好房子体系
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金彩鉴闻 | 金地在行业重构中给出稳健答案
Xin Lang Cai Jing· 2025-12-12 14:20
近日,由时代传媒集团主办的"影响力·时代"可持续发展创新年会暨第十届时代金融金桔盛典在成都圆满举办。本 届年会以"万物可续"为主题,邀请政学界、企业界代表共同探讨可持续发展之道,多方关注的"时代金融金桔优秀 案例榜单"同步揭晓。作为含金量最高、竞争最激烈的评选之一,"高质量上市公司"年度荣誉备受行业瞩目。 金地集团(600383.SH)凭借稳健经营表现、扎实产品力与规范治理脱颖而出,与多家标杆企业共同获此殊荣, 展现了行业深度调整周期下的韧性与定力。 时代在变,但高质量发展的底色不能变。本届盛典强调长期主义,金地的实践正印证了这一价值导向。 三十余年来,金地始终聚焦主业,聚焦人居本质,以科学精神与人文关怀打造品质住宅,助力无数家庭迈向美好 生活;轻重并举,在资产经营、物业服务、代建等板块深度发力,与城市发展同频共振。此次获选,不仅是一份 认可以及能力的证明,更是其穿越行业周期的真实写照。 经营稳健产品领先,在波动中保持确定性 过去几年,房地产行业经历深度重构,从需求逻辑、金融环境、经营模式均处于重塑期。稳健与确定性,成为所 有市场参与者最看重的能力。 在此背景下,金地展现出穿透周期的力量——稳中有进的经营质量 ...
头部房企 “好房子” 体系大盘点:绿城、华润、中建系等硬核标准落地,产品主义时代真的来了
克而瑞地产研究· 2025-11-27 09:00
Core Viewpoint - The article emphasizes the shift in the real estate industry from a focus on quantity to quality, marking the beginning of a "quality era" where companies with solid fundamentals will be selected through the "Good House" standards [2][4]. Group 1: Industry Transformation - The "Good House" standard signifies a transformation in the supply side of the real estate market, moving towards a quality-first approach [2]. - Major real estate companies have begun to establish their own "Good House" standards and systems, reflecting their operational capabilities and technical characteristics [2][4]. Group 2: Company Standards and Frameworks - Various companies have introduced their own "Good House" systems, such as: - Greentown China with its "Good House Product Standard 2025," which includes 231 clauses that exceed national and industry standards [4]. - China Power Construction's "Good House Product Standard," which focuses on six dimensions including safety and health [15][16]. - China State Construction's "Good House" construction system, emphasizing safety, comfort, and sustainability [26][28]. - The "Good House" frameworks from companies like China Merchants Shekou and CITIC Pacific focus on creating quality living environments through comprehensive standards and innovative technologies [21][22]. Group 3: Implementation and Innovation - Companies are actively implementing their "Good House" standards in projects, showcasing innovation and a commitment to quality [36][38]. - For instance, China Resources Land's product system emphasizes community, product, and service quality, integrating various innovative living scenarios [36]. - The establishment of "Good House" laboratories and experimental projects by companies like China National Cereals, Oils and Foodstuffs Corporation demonstrates a hands-on approach to applying these standards [40]. Group 4: Future Directions and Evaluations - The 2025 product evaluation work for Chinese real estate companies has commenced, focusing on overall corporate performance and specific project assessments [43][46]. - The evaluation will include awards for comprehensive and individual project categories, with results expected to be announced in early 2026 [46][48].
定义“好房子”新范式 华润置地“三好”体系背后的居住变革
Xin Jing Bao· 2025-11-08 05:39
Core Viewpoint - The "Good House" concept promoted by China Resources Land is gaining significant market attention, as evidenced by the enthusiastic visitor turnout at the "Good House Technology Exhibition" [2][3] Group 1: Exhibition Highlights - The "Good House Technology Exhibition" showcased the "Good Maintenance Exhibition Area" and two model apartments that embody the "Good House" philosophy, illustrating a complete ecological loop from "Good House" to "Good District" [2] - The exhibition aims to drive the real estate and construction industries towards high quality, new technology, and better services [2][3] Group 2: Housing Solutions - The "Nest" affordable rental housing model targets new citizens and young people, offering small, low-rent units designed for efficient living [3] - The "All-Cycle Renewal Technology House" model caters to urban middle-class families, adopting a service logic similar to the automotive industry to create a comprehensive product and service system [3][4] Group 3: Technological Integration - The "Good Maintenance" exhibition area emphasizes a complete system from home services to community responses, showcasing a "smart community operation" platform that integrates AI and IoT technologies [5] - The integration of smart home systems with property management allows for proactive responses to issues like water leaks or gas alarms [5][6] Group 4: Business Model and Strategy - China Resources Land operates under a "3+1" integrated business model, combining development, operational real estate, asset management, and ecosystem elements to create a living ecosystem of "Good Products, Good Communities, Good Services" [6][7] - The company focuses on enhancing customer experience through a unified service platform that connects nearly 80 million customers across various touchpoints [6] Group 5: Community and Urban Development - The company emphasizes the importance of community as a basic unit of urban life, innovating in community services to create a 15-minute living circle [8] - The "Run Neighbor" community brand has expanded to cover 118 cities, engaging over 300,000 homeowners and fostering community spirit through various initiatives [8][9] Group 6: Vision for the Future - China Resources Land is transitioning from being a "space maker" to a "life creator" and "city builder," aiming to define the future of "Good Houses" and contribute to sustainable urban development in China [9]