9月26日，鸿蒙智行宣布，尊界S800上市四个月大定达1.5万台。尊界S800是华为与江淮汽车合作的尊界 品牌首款车型，官方售价70.8万-101.8万元。 ...

Core Viewpoint - Huawei has transitioned from a technology provider to a significant player in the automotive industry, establishing a comprehensive sales and service network while maintaining control over its brand and operations [7][28][30]. Group 1: Huawei's Automotive Strategy - Huawei's automotive business has evolved from initial skepticism to becoming a key partner for various car manufacturers, now collaborating with eight major state-owned car companies [7][8]. - The company has developed a structured sales model called "Hongmeng Zhixing," which integrates sales, delivery, and service functions under a unified management system [14][22]. - The sales strategy has shifted from a dual-channel approach to a more centralized model, allowing Huawei to exert greater control over the customer experience and operational standards [12][14][17]. Group 2: Sales and Distribution Channels - The establishment of "Hongmeng Zhixing" user centers has allowed Huawei to rapidly expand its service network by converting existing luxury brand showrooms into its own centers [18][19]. - Different types of stores, such as direct stores, authorized experience stores, and user centers, have been created to cater to various sales and service needs [21][22]. - The sales process emphasizes a standardized approach, with strict adherence to Huawei's operational guidelines to ensure a consistent customer experience across all locations [24][25]. Group 3: Product Development and Market Positioning - Huawei's product development strategy is heavily influenced by user feedback, allowing it to create vehicles that resonate with consumer needs, particularly in the high-end market [26][30]. - The company aims to position itself as a "super supplier" rather than a traditional car manufacturer, focusing on providing comprehensive solutions for smart vehicles [30][32]. - Huawei's approach to automotive sales reflects its broader strategy of leveraging its technological expertise while avoiding the pitfalls of direct vehicle manufacturing [28][32].

每经AI快讯，9月25日，鸿蒙智行官方微博发文称全新问界M7建议零售价27.98万起，11月3日前下定， 享至高6万元首销权益。 ...

Core Insights - Huawei has established a significant presence in the automotive industry, evolving from a cautious entry to becoming a key player with a comprehensive sales and service model [3][26][30] - The company has developed a standardized operational methodology for its automotive sales, ensuring a consistent customer experience across various channels [25][21] - Huawei's strategy has shifted towards a more integrated approach, consolidating control over sales, delivery, and service processes within its automotive ecosystem [10][12][11] Group 1: Sales and Distribution Strategy - Huawei's automotive sales model has transitioned from a fragmented approach to a more unified system, with the establishment of the "Hongmeng Intelligent Travel" user centers [11][12] - The company has implemented a detailed and standardized operational framework for its dealerships, including specific guidelines for store layout, staff training, and customer interaction [22][23] - The sales channels have evolved to include various types of stores, such as direct sales stores, authorized experience stores, and user centers, each with distinct functions [19][18] Group 2: Market Position and Partnerships - Huawei has expanded its partnerships with multiple domestic and international automotive manufacturers, significantly increasing its influence in the market [2][26] - The company has successfully penetrated the market with over 930,000 vehicles equipped with its technology, showcasing its growing footprint in the automotive sector [2] - The shift in Huawei's role from a technology provider to a brand co-builder indicates a strategic move to deepen its involvement in the automotive industry [26][30] Group 3: Challenges and Adaptations - Early challenges in the automotive sales process highlighted the complexities of managing sales and service across different entities, leading to a reevaluation of its operational model [9][10] - The company has faced pressure to maintain customer satisfaction amid rapid sales growth, necessitating the establishment of additional service points and user centers [16][17] - Huawei's approach to automotive sales reflects a broader trend of adapting to market feedback and continuously iterating on its business model to optimize performance [20][32]

