文化产业创新
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从方寸荧屏看文化产业创新
Ren Min Ri Bao· 2025-12-04 06:23
作为数字时代的文化新业态,微短剧成为不少人手机屏幕里的"常驻嘉宾"。《我在基层当"诸葛"》以轻 喜剧形式展现"四议两公开""头雁工程"等基层治理举措;《少年田野》讲述检察官引导迷途少年走回正 轨的故事,体现未成年人检察工作教育、挽救与保护并重的理念……如今,微短剧题材更多元、形式更 新颖、内容更丰富。 曾几何时,微短剧剧情千篇一律、内容同质化严重、粗制滥造等问题较为突出。作为新兴文化产业,微 短剧要长红,必须聚焦品质搞创新,这也是所有文化产业的繁荣根基。 技术赋能可"点一盏灯",让好故事被看见。2024年以来,国产AI视频大模型加速迭代。新技术推动微短 剧创作效率提升、成本降低,也为创意表达提供了更多可能性。比如,人工智能微短剧《美猴王》以 《西游记》前七回为故事蓝本,选取人们耳熟能详的神猴出世、探秘水帘洞等情节创意改编,吸引了不 少观众。 《哪吒之魔童闹海》创作团队依靠人工智能制作特效、塑造角色,助力电影"闹"出全球票房神话;人工 智能助力下,网络文学翻译效率相比纯人工翻译提升近百倍,"一键出海""全球追更"成为可能……文化 和科技交融,传承和创新并举,有助于更好满足群众文化需求。 跨界融合是"撒种子",让 ...
从方寸荧屏看文化产业创新(微观)
Ren Min Ri Bao· 2025-12-03 22:29
作为数字时代的文化新业态,微短剧成为不少人手机屏幕里的"常驻嘉宾"。《我在基层当"诸葛"》以轻 喜剧形式展现"四议两公开""头雁工程"等基层治理举措;《少年田野》讲述检察官引导迷途少年走回正 轨的故事,体现未成年人检察工作教育、挽救与保护并重的理念……如今,微短剧题材更多元、形式更 新颖、内容更丰富。 曾几何时,微短剧剧情千篇一律、内容同质化严重、粗制滥造等问题较为突出。作为新兴文化产业,微 短剧要长红,必须聚焦品质搞创新,这也是所有文化产业的繁荣根基。 技术赋能可"点一盏灯",让好故事被看见。2024年以来,国产AI视频大模型加速迭代。新技术推动微短 剧创作效率提升、成本降低,也为创意表达提供了更多可能性。比如,人工智能微短剧《美猴王》以 《西游记》前七回为故事蓝本,选取人们耳熟能详的神猴出世、探秘水帘洞等情节创意改编,吸引了不 少观众。 《哪吒之魔童闹海》创作团队依靠人工智能制作特效、塑造角色,助力电影"闹"出全球票房神话;人工 智能助力下,网络文学翻译效率相比纯人工翻译提升近百倍,"一键出海""全球追更"成为可能……文化 和科技交融,传承和创新并举,有助于更好满足群众文化需求。 创新机制才能"开闸放水" ...
汇创意,聚新力 “百万英才汇南粤”文化产业创意集市企业招募启动!
Nan Fang Du Shi Bao· 2025-10-24 03:11
Group 1 - The event "Million Talents Gather in Nanyue - Cultural Industry Creative Market" aims to promote high-quality development in the cultural industry of Guangdong, aligning with provincial government initiatives [1][4] - The event will take place on November 15, 2025, at the Guangdong-Hong Kong-Macao Greater Bay Area Talent Port, featuring a recruitment fair and a creative market for cultural projects [6][8] - The creative market will serve as a platform for showcasing cultural projects, facilitating talent exchange, and fostering industry collaboration [4][8] Group 2 - The event will feature a core policy display area and four thematic experience zones, highlighting the innovative vitality and diverse formats of the cultural industry in the Greater Bay Area [2][3] - The policy display area will focus on six major policy packages to help enterprises understand support directions and implementation paths [3] - The digital culture zone will showcase the integration of technology and culture, featuring interactive experiences with virtual humans and XR immersive technologies [3] Group 3 - The event will adopt a multi-faceted approach, combining exhibition, performance, play, and purchase to enhance interaction between cultural creativity, technological innovation, and market vitality [4] - The creative market will expand the functions of showcasing and exchanging cultural projects, promoting a positive cycle of talent and project attraction, and industry collaboration [4] - The event aims to present a new image of high-quality development in Guangdong's cultural industry, providing opportunities for project implementation and ecosystem co-construction [4][8]
湖北松滋:一把吉他 勾响文化产业创新之弦丨活力中国调研行
2 1 Shi Ji Jing Ji Bao Dao· 2025-08-30 05:03
Group 1 - The signing ceremony on August 15, 2025, marked the establishment of Beijing Isdman Musical Instruments Co., a renowned guitar manufacturer, in the cultural innovation industrial park in Songzi City, Hubei, driven by the local leading guitar manufacturer Tongxin Musical Instruments [2] - The collaboration between Isdman, which specializes in classical guitars, and Tongxin, which covers a full range of wooden guitars, strengthens regional industrial synergy and has led to the entry of 11 other guitar production and sales companies [2][3] - Songzi is actively constructing an integrated ecosystem around the "Guitar+" strategy, aiming to develop a high-end guitar industry base, with visions of becoming "China's hometown of guitars" [2][3] Group 2 - The development of the guitar industry in Songzi represents a new path for cultural industry innovation during China's 14th Five-Year Plan, focusing on a specialized approach [3] - The "Songzi Model" has emerged, integrating talent resources and policy support to drive the rapid gathering of the industrial chain, showcasing a successful case of cultural industry development without relying on natural and historical resources [3][4] - The domestic guitar industry is primarily concentrated in regions like Jiangsu and Guangdong, with Songzi aiming to carve out a niche in high-end guitar manufacturing [4] Group 3 - Tongxin Musical Instruments, founded by Wang Fenghua, has achieved annual revenue exceeding 80 million yuan, transitioning from OEM for international brands to