2025年12月17日，乳业生物技术国家重点实验室第三届学术委员会第5次会议暨上海乳业生物工程技术 研究中心技术委员会会议在沪圆满召开。会议总结了乳业生物技术国家重点实验室的重要工作进展与战 略成果，深入研讨了乳业生物技术前沿方向与未来发展路径，为下一阶段的科技创新与产业赋能规划了 清晰蓝图。 乳业生物技术国家重点实验室学术委员会主任陈卫院士、副主任任发政院士、副主任贾伟平院士，上海 市科委相关领导，光明乳业党委书记、董事长黄黎明，以及实验室与工程技术研究中心的多位委员与专 家学者出席本次会议。 筑强创新引擎夯实乳业根基 在核心种源关键技术领域，国重室破解乳业难题，光明种公牛"冠军侯"以GTPI值3389、全球排名第92 位的卓越成绩，成功跻身国际权威的Top200 TPI@Genomic Young Bull榜单前百强。这是中国种公牛首 次登临该国际育种排行榜，标志着我国在乳业——优秀种质资源领域实现了历史性跨越。 在从"基础挖掘"到"终端应用"的转化方面，国重室实施"光明菌、好酸奶"战略，核心自主菌株已成功赋 能光明莫斯利安酸奶、光明噜渴、光明健能全家护即食型益生菌、光明皓高儿童配方粉等一系列高端产 品， ...

Core Insights - The event "I am a Shareholder" held by Bright Dairy successfully showcased the company's commitment to high-quality dairy products and its innovative strategies in the industry [1][5]. Company Overview - Bright Dairy is a leading high-end dairy product provider in China, aiming to become "the best dairy company in China" by ensuring consistent high-quality products and services through a full industry chain approach [2][9]. - The company has been recognized for its quality, winning the Shanghai Mayor's Quality Award in 2020, becoming the first food enterprise to receive this honor since the award's inception in 2008 [9]. Innovation and R&D - Bright Dairy has significantly increased its R&D investment, with expenses reaching 62.24 million yuan in the first half of the year, marking a 41.49% year-on-year increase [2]. - The company focuses on basic research in dairy products, exploring new technologies in areas such as strain selection and gut health, while also enhancing product quality with innovations like the Bright Youbei 5.0 ultra-fresh milk [2][7]. Production and Quality Control - The company employs advanced production techniques, including ceramic membrane filtration and steam injection sterilization, to reduce energy consumption and carbon emissions while preserving nutritional quality [2]. - During the factory tour, investors observed the highly automated production lines and strict quality control measures, reinforcing the company's commitment to product quality [4]. Industry Position and Market Trends - Bright Dairy's integrated industry chain strategy enhances operational efficiency, reduces costs, and strengthens market resilience, allowing better control over product quality [3]. - The dairy industry is experiencing growth in low-temperature dairy products like pasteurized milk, driven by rising health awareness among consumers and advancements in cold chain logistics [3]. Strategic Development - The company has upgraded its fresh milk strategy since 2019, lowering pasteurization temperatures to retain active substances in milk and optimizing packaging to extend shelf life [6]. - Bright Dairy aims to maintain its leading market share in fresh milk and will continue to innovate and upgrade its products to meet diverse consumer needs [6][8].

Core Viewpoint - The article highlights the successful collaboration between Shanghai's optimized business environment and Bright Dairy's strategic upgrades, showcasing a model for urban development and corporate growth through institutional innovation [1][7]. Group 1: Business Environment and Institutional Innovation - Shanghai has implemented an iterative business environment action plan for eight consecutive years, which has provided a fertile ground for Bright Dairy to capture development benefits from policy optimizations [2][7]. - The "Leading Fresh" strategy of Bright Dairy has been supported by the city's institutional framework, enabling the establishment of a comprehensive modern dairy industry chain from research and development to logistics and service [2][4]. Group 2: Digital Transformation and Technological Advancements - Bright Dairy's digital transformation aligns with Shanghai's evolving business environment, allowing the company to enhance brand renewal and technological upgrades, thus accelerating the traditional dairy industry's shift towards high-end, green, and intelligent production [4][5]. - The company has launched various innovative products, such as the Bright Youbei 5.0 ultra-fresh milk and high-protein fermented milk, to meet diverse consumer needs while transitioning from selling products to offering services through the "Bright Anytime" platform [7][9]. Group 3: Community Engagement and Social Responsibility - Bright Dairy has introduced the first public digital asset in China through the Shanghai Data Exchange, utilizing blockchain technology to innovate public welfare models, which sold out within 10 minutes [5]. - The "Bright Anytime" platform connects 3.5 million family data with urban health service systems, transforming community smart milk stations into nutrition care hubs [5][9]. Group 4: Future Outlook and Strategic Goals - Bright Dairy aims to strengthen its core competitiveness across the entire industry chain while continuously enhancing its operational capabilities through practical feedback that drives policy innovation [9]. - The company plans to solidify its presence in Shanghai, strengthen its position in East China, optimize its national footprint, and maintain a focus on freshness as part of its strategic vision [9].

Group 1 - The 27th Shanghai International Film Festival was successfully held from June 13 to June 22, with Bright Dairy as the official partner and designated dairy product provider, showcasing its Bright Youbei series through product innovation, scene interaction, and cultural resonance [1] - Bright Youbei created a "Protection Zone" at the red carpet event, themed "More Active Nutrition Protection," which attracted significant attention on social media, highlighting the brand's dual promotional focus on "fresh nutrition + star power" [2] - During the film festival, Bright Youbei engaged audiences with multiple surprises, including a "Scan to Win Points" interactive activity, allowing consumers to win movie tickets by purchasing specially marked products, and launched a custom product packaging inspired by film reels [2] Group 2 - Bright Youbei collaborated with Shanghai Daguangming Cinema to create a "City of Movies" themed cinema, featuring interactive elements such as stamping and photo opportunities, enhancing the viewing experience for audiences [3] - Since announcing a strategic partnership with the Shanghai International Film and Television Festival on May 22, Bright Dairy has integrated film-related elements into its products, enhancing the audience's appreciation of film art and creating memorable experiences [4] - The brand focused on "stronger protection" during the festival, leveraging product innovation to activate consumption scenarios and empower brand value through film culture IP, aiming to provide a dual experience of "nutrition + art" [4]