Core Insights - The National Golden Week Cultural and Tourism Consumption Month initiative, launched in late September 2025, aims to stimulate cultural and tourism consumption with over 330 million yuan in subsidies [1][6] - The initiative includes various forms of subsidies such as consumption vouchers, discounts on tickets, and payment reductions, covering over 5,000 scenic spots and cultural venues nationwide [1][6] Group 1: Policy Overview - The initiative is a collaboration between the Ministry of Culture and Tourism and local governments, designed to enhance consumer engagement during the 8-day holiday period combining National Day and Mid-Autumn Festival [1] - The subsidies are intended to create a diverse discount system in partnership with financial institutions and online platforms [1] Group 2: Regional Initiatives - Shandong has introduced a "Hospitality Shandong Cultural and Tourism Discount Package," while Henan has launched a year-round ticketing product [4] - Zhejiang is issuing cultural tourism benefit cards and has initiated an innovative "ticket as consumption voucher" program, and Guangdong plans to distribute 20 million yuan in consumption vouchers [4] Group 3: Activity Scale and Features - The initiative will feature over 29,000 cultural and tourism activities, including concerts, intangible cultural heritage exhibitions, and night-time consumption events [5][6] - Online platforms are promoting unique travel routes based on films and offering immersive experiences such as "Museum Night" [5] Group 4: Market Regulation and Consumer Environment - The initiative emphasizes strict market regulation to combat illegal activities and ensure a safe and enjoyable experience for consumers [7] - Various regions are enhancing visitor convenience by opening parking lots and adding free parking spaces, such as the 50 internal parking lots opened in Yangzhou [7] Group 5: Economic Impact - The consumption month is expected to effectively leverage consumer potential across all aspects of travel, including food, accommodation, transportation, and entertainment, contributing to the recovery of the cultural and tourism industry [6]

Core Viewpoint - The Chinese government is implementing various policies to expand service consumption, particularly in the cultural and tourism sectors, in light of the upcoming National Day and Mid-Autumn Festival holidays. Group 1: Policy Measures - The government is promoting high-quality cultural and tourism products and activities, with over 25,000 events planned during the consumption month, including concerts, music festivals, and heritage exhibitions [3][4] - A three-year action plan named "Hundred Cities, Hundred Districts" will be launched to provide consumer vouchers and discounts, with over 330 million yuan allocated for consumption subsidies during the consumption month [4][5] Group 2: Regional Initiatives - Various provinces are rolling out specific initiatives to boost cultural and tourism consumption, such as Shandong's "Enjoy Shandong" campaign and Henan's "One Code for All" annual ticket product [4][5] - The 14th China Arts Festival in Sichuan and Chongqing will feature unique travel routes and cultural consumption scenes, enhancing regional tourism offerings [5][6] Group 3: Market Regulation - The Ministry of Culture and Tourism will strengthen market supervision to ensure a safe and reassuring environment for cultural and tourism consumption [6]

Core Viewpoint - The Ministry of Commerce and nine other departments have issued a set of policy measures aimed at expanding service consumption, which includes 19 tasks across five areas, benefiting the general public [1] Group 1: Policy Measures - The policy measures support kindergartens to enroll children aged 2-3, explore spring and autumn breaks for primary and secondary schools, and extend operating hours for popular cultural and tourist venues [1] - The measures also encourage local governments to host public sports events and facilitate the issuance of five-year multiple-entry visas for eligible foreign visitors [1] - The Ministry of Commerce plans to select around 50 pilot cities with large populations and strong development potential to explore new consumption models through competitive evaluation [2] Group 2: Cultural and Tourism Consumption - Cultural and tourism consumption is highlighted as a significant component of service consumption, with initiatives to extend operating hours for popular venues and promote "no reservation" policies [3] - The Ministry of Culture and Tourism aims to enhance tourism service quality and consumer experience, focusing on industrial, red, and rural tourism, as well as developing new consumption hotspots [3] - The promotion of international tourism includes initiatives like "Hello! China" and "Happy Spring Festival" to attract more foreign tourists, along with the establishment of tax refund stores in tourist areas [4] Group 3: National Consumption Month - During the National Day and Mid-Autumn Festival, over 3.3 billion yuan in consumption subsidies will be distributed across various regions to stimulate cultural and tourism consumption [5] - The "Cultural and Tourism Consumption Month" will feature over 25,000 events, including concerts, music festivals, and exhibitions, to enhance consumer engagement [6] - Local governments will implement unique cultural and tourism activities, with initiatives like "Follow the Performance to Travel" and "Museum Night" to promote regional tourism [6]

新京报讯(记者姜慧梓)"在这里提醒大家，今年国庆假期叠加了中秋节，放假时间是8天，希望大家能够 早做出行规划，因为旅游势必火爆。"在9月17日举行的国新办新闻发布会上，文化和旅游部有关负责人 表示，国庆文旅消费月期间，各地将发放超过3.3亿元消费补贴。 文化和旅游部产业发展司司长缪沐阳表示，下周将启动全国国庆文旅消费月，会同全国总工会支持扩大 职工文旅消费，推出应季应景的"文旅大餐"。消费月期间，各地将开展超过25000场的文旅消费活动， 演唱会、音乐节、非遗展销、国潮市集、游园会等将陆续上演。 值得注意的是，消费月期间将正式启动"百城百区"文化和旅游消费三年行动计划，协调中国银联、金融 机构、平台企业推出消费券、支付满减等优惠以及入境旅游消费便利措施。 缪沐阳表示，各地将在消费月期间发放超过3.3亿元的消费补贴。山东将推出"好客山东"文旅优惠大礼 包；河南推出"全省一码通"年票产品；浙江发放文旅惠民卡，开展"机票门票即消费券"等活动；广东将 发放2000万元消费券；青海将发放"山宗水源大美青海"文旅消费券。 各地将打造各具特色的文旅场景。比如，京津冀等地将推出区域联动的文旅消费活动，川渝将推出"跟 着演出去 ...