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杭州景区再启免费模式,带来哪些启示?
Yang Shi Wang· 2025-11-21 06:17
飞来峰景区实行免费政策,有什么样的考虑? 中国旅游研究院院长 戴斌:第一步就是公共服务的属性、职能由谁来担当,应该由中央财政和地方财 政来负担。 其次,景区里有游客,也有当地居民,未来发展方向一定是主客共享。当大门票打开以后,景区成为一 个流量入口,让里面的商家对经营付费,通过税收来进行平衡。 自12月1日起,杭州灵隐飞来峰景区实行免费政策。作为杭州西湖最受欢迎的景点之一、年客流量超千 万人次,灵隐飞来峰景区为何选择在此时免票开放?从西湖到灵隐飞来峰景区,如何看待时隔20多年杭 州在"免票模式"上又迈出的这一步?当景区不再依赖门票收入,又该靠什么来保持长久的吸引力?《新 闻1+1》为您带来解读分析。 杭州西湖风景名胜区灵隐管理处党政办主任 杨尚其:这次免票开放,是西湖景区深化文旅融合、落 实"文化惠民"理念迈出的重要一步。近年来,特别是申遗成功以后,我们围绕飞来峰文化内涵积极打 造"飞来"文旅IP,景区客流量逐年增长,年轻人比例也在上升。但我们跟国内的敦煌石窟、云冈石窟、 龙门石窟、大足石刻的知名度和影响力相比,还是有提升空间的。 这次免票就是希望更多市民、游客在领略西湖自然山水风光的同时,也能有机会"零门槛 ...
新闻1+1丨杭州景区再启免费模式,带来哪些启示?
Yang Shi Wang· 2025-11-20 22:01
央视网消息:自12月1日起,杭州灵隐飞来峰景区实行免费政策。作为杭州西湖最受欢迎的景点之一、年客流量超千万人次,灵隐飞来峰景区为何选择在此 时免票开放?从西湖到灵隐飞来峰景区,如何看待时隔20多年杭州在"免票模式"上又迈出的这一步?当景区不再依赖门票收入,又该靠什么来保持长久的吸 引力?《新闻1+1》为您带来解读分析。 飞来峰景区实行免费政策,有什么样的考虑? 杭州西湖风景名胜区灵隐管理处党政办主任 杨尚其:这次免票开放,是西湖景区深化文旅融合、落实"文化惠民"理念迈出的重要一步。近年来,特别 是申遗成功以后,我们围绕飞来峰文化内涵积极打造"飞来"文旅IP,景区客流量逐年增长,年轻人比例也在上升。但我们跟国内的敦煌石窟、云冈石窟、龙 门石窟、大足石刻的知名度和影响力相比,还是有提升空间的。 这次免票就是希望更多市民、游客在领略西湖自然山水风光的同时,也能有机会"零门槛"体验、探知、感受飞来峰这座江南地区规模最大的石窟造像群所承 载的历史文化、历史价值,让飞来峰"飞入寻常百姓家"。 收入减少后,后续问题如何解决? 杭州西湖风景名胜区灵隐管理处党政办主任 杨尚其:免门票绝对不等于免管理,灵隐飞来峰景区免费开放后, ...
吴江新启用10个东太湖驿站
Xin Hua Ri Bao· 2025-10-01 23:36
9月28日上午,沿着吴江东太湖岸线跑步锻炼的王丽丽惊喜地发现,步道临湖一侧新增了一座"跑者 驿站"。走进驿站,各类设施令她眼前一亮:空调、沙发、桌椅、卫生间、自动售货机等一应俱全,可 实现"一站式"休憩补给。更贴心的是,里头还配备了一台自动体外除颤器,为运动安全保驾护航,并设 有共享智慧淋浴房,手机扫码即可免费预约淋浴。"设施非常齐全,真是为我们跑友办了一件实实在在 的好事!"王丽丽欣喜地说。 当天,10座全新的东太湖驿站在吴江东太湖生态旅游度假区(太湖新城)同步启用,它们如同珍珠 般串联于湖畔绿道之间,让多元服务触手可及。 旅游驿站是指为游客提供休憩补给、文化展示、购物体验等服务的公共旅游场所及附属设施。在东 太湖沿线加码布设旅游驿站,吴江意在破解客流量激增与公共服务设施供给不足之间的矛盾。 作为苏州南部重要的生态文旅板块,东太湖度假区历经10余年规划建设,逐步构建起一条融合运 动、时尚、艺术与生态的太湖风光带,旅游热度、人气流量持续攀升,去年更是成功晋升为国家级旅游 度假区。官方数据显示,2024年度,当地共计接待游客400万人次,同比增长5.26%;实现旅游收入18 亿元,同比增长20%。 游客量"水涨 ...
旅游业“主客共享”如何实现?(环球热点)
Core Insights - The tourism industry in Europe is experiencing a strong recovery, leading to protests in various cities due to issues like over-tourism and rising living costs for locals [7][8][9] - The protests highlight the tension between tourism growth and local residents' quality of life, raising questions about sustainable tourism practices and equitable benefit sharing [9][10][12] Group 1: Tourism Growth and Protests - Europe has seen record high temperatures this summer, coinciding with a surge in tourism, prompting protests in cities like Palma, Barcelona, and Venice against over-tourism [7][8] - The United Nations World Tourism Organization predicts approximately 747 million international tourists will visit Europe in 2024, with Southern and Western Europe receiving about 70% of these visitors [8][9] - Protests are not against tourism itself but against the economic dependency on tourism that leads to negative impacts on local communities [9][10] Group 2: Economic Impact of Tourism - In Southern European countries, tourism significantly boosts the economy, contributing to various sectors such as transportation and retail [9] - By 2025, Spain's tourism sector is expected to contribute over €260 billion to the national economy, accounting for nearly 16% of GDP [9] - The protests reflect a broader issue of economic reliance on tourism, where local residents feel they do not benefit from the influx of tourists [9][10] Group 3: Measures to Address Over-Tourism - In response to the protests, cities like Venice and Barcelona have implemented measures such as entry fees and restrictions on short-term rentals to manage tourist flow [10][11] - However, these measures have faced backlash and have not effectively resolved the underlying issues of over-tourism and its impact on local communities [10][11] - The World Tourism Organization indicates that the challenges of over-tourism are rooted in deeper issues like infrastructure and planning, rather than just the number of tourists [11][12] Group 4: Sustainable Tourism Solutions - Experts suggest that developing a comprehensive governance system for sustainable tourism is essential, focusing on equitable sharing of tourism benefits with local residents [13][14] - Successful examples of sustainable tourism include community-driven initiatives in Switzerland and China, where local residents actively participate in tourism and benefit from its economic returns [13][14] - Enhancing local residents' involvement in tourism can lead to better outcomes for both the community and the tourism sector, fostering a more balanced relationship between tourists and locals [14]