 ' 寰宇之星 ' ,以六边形为骨架,延续 了鸿蒙智行的家族基因。 " 余承东介绍,并通过白银比例与 G3 曲率重构视觉节奏,让硬朗 轮廓多了份东方特有的 " 留白 " 意境。 随着享界车标的正式发布,鸿 ...