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“一根琴弦”连接海外 内陆小镇奏响跨越山海发展乐章
中青报·中青网记者 陈卓琼 通讯员 赵婷婷 在位于江西省吉安市吉安县固江镇的吉安柏思特乐器有限公司车间里,调音师曾祥彪精准调试着电 吉他的音准。几分钟后,这把凝聚着匠心的乐器被仔细包装入箱。它将和"伙伴们"一起,从这座深处内 陆的赣江小镇启程,远赴亚洲、欧洲、美洲市场。 一根根纤细的琴弦,成为连接这个内陆小镇与全球音乐产业的奇妙纽带,奏响一曲跨越山海的发展 乐章。 内陆小镇选择发展吉他产业,是经过深思熟虑的。固江镇党委书记陈超东说,固江人均耕地少,发 展传统农业收益有限。吉他制造附加值高、污染小,有乡贤带来的技术和订单基础,从体力活到技术 活,岗位多,能吸纳多种技能的村民就业。 2019年10月,吉安固江民扬木器加工厂落户,成为镇上第一家吉他材料及配件生产企业。 乡贤郭新庆的回归,为当地产业发展注入了新动力。作为吉安柏思特乐器有限公司的创始人,他曾 在广东惠州经营吉他工厂多年。2022年年初,固江镇招商引资的春风吹动了他心中沉甸甸的乡愁。郭新 庆投资600多万元,在家乡建起了一座4层楼高的乐器加工厂。 曾祥彪等30多名技术骨干,基于对老板郭新庆的信赖和对家乡的眷恋,一同回到固江。女工李盈妹 说:"过去在惠州打 ...
湖北松滋:一把吉他 勾响文化产业创新之弦丨活力中国调研行
Group 1 - The signing ceremony on August 15, 2025, marked the establishment of Beijing Isdman Musical Instruments Co., a renowned guitar manufacturer, in the cultural innovation industrial park in Songzi City, Hubei, driven by the local leading guitar manufacturer Tongxin Musical Instruments [2] - The collaboration between Isdman, which specializes in classical guitars, and Tongxin, which covers a full range of wooden guitars, strengthens regional industrial synergy and has led to the entry of 11 other guitar production and sales companies [2][3] - Songzi is actively constructing an integrated ecosystem around the "Guitar+" strategy, aiming to develop a high-end guitar industry base, with visions of becoming "China's hometown of guitars" [2][3] Group 2 - The development of the guitar industry in Songzi represents a new path for cultural industry innovation during China's 14th Five-Year Plan, focusing on a specialized approach [3] - The "Songzi Model" has emerged, integrating talent resources and policy support to drive the rapid gathering of the industrial chain, showcasing a successful case of cultural industry development without relying on natural and historical resources [3][4] - The domestic guitar industry is primarily concentrated in regions like Jiangsu and Guangdong, with Songzi aiming to carve out a niche in high-end guitar manufacturing [4] Group 3 - Tongxin Musical Instruments, founded by Wang Fenghua, has achieved annual revenue exceeding 80 million yuan, transitioning from OEM for international brands to developing its own brand "MONTOYA" [5] - The company has gained recognition through collaboration with renowned musicians, such as the limited production of "Li Guitar" designed by Li Zongsheng, which has further enhanced its reputation in the high-end market [5][6] - Since 2019, Tongxin's orders have remained consistently high, with top products priced at 58,000 yuan each [6] Group 4 - In 2023, Wang Fenghua relocated his company back to Songzi, bringing along a complete set of industrial resources, including international luthiers, which has led to the rapid formation of the industrial chain [7] - Songzi's development of the guitar industry is supported by two core advantages: a strong talent pool and the attraction of international brands, enhancing the region's global recognition [7][8] - The cultural innovation industrial park has a planned investment of 500 million yuan, with additional financial support and initiatives to integrate culture and tourism [8] Group 5 - The global acoustic guitar market is expected to grow steadily, potentially reaching a market size of 3 billion USD by 2029, with China remaining a key manufacturing and consumption market [9] - Songzi's approach demonstrates that even without inherent cultural tourism resources, precise positioning and cultural empowerment can lead to significant cultural industry development [9]
这个小城,让音符飘向世界
Ren Min Ri Bao· 2025-06-04 21:56
Core Insights - The article highlights the development of the musical instrument industry cluster in Wuqiang County, Hebei, which has evolved over 30 years into a significant production base for orchestral instruments in China [1] Industry Overview - Wuqiang County has established a musical instrument industry cluster consisting of 159 enterprises and over 10,000 employees, driven by local policy support and leading companies [1] - The product range includes over 100 varieties, with more than 80% of the output exported to over 40 countries and regions, including Europe, America, Japan, and South Korea [1] Economic Impact - The revenue from the musical instrument industry in Wuqiang County is projected to reach 2.38 billion yuan in 2024, while tourism revenue is expected to exceed 1 billion yuan [1]
逆袭!惠阳吉他靠 “中国智造” 改写产业格局
Nan Fang Du Shi Bao· 2025-05-14 14:21
Core Insights - The article highlights the transformation of the Huizhou guitar industry, particularly in Huizhou's Huyang district, from a traditional OEM model to a more innovative and self-sufficient manufacturing approach, emphasizing the shift towards "Chinese manufacturing" and standard-setting [1][5][6] Company Summaries Enya Musical Instruments - Enya Musical Instruments has over 100 patents and has positioned itself as an innovative leader in the guitar industry by integrating digital technology into traditional manufacturing [2][3] - The company launched the world's first ultra-portable carbon fiber smart guitar, NEXG, in 2021, which significantly reduced production time from 40-50 days to 4-5 days and offered a competitive price point of 3,000 yuan, providing sound quality comparable to guitars worth over 20,000 yuan [2][3] - Enya's sales are projected to exceed 700,000 units in 2023, driven by continuous innovation and the introduction of advanced products like the smart guitar that combines effects and the upcoming cyber guitar [3] Tom Musical Instruments - Tom Musical Instruments has adopted a "guitar + art" innovation model, collaborating with popular art brands to enhance product appeal and attract diverse consumers [4] - The company has achieved an annual production of 200,000 ukuleles and aims to sell 80,000 units in 2024, with a total output value of 20 million yuan [4] - Tom has improved production efficiency for carbon fiber instruments by 40%, reducing the manufacturing cycle from 15 days to 7-10 days, and is actively expanding into international markets [4] Industry Overview - The Huizhou guitar industry has developed a complete and mature industrial chain, with over 80 related enterprises and an annual output value of 405 million yuan [5] - The local government has played a crucial role in supporting the industry through policies aimed at enhancing the industrial chain and promoting cultural integration, including the establishment of a "Guitar Industry Park" [6] - Recent government initiatives include financial support, technology innovation subsidies, and talent development programs to foster sustainable growth in the guitar industry [6]