配置层面 定价： 增程版15.98万元起步，纯电版16.58万元起，低于预售价格1万元，定价基本符合预期。首批车辆已开启全国发运。 尺寸&外观&续航： 车身尺寸4780*1910*1664mm，轴距2840mm，定位中型SUV。采用鸿蒙智行家族式圆润设计，封闭式前脸搭配细长大灯组，配备机械式门 把手适配复杂气候。增程版CLTC纯电续航235km，综合续航1360km；纯电版提供525-655km续航版本。 座舱&空间： 全系5座布局，后排腿部与头部空间均超1米，座椅支持27°/32°椅背角度调节。后备箱常规容积601L，纯电版额外配备124L前备箱。搭载鸿蒙座 舱与星环散射体音响，语音交互支持大模型赋能。 竞品对比： 在价格层面高于零跑C11 1万元左右，轴距略小于C11。华为智驾/座舱功能下放至20万元以下，Max版配备与问界M9同款的192线激光雷达、11个摄像头、3个 4D毫米波雷达和12个超声波雷达，支持高速/城市领航辅助、智能泊车和全向防碰撞系统。Pro版则采用视觉方案ADS SE，配备25个传感器，满足基础智驾需 求。智驾能力显著好于竞品。 订单跟踪： 上市前小定16万台。 1h大定1万台 如果需 ...

作者 / 涂彦平 编辑 / 黄大路 设计 / 土 豆 有人说，车企搞发布会，往往会先找大师算一算日子，但不知为什么，2025鸿蒙智行秋季新品发布会还是赶上了据说可能是建国以来登陆珠江口的最 强台风——"桦加沙"。 2025年9月23日，一部分媒体被取消航班，一部分媒体虽然位移到了深圳但也只能窝在酒店观看线上发布会。原本备受期待的尚界H5发布会成了一场 无观众在场的演出。 不过，当尚界H5在长达将近两个小时的发布会中作为压轴产品出现在舞台上时，人们忽然就有了一种新的领悟。 这款中型SUV与17级台风天气如此巧妙契合，同样是呼风唤雨的狠角色，不正是主流车市的"桦加沙"吗？ 上述参数的对比，坦然地写在PPT上，一切解释权归余承东所有。 安全方面，尚界H5不但有全向防碰撞能力，越级支持eAES增强型自动紧急转向辅助，同级唯一后向横穿目标制动，更支持误挂挡踩油门防碰撞。 当然，尚界H5最大的亮点还是"真正的智能来到了这个级别"。 顶着最亲民鸿蒙智行产品的标签，尚界H5甫一登场就显露出了超级吸引力。自8月25日开启小订以来，这款新车小订破16万台，其中顶配Max版占比 超75%。 发布会现场，上汽集团总裁贾健旭走上台，宣 ...

Core Insights - The launch of the Shangjie H5 marks the introduction of a new automotive brand developed through the collaboration between Huawei and SAIC Motor, utilizing the Hongmeng Intelligent Driving model [2] - The Shangjie H5 is priced starting at 159,800 yuan and is equipped with the Huawei ADS 4 advanced driver assistance system, making it the first model under 200,000 yuan to feature this technology [2] - Analysts from Huachuang Securities and Dongfang Securities express optimism regarding the market potential and sales outlook for the Shangjie brand, highlighting its competitive advantages and strong market positioning [2] Company Collaboration - The partnership between SAIC Motor and Huawei combines SAIC's extensive experience in manufacturing and supply chain management with Huawei's expertise in smart technology and product definition [2] - This collaboration is expected to create a complementary advantage, enhancing the overall competitiveness of the Shangjie brand in the automotive market [2] Market Potential - The Shangjie brand is positioned as the first entry into the economy car segment within the Hongmeng Intelligent Driving framework, indicating a significant market opportunity and high sales ceiling [2] - The Shangjie H5 is anticipated to attract considerable market attention due to its competitive pricing and advanced features, contributing to a positive sales forecast [2]

