转自：成都日报锦观 四川省第八届全民健身冰雪季启幕 持续至3月 预计带动600万人次参与 本报讯 （成都日报锦观新闻记者 胡锐凯） 1月5日，"激情冰雪 活力四川"第十二届全国大众冰雪季（四 川分会场）暨四川省第八届全民健身冰雪季活动在阿坝州理县毕棚沟滑雪场启动，拉开为期三个月的四 川全民健身冰雪季盛会帷幕。据悉，本届冰雪季将持续至3月，覆盖全省19个雪场、12个冰场，此次活 动预计直接参与人数不少于2万人，带动滑雪、滑冰、体验等超600万人次，线上参与人数不少于1000万 人次，带动超亿元经济效益。 "毛雪旺""冰幺妹"沿着雪道滑行而下，川渝越野滑雪赛参赛队员也同步出发，精彩画面通过现场大屏幕 实时呈现。观众区雪花漫天飘落，大型彩球在人群中传递抛掷，沉浸式互动使现场的欢乐气氛达到高 潮。启动仪式节目《冰雪乐园》融入情景剧和现场特技，集合雪地自行车、滑板、冰球、冰壶等各类冰 雪运动元素，由不同年龄、职业、地区的冰雪运动爱好者共同演绎，生动展现四川全民参与冰雪运动的 多元风貌。同时，为本届四川冰雪季量身定制的主题曲《"川"越冰雪》在现场演唱，展现了四川冰雪运 动的热情与活力。 据悉，本届全民健身冰雪季在成都、绵 ...

Core Viewpoint - The summer tourism market in Ningxia is experiencing significant growth, driven by increased air travel and enhanced connectivity, making it a popular destination for tourists [2][6][8]. Group 1: Air Travel Expansion - Yinchuan Hedong International Airport has expanded its flight network for the summer season, adding new direct flights to popular tourist cities such as Xiamen and Qingdao, and increasing flight frequencies from 2-3 to 4-5 daily for key cities like Shanghai and Guangzhou [2][6]. - The airport's passenger throughput has seen a year-on-year increase of 25%, with a significant portion attributed to tourists visiting Ningxia [6][7]. Group 2: Tourist Demographics - The summer season attracts a large number of students and families, with many taking advantage of affordable flight options to explore Ningxia's natural and cultural attractions [2][4]. - Family travel is particularly prominent, with parents utilizing the summer break to expose their children to new experiences, supported by increased flight availability [2][4]. Group 3: Integrated Travel Services - The seamless connection between air travel and high-speed rail has facilitated cross-city tourism in Ningxia, with a 40% year-on-year increase in tourists utilizing this combined travel method [3][6]. - The airport has introduced various special services for summer travelers, including discounts for students and family packages, enhancing the overall travel experience [4][5]. Group 4: Economic Impact - The surge in tourism has positively impacted local industries, with hotel occupancy rates nearing 100% and restaurants experiencing high demand, particularly for family-oriented dining options [7][8]. - The integration of air travel and tourism has led to the creation of bundled products, allowing tourists to purchase flight tickets along with discounted attraction tickets, making travel planning more convenient and cost-effective [7][8].