Core Viewpoint - *ST Lanhuang is attempting to reverse its ongoing business decline and consecutive years of losses by expanding into the beverage sector through strategic investments and partnerships [1][3]. Expansion of Beverage Business - On September 5, *ST Lanhuang announced plans to acquire 50.63% of Yiwang Juice Co., Ltd. for 0 yuan and will invest 26.9175 million yuan to fulfill the corresponding capital obligations, with 5 million yuan allocated to registered capital and 21.9175 million yuan to capital reserves [2]. - Yiwang Juice specializes in the research, production, and sales of concentrated apple juice, which is a key raw material in the beverage industry. Despite generating only 5.16 thousand yuan in revenue and a net loss of 221.77 thousand yuan in the first half of the year, the company projects revenues of 52.664 million yuan and a net profit of 3.6949 million yuan for 2024 [2]. - The establishment of a joint venture with Chongqing Chengbiao Agricultural Development Co., Ltd. and Yancheng Silk Road Anlu Equity Investment Partnership aims to enhance investment in the juice sector, with a registered capital of 70 million yuan, where *ST Lanhuang will contribute 35.7 million yuan for a 51% stake [3]. Ongoing Financial Losses - *ST Lanhuang has faced significant financial pressure, reporting net losses of 29.2442 million yuan, 46.7207 million yuan, and 99.87 million yuan from 2022 to 2024, with revenues declining from 266 million yuan to 211 million yuan over the same period [4]. - The company's struggles are attributed to prolonged control disputes that have hindered its ability to capitalize on opportunities in the beer industry, leading to a widening gap with leading competitors [5]. - The company is at risk of being delisted if it fails to meet revenue and profit thresholds, with projections indicating that its revenue may fall below 300 million yuan in 2025, necessitating the acquisition of Yiwang Juice and the establishment of a new beverage company as a short-term solution to avoid delisting [5]. Strategic Intent - The move to diversify into the beverage sector reflects *ST Lanhuang's strategy to improve its financial situation and seek new growth avenues, despite the recent poor performance of Yiwang Juice [3][6]. - The success of this strategy will depend on various factors, including market demand, product positioning, and effective marketing strategies, alongside efforts to control costs and enhance operational efficiency [6].

在行业缩水和巨头渠道下沉的双重压力下，兰州黄河（000929.SZ），这位西北市场的昔日霸主，通过连续发布的两则公告，彰显了其押宝饮料行业的坚定 决心。 同时，另一公告透露，兰州黄河将以0元的价格受让西安淳果饮品有限公司持有的吴忠市义旺果汁有限公司50.6329%的股权，并承诺投入2691.75万元履行相 应的出资义务，其中500万元计入注册资本，其余计入资本公积。 兰州黄河表示，这两项举措旨在进一步拓展饮料业务。新成立的饮品公司将专注于果汁领域的投资与发展，而收购义旺果汁则能强化上下游协同效应，优化 业务结构，扩大业务规模，挖掘新的利润增长点。 资本市场迅速反应，9月4日，*ST兰黄股价高开，随后触及9.29元的高点，但随后震荡下行，收盘时下跌2.47%，报8.69元/股。次日午盘，*ST兰黄继续下跌 0.12%，报收8.68元/股。 义旺果汁专注于浓缩苹果汁的研发、生产和销售，已建立了成熟的采购体系和稳定的销售渠道。2024年，该公司实现营收5266.4万元，净利润369.49万元。 今年上半年，兰州黄河在饮料板块加大了研发投入，不仅推进了产品的更新换代和品类拓展，还新增了三款风味汽水，并着手研发"轻轻解 ...

Group 1: Report Overview - The report is about a research on Lanzhou Huanghe in the brewing industry, with a research date of May 15, 2025 [1][2] Group 2: Research Basic Information - The research object is Lanzhou Huanghe, belonging to the brewing industry, and the reception time was on May 15, 2025. The listed company's reception staff included Director and President Guo Lili, Director and Board Secretary Song Min, Director and Financial Controller Tan Min, and Independent Director Zhou Yihong [16] Group 3: Detailed Research Institutions - The *ST Lanhuang 2024 annual performance briefing was conducted remotely online, targeting all investors [19] Group 4: Main Content Financial Performance - In 2024, the company achieved an operating revenue of 210.53 million yuan, a year-on-year decrease of 12.73%; operating profit was -111.0758 million yuan, a year-on-year decrease of 101.53%; net profit was -148.5616 million yuan, a year-on-year decrease of 167.45%; and the net profit attributable to the parent company was -99.8699 million yuan, a year-on-year decrease of 113.76% [24] Business Expansion - "Yellow River Tavern" - The first "Yellow River Tavern" opened on May 8, 2025, in Tianxin District, Changsha, Hunan, and received a good response. The company will promote its national key - area layout after a prudent evaluation [25] Avoiding Delisting Measures - The company will take measures to improve operations, including promoting growth (increasing promotion, strengthening channels, and cooperating with e - commerce platforms), reducing costs (improving capacity utilization), building brands (promoting mid - to high - end, national, and youthful brands, and exploring cultural tourism), and seeking innovation (developing new products, scenarios, and businesses) [26] Product Portfolio - The company adheres to the "Yellow River" and "Qinghai Lake" dual - brand strategy, with a product matrix including mid - to high - end (Silk Road Craft Beer, Yellow River Pure Draft, Qinghai Lake High - quality Barley White Beer), mid - range (Yellow River King, Qinghai Lake Craft High - quality Barley Beer), mainstream (Yellow River Impression), and beverage - type (Ginger Beer, Fruit - flavored Beer) products [26] Online Sales Channels - The company's online sales channels include third - party e - commerce platforms (Douyin, Pinduoduo, JD.com, Taobao, Tmall) and private domain platforms (Douyin, Xiaohongshu, Bilibili, WeChat service accounts, and the "Yellow River Beer Official Mall" mini - program) [27] Industry Outlook - The beer industry is in a stage of "stock competition" and structural adjustment. New consumption scenarios are emerging. The company should focus on product innovation (developing characteristic beers, mid - to high - end products) and channel expansion (deepening existing channels, developing e - commerce channels) [28]