Core Viewpoint - The launch of the Shangjie H5 marks a significant step for Huawei and SAIC, as it introduces the Huawei QianKun Intelligent Driving ADS 4 in a vehicle priced below 200,000 yuan, expanding the accessibility of advanced smart automotive technology [3][4]. Group 1: Product Launch and Features - The Shangjie H5 is the first model resulting from the deep collaboration between SAIC and Huawei, aiming to make flagship smart vehicles more accessible to the general public [4][5]. - The vehicle features the Huawei QianKun Intelligent Driving ADS 4, equipped with three 4D millimeter-wave radars and the only model in its class with a 192-line laser radar, providing comprehensive sensing capabilities [4]. - The Shangjie H5 offers an electric version with a maximum range of 655 km and a low energy consumption of 13.4 kWh per 100 km, while the range-extended version has a total range of 1,360 km with a fuel consumption of only 4.44 L per 100 km [4]. Group 2: Market Response and Sales - Since the start of pre-orders on August 25, the Shangjie H5 has received over 160,000 reservations, with more than 75% for the top configuration, indicating strong consumer confidence in the Huawei technology [6]. - The overall delivery of the Hongmeng Intelligent Driving series has surpassed 930,000 units, with several models performing exceptionally well in sales [8]. - The Wanjie M8 has maintained its position as the sales champion in the 400,000 yuan and above segment for four consecutive months, with cumulative deliveries reaching 94,000 units [8].

Core Viewpoint - Huawei's new AITO Wenjie M7 was launched, showcasing significant upgrades in design, performance, and technology after three years of investment totaling 4 billion yuan [2]. Group 1: Product Features - The new AITO Wenjie M7 has a body size of 5080×1999×1780mm and a wheelbase of 3030mm, providing an effective cabin space of 3434mm and a drag coefficient of 0.249 [2]. - It offers multiple color options including Coral Red, Island Blue, and Warm Cloud White, along with various interior color choices [2]. - The cabin features a 16.1-inch 3K floating screen and a 17.3-inch rear entertainment screen, with a 57% improvement in clarity for the 26-inch WHUD [2][3]. Group 2: Comfort and Convenience - The M7 includes zero-gravity seats for both the driver and front passenger, with various adjustments and comfort features such as heating and ventilation [3]. - The vehicle provides a spacious second-row legroom of 1030mm and includes 26 comfort configurations, such as a 7.3L cooling box and privacy sunshades [3]. Group 3: Technology and Performance - The M7 is built on the full-blooded Tuling platform, integrating Huawei's advanced driving technologies, including ADS and dynamic torque control [4]. - The range-extended version has a comprehensive CLTC range of 1625km and a pure electric range of 315km, with a fuel consumption of 5.6L per 100km [4]. - The vehicle is equipped with a high-capacity 100 kWh battery, supporting a pure electric long-range version with a CLTC range of 710km [4]. Group 4: Safety and Autonomous Driving - The M7 features a comprehensive sensing system with 34 sensors and an advanced collision avoidance system, enhancing safety in extreme weather conditions [4]. - The ADS 4 system has doubled decision-making speed and improved traffic efficiency by 20%, with a 70% reduction in emergency braking [4]. Group 5: Pricing - The starting price for the range-extended version of the AITO Wenjie M7 is 279,800 yuan, while the pure electric version starts at 319,800 yuan [5].

余承东首先分享了鸿蒙智行旗下车型表现：享界S9T上市一周大定突破13000辆；问界M8连续4个月40 万以上销量冠军，累计交付量94000辆；问界M9上市18个月，位居50万以上销量冠军，累计交付量 240000辆。另外问界M9今年上半年净推荐值为85.2%，连续两期新能源汽车用户净推荐值第一。 责任编辑：何俊熹 新浪科技讯 9月23日晚间消息，在今日的鸿蒙智行秋季新品发布会上，华为常务董事、终端BG CEO余 承东发表演讲。 ...