资料图片 十五运会吉祥物"喜洋洋""乐融融"。 图片来源：十五运会官网 十五运会火炬手人形机器人"夸父"。 "闪光苏超"海报。 江苏省文化和旅游厅供图 新华社记者 江 汉摄 "摩登田野4.0：2025新海派乡村艺术节"现场。 中国画《光芒万丈》，作者籍洪达。 "观妙入真——山西永乐宫文物精粹暨数字艺术大展"展厅一景。 上海大学上海美术学院供图 如朝阳初启 迎万象焕新 张晓凌 站在"十四五"与"十五五"交汇的时间节点，回望2025年纷纭盛景，忽而意识到，中国文艺正历经一场前 所未有的焕新蝶变，生机竞发：人工智能正从"工具"跃迁为人类灵性的"伙伴"；静默的传统正化为时代 的旋律；文艺创作正由专业人士向大众拓展；美育这个百年前先贤的教育理念，正广泛而深入地滋养人 们心灵……多维度、多层面焕新思潮的交织互构，从观念、技术、形态乃至底层逻辑上，促使整个文艺 生态在科技赋能与人文关怀之间寻求动态平衡，引领文旅融出新天地。不知不觉间，中国文艺以焕新之 姿态，自塑为世界上最具活力的精神高地。 新时代的中国，科学技术日新月异，这不仅改变着文化传播的模式，也为文艺创作拓界扩容。2025年， 最引人关注的是人工智能突破工具范畴，上 ...

Core Insights - The cultural industry is emerging as a significant growth sector, driven by the integration of traditional culture with modern technology, creating a "multiplier effect" [2][6] - The Guangdong province is actively promoting the deep integration of culture, technology, and finance to foster high-quality development in the cultural sector [2][11] Investment Opportunities - The Greater Bay Area Cultural Investment Conference has facilitated over 300 quality cultural projects and attracted more than 100 leading investors, showcasing the growing interest in cultural investments [2][7] - Successful financing examples include the animation film "Lion Boy 2," which secured nearly 50 million yuan in funding due to the opportunities provided by the conference [3][6] Market Trends - The cultural investment market in China is experiencing a strong recovery, with financing instances and amounts increasing by 63.2% and 88.9% respectively in the first half of 2025 [6] - Projects that integrate culture with technology, such as AI and VR, are becoming a new investment focus, with over 40% of financing in the first half of 2025 directed towards "AI + culture" projects [6][7] Regional Development - Guangdong's cultural technology integration investment has doubled in the past five years, with significant growth in digital exhibitions and cultural projects [6][11] - The province's cultural industry revenue is projected to exceed 3 trillion yuan in 2024, accounting for about one-sixth of the national total [11][12] Consumer Behavior - There is a growing demand for cultural experiences that offer emotional value and aesthetic expression, reflecting a shift in consumer preferences towards high-quality cultural products [10][12] - The success of cultural IPs, such as the "Nezha 2" film and related merchandise, indicates a robust cultural consumption trend in Guangdong [5][10]

Group 1 - The article highlights the unique way Guangdong showcases its rich local products and cultural charm during the 15th National Games [3][2] - The event features large installations of the mascots "Xi Yang Yang" and "Le Rong Rong," which are designed based on the Chinese white dolphin, attracting significant attention [6][7] - Guangdong's culinary culture is prominently displayed, particularly through its four famous chicken varieties, which are essential in local dining [19][20] Group 2 - The article emphasizes the significance of local fruits during the National Games, with the region's citrus fruits being in season, symbolizing good fortune [33][39] - The Deqing Gong Gan, a prestigious citrus fruit, is set to be harvested soon, known for its sweetness and historical significance as a tribute item [36][37] - The Meizhou pomelo, available since September, is highlighted for its low sugar content, making it suitable for health-conscious athletes [40][41] Group 3 - The lion-headed goose, known as the "world's goose king," made a surprise appearance during the opening ceremony, showcasing local livestock [46][49] - The Gao Yao area is noted for its significant contribution to goose farming, producing over 50 million goslings annually, which accounts for 70% of the province's output [50][51] - The local black-haired goose is also recognized as one of Guangdong's four famous geese, valued for its tender meat, ideal for traditional Cantonese dishes [52]