developing its own brand "MONTOYA" [5] - The company has gained recognition through collaboration with renowned musicians, such as the limited production of "Li Guitar" designed by Li Zongsheng, which has further enhanced its reputation in the high-end market [5][6] - Since 2019, Tongxin's orders have remained consistently high, with top products priced at 58,000 yuan each [6] Group 4 - In 2023, Wang Fenghua relocated his company back to Songzi, bringing along a complete set of industrial resources, including international luthiers, which has led to the rapid formation of the industrial chain [7] - Songzi's development of the guitar industry is supported by two core advantages: a strong talent pool and the attraction of international brands, enhancing the region's global recognition [7][8] - The cultural innovation industrial park has a planned investment of 500 million yuan, with additional financial support and initiatives to integrate culture and tourism [8] Group 5 - The global acoustic guitar market is expected to grow steadily, potentially reaching a market size of 3 billion USD by 2029, with China remaining a key manufacturing and consumption market [9] - Songzi's approach demonstrates that even without inherent cultural tourism resources, precise positioning and cultural empowerment can lead to significant cultural industry development [9]
青海因地制宜发展非遗特色产业 针线笔触,绘出高原五彩斑斓(活力中国调研行)
Ren Min Ri Bao· 2025-08-18 23:15
Group 1: Development of Non-Material Cultural Heritage Industries - Qinghai Province has leveraged its rich non-material cultural heritage resources to develop unique industries that boost local economies [1][4] - The income from the Thangka art culture industry has increased from 240 million to 1.08 billion CNY from 2011 to 2024, with five related enterprises earning over 10 million CNY annually [1] - The Panxiu industry in Huzhu County has seen rapid growth, with 145 embroiderers producing over 500 cultural products and generating an annual income of 3 million CNY from 75,000 orders [2] Group 2: Innovations in Traditional Crafts - Local Thangka artists are innovating in content and techniques while preserving traditional craftsmanship, attracting more people to the art form [1] - The Panxiu industry has trained over 4,000 embroiderers and established several workshops, achieving a total output value of 94.7 million CNY from 2022 to 2024, with an average annual growth rate of about 5% [2] - The carpet industry is undergoing transformation with the integration of AI technology and new production methods, leading to a significant increase in the production capacity and quality of traditional carpets [3] Group 3: Economic Impact and Employment - The carpet processing points in Huangzhong District have created over 6,000 jobs, with an average annual income of 60,000 CNY for workers [3] - The Saint Source Carpet Group achieved a revenue of 119 million CNY in 2024, with export earnings exceeding 9.7 million USD, reflecting a year-on-year growth of over 8% in exports [3]
这群海南年轻人“玩转”文博会
Hai Nan Ri Bao· 2025-05-25 01:33
Group 1: Cultural Industry Innovation - The article highlights the innovative contributions of young individuals in the cultural industry during the 21st China (Shenzhen) International Cultural Industry Expo, showcasing their unique perspectives and practices [2][3]. - Young artisans, such as Liu Junjun, are integrating traditional craftsmanship with modern elements, like comic styles, to appeal to younger audiences while preserving cultural heritage [3]. - The event serves as a platform for these young talents to demonstrate how they are revitalizing traditional crafts and creating new cultural symbols that resonate with contemporary society [6]. Group 2: Tea and Coffee Industry Development - The article discusses the efforts of young tea farmers like Dong Guohao, who are working to enhance the quality and branding of Hainan red tea through innovative processing techniques [4][5]. - Dong Guohao's approach includes a "couple's partnership" model for marketing, utilizing live streaming to promote tea alongside cultural elements, thereby creating a "culture + consumption" synergy [5]. - In the coffee sector, young researchers like Li Tong are developing unique products such as "coconut-flavored coffee" by experimenting with local ingredients, aiming to improve flavor profiles and reduce bitterness [6]. - The research team is also exploring tropical fruit-flavored coffee and other innovative products, contributing to a diverse product line that appeals to younger consumers [6].