Investment Rating - The report maintains an "Accumulate" investment rating for the company [4] Core Views - The company has shown a remarkable performance in flexible employment and is accelerating its online business expansion [3] - The domestic recruitment demand is experiencing a structural recovery, with a significant quarter-on-quarter performance increase in Q4 2024 [4] - The company's total revenue for 2024 reached 11.788 billion yuan, a year-on-year increase of 20.55%, with a net profit attributable to shareholders of 205 million yuan, up 2.42% year-on-year [4] - The flexible employment business revenue grew to 11.137 billion yuan in 2024, a year-on-year increase of 22.42%, accounting for 94.48% of total revenue [4] - The company expects earnings per share of 1.39 yuan and 1.63 yuan for 2025 and 2026, respectively, with corresponding price-to-earnings ratios of 23.72 and 20.24 [4] Summary by Sections Financial Performance - In Q4 2024, the company achieved total revenue of 3.272 billion yuan, a year-on-year increase of 25.44% and a quarter-on-quarter increase of 9.98% [4] - For Q1 2025, total revenue was 3.303 billion yuan, a year-on-year increase of 25.13%, with a net profit of 58 million yuan, up 42.15% year-on-year [4] Business Segments - The flexible employment business continues to grow steadily, while the technology services segment is expanding rapidly [4] - The revenue from the technology services business increased by 44.18% year-on-year, reaching 63 million yuan [4] Profitability - The overall gross margin for 2024 was 6.36%, a decrease of 0.95 percentage points year-on-year, with the flexible employment business gross margin declining to 5.47% [4] - The gross margin for the technology services business was 23.72%, down 5.17 percentage points year-on-year [4] Earnings Forecast - The company forecasts total revenue of 14.081 billion yuan for 2025, with a net profit of 282 million yuan [5]

Investment Rating - The investment rating for the company is "Outperform the Market" [5][26][27] Core Views - The company is expected to significantly improve operational efficiency in 2024, with a good start in 2025. The revenue for 2024 is projected to be 11.788 billion yuan, representing a 20.5% increase year-on-year, while the net profit attributable to shareholders is expected to be 205 million yuan, a 2.4% increase [1][2][8] - The flexible employment business is maintaining high turnover efficiency, and the headhunting business is showing a continued improvement in performance [1][13] - The company is actively developing AI systems to enhance efficiency, with a dividend payout ratio increased to 15.3% in 2024 [2][25] Summary by Sections Financial Performance - In Q4 2024, the company achieved a revenue of 3.272 billion yuan, a 25.4% increase year-on-year, and a net profit of 70 million yuan, a 44.3% increase [1][8] - For Q1 2025, the company reported a revenue of 3.303 billion yuan, a 25.1% increase, and a net profit of 58 million yuan, a 42.2% increase, exceeding expectations [2][24] Business Segments - The flexible employment segment generated revenue of 11.136 billion yuan in 2024, a 22.4% increase, while the headhunting segment saw a decline in revenue to 375 million yuan, an 11.6% decrease [13][14] - The company’s domestic revenue reached 9.49 billion yuan, a 28.7% increase, while overseas revenue was 2.3 billion yuan, a 4.39% decrease [13] Cost and Profitability - The gross margin for 2024 was 6.4%, down 1.0 percentage points, primarily due to the increased proportion of low-margin flexible employment business [2][18] - The net profit margin for 2024 was 1.7%, a decrease of 0.3 percentage points [2][18] Future Outlook - The company has raised its net profit forecasts for 2025 and 2026 to 284 million yuan and 339 million yuan, respectively, with a projected compound annual growth rate (CAGR) of approximately 24% over the next three years [3][26] - The company is expected to return to a rapid growth trajectory in 2025, supported by internal efficiency improvements and AI-driven business transformations [3][26]