在北京朝阳、西城、东城三区交会处，柳荫公园北门的外馆东街，恒丰银行北京安贞支行犹如一座嵌入 社区的"温暖驿站"。推门而入，中医脉枕与血压仪静候一旁，手工活动与反诈讲堂交替开展——这里不 仅是办理业务的场所，更是周边数千长者乐意驻足、信任托付的"社区客厅"与"精神家园"。 生活陪伴：服务内涵的温暖延伸 安贞支行不仅守护老年人的"钱袋子"，更致力于丰盈老年群体的日常生活。通过定期邀请辖区民警开展 反诈宣讲，用鲜活案例拆解骗局，为老人筑起一道坚固的安全护栏。与此同时，支行更扮演起"生活陪 伴者"的角色，精心构筑起"周周有活动、月月有主题、季季有回馈"的温情生态圈：每周三的"岁享活动 日"，健康义诊与手工课堂传递着关切；每月举办的书画展览、合唱交流，则搭建起情感与才华的展示 舞台；每季度的广场舞大赛等大型活动，更成为社区邻里相聚的欢乐盛事。这些持续而用心的陪伴，渐 渐织就了与周边老年群体之间深厚的信任与情感纽带。如今，许多老人已习惯将支行当作日常生活的一 部分，常挂在嘴边的"去银行坐坐"，成了他们心中一份特别的期待与归属。 作为恒丰银行北京分行"老年体验官"适老化服务体验网点，安贞支行以"金融+服务"为核心理念，将关 ...

Core Viewpoint - Guangxi Guiping Guiyin Village Bank focuses on serving the real economy while achieving its own value, emphasizing a people-centered approach and contributing to the symbiosis of economy and finance [1] Group 1: Technology and Innovation - The bank is exploring new paths for integrating technology and finance, providing "one-stop" financial services for tech innovation enterprises, and actively connecting with specialized and innovative small and medium-sized enterprises [2] - As of September 2025, the bank has issued loans totaling 10.903 million yuan to various technology enterprises [2] Group 2: Green Development - The bank is committed to green development goals, aligning with industry policies for green finance, and supporting projects in renewable energy sectors like solar and wind power [3] - As of September 2025, the bank has supported green shipbuilding and green panel furniture projects with a total of 11.6795 million yuan [3] Group 3: Inclusive Finance - The bank emphasizes inclusive finance, understanding the funding needs of agricultural entities, and ensuring financial resources flow into key areas of rural revitalization [4] - As of September 2025, the bank's agricultural loan balance is 4.798 billion yuan, accounting for 87.52% of its total loans, while inclusive small and micro loans stand at 3.383 billion yuan, making up 61.71% [4] Group 4: Elderly Services - The bank focuses on the financial and lifestyle needs of the elderly, enhancing its "Gui Xiang Silver Age" pension financial service brand and exploring comprehensive elderly service measures [5] - As of September 2025, the bank has supported loans for the elderly care industry amounting to approximately 0.08 billion yuan [5] Group 5: Digital Ecosystem - The bank is building a digital ecosystem by creating digital financial products and services tailored to different types of enterprises, enhancing the efficiency of loan applications [6] - As of September 2025, the bank's online loan balance reached 40.7446 million yuan [6]

Core Viewpoint - The aging population in China is increasing, with 22.0% of the population aged 60 and above by the end of 2024, leading to a focus on the "digital divide" in financial services for the elderly [1] Group 1: Innovations in Services - Luzhou Bank has developed a dedicated service channel for customers aged 60 and above, allowing them to connect directly with experienced customer service representatives, thus eliminating the need for navigating complex voice menus [2] - The bank has launched a "Caring Version" of its mobile banking app, featuring enlarged fonts, simplified functions, and voice prompts to assist elderly users [2] - Luzhou Bank has introduced a video connection service in its mobile banking platform, enabling elderly customers to interact with bank staff from home, addressing mobility issues [2] Group 2: In-Branch Services - Luzhou Bank has created an "Elderly Service Manual" tailored to the needs of older customers and established dedicated service positions in branches, staffed by personnel wearing "Elderly Service Specialist" badges [4] - The bank has implemented "three service cards" at its branches to facilitate communication for elderly customers with hearing or mobility challenges, ensuring their needs are met [4] Group 3: Financial Safety and Education - Luzhou Bank emphasizes financial safety for elderly clients by conducting regular "Silver Hair Classes" to educate them on fraud prevention through various outreach methods [5] - The bank organizes engaging activities, such as paper-cutting and photography, to foster social interaction among elderly clients while reinforcing its commitment to community service [5] - The overall transformation of Luzhou Bank's services for the elderly reflects a commitment to the principle of "finance for the people," combining technological upgrades with a human touch [5]