2026.01. 07 本文字数：1450，阅读时长大约2分钟 来源 | 澎湃新闻 近日，备受体育圈关注的"直播吧"与"懂球帝"相关名誉权纠纷终于有了分晓。 福建省厦门市思明区人民法院作出一审判决，认定陈聪、北京多格科技有限公司（"懂球帝"运营方） 等四被告发布的部分涉案内容构成名誉侵权，判令其在多平台删除相关文章、公开致歉，并共同赔偿 厦门傲播网络科技有限公司（"直播吧"运营主体）经济损失及维权费用共计121748元。 直播吧和懂球帝皆为国内知名的体育APP，拥有大量用户，事件自曝光以来，受到了行业乃至大众的 长期关注，并引发广泛讨论，当下直播吧通过法律手段恢复了名誉，但整个事件的始末依然值得回 味。 故事的源头其实要追溯到多年前另一桩与懂球帝有关的投资纠葛。2016年，北京天星资本与北京多 格科技有限公司（原"懂球帝"商标所有权人）签订《投资协议》，后因投资款返还问题产生纠纷。 2022年，中国贸仲裁决多格公司需返还3106万元投资款及相应违约金，因懂球帝未履行相应义务， 天星资本遂向法院申请强制执行，懂球帝部分相关商标进入法拍程序。 2024年4月，北京一中院通过淘宝司法拍卖平台，公开处置多格公司名下4 ...

Core Viewpoint - The discussion around the acquisition of Hupu is misguided, particularly in comparing it to Xiaohongshu, as it overlooks the impact of the era in which Hupu was established [1] Group 1: Historical Context of Hupu - Hupu was founded in 2004 as a vertical interest site, primarily focused on basketball, during a time when content platforms and communities were not yet conceptualized [2][3] - The internet in that era was characterized by a tool-oriented mindset, where users sought specific information quickly due to slow internet speeds [8][10] - Hupu's content specialization was appropriate for its time, as users expected clear categorization of content to find what they were interested in [7][12] Group 2: Challenges Faced by Hupu - Hupu, along with other vertical sites, faces significant challenges in the current era due to changing user expectations and the nature of content consumption [12][19] - The reliance on imported content from foreign leagues, such as the NBA, poses a risk, as fluctuations in these leagues can directly impact Hupu's relevance and user engagement [14][20] - Unlike platforms like Xiaohongshu, which are built on local user needs, Hupu's model is heavily dependent on external factors, making it vulnerable to market changes [19][21] Group 3: Comparative Analysis with Other Platforms - Other platforms like Bilibili have successfully transitioned from niche communities to broader content platforms, showcasing adaptability that Hupu has yet to achieve [27] - Hupu's situation is exacerbated by the decline of the NBA and CBA, which diminishes its core content offering and user interest [24] - The evolution of user engagement from a purpose-driven approach to a more casual browsing experience complicates Hupu's ability to retain its original audience [9